What is the recruitment process of McDonald's?

McDonald's optimized recruitment process allows job seekers to know their future work status before determining their intentions. In traditional recruitment, the two sides get to know each other briefly within a few minutes of the interview, but McDonald's uses another trick-experiential recruitment. May 19-25 is the national recruitment week. Job seekers who want to enter McDonald's can go to more than 2,000 designated McDonald's restaurants across the country, visit work and rest places under the leadership of brand ambassadors, and learn about McDonald's corporate culture, training programs, career development paths and employee incentive activities. Job seekers can observe different types of jobs and have in-depth exchanges with staff. After the whole process is over, we will decide whether to apply.

Job seekers may also see McDonald's "stars" during the experience. McDonald's employees are from the grassroots to the management. Their stories not only have a great influence on these job seekers, but also show them the promotion path of McDonald's explicitly or implicitly.

This year, the "McDonald's Join Us" WeChat public platform provided opportunities for young people who could not be present to learn about relevant positions and submit resumes. McDonald's also created a new resume submission form for National Recruitment Week and daily P-map. Job seekers can learn about positions through cartoons, and each position will also show different "skill attributes" through cartoons. Job seekers can evaluate their abilities, generate "M-dimensional resumes" and post them to their favorite positions.

These recruitment forms have only one purpose: to export these nihilistic concepts of corporate culture, working environment and talents to job seekers. People always trust their eyes and feelings more. Instead of spending a lot of time imposing this information on them, it is better to impress people with emotions in a form that they can accept more.

There is an article in the spoon class that makes a detailed analysis of this, which I think is of reference value.