Which websites do you often use for new media operations?

The acquisition and editing of new media mainly refers to the planning and construction of relevant columns and the daily information collection and editing according to the general development direction of WeChat, Weibo, blogs and forums. Simply put, the main job of new media editors is to edit typesetting articles. But for new media editors, article typesetting and article reading are two major difficulties. Don't worry, the new media editor is a good partner-Doby editor, to help you solve these two problems!

What should I do if the composition of the article can't be done? Used to tease the editor!

It doesn't matter if the article can't be typeset, WeChat editor-let's come to Doby editor to help you. Tease the editor with many styles and quick updates; Careful classification is easy to find; Simple and clear layout, simple and easy to use; Powerful editing function to enhance the texture of the article. More importantly, there is no need for members to use it for free!

What should I do if I study less? For the bean editor!

What should I do if I study less? Never mind, it's easy to tease the editor (bean editor)! One more content distribution channel, one more exposure opportunity, editing and typesetting graphics and texts, and synchronizing to the official WeChat account at the same time, and checking the powerful traffic pool in Synchronize Doby APP can help the exposure and drainage of articles and official WeChat accounts. At the same time, the official account of WeChat will embed a reading red envelope for Bian Xiao at the end of the article using the tweets successfully published by Bean Editor (i.e. Funny Editor), and fans can click to receive the reading red envelope while reading the tweets, thus helping Bian Xiao to motivate active fans for free. Isn't it amazing! I'm so capable! Let's tease the online experience of WeChat editor.

Content supplement: Main job description of new media editor

1, locate. As a qualified new media worker, it is very important to position yourself. What do you do? Just focus on each other, and remember not to be too broad. Don't suck powder at will in any way, which will seriously affect the positioning of the crowd. You can't directly publish irrelevant content regardless of the account type in order to attract powder. Although this will suck powder, it is not a potential customer. This practice can only be used in a small amount in the early stage of operation, and it will be resolutely put an end to it in the middle and late stage of operation, because we make content to attract accurate fans.

2. materials. Besides reading more experience articles, we should also pay attention to collecting pictures and written materials. For example, dynamic pictures of active atmosphere and high-quality pictures related to the industry. In this way, you can use it when you need it. We have many ways to obtain materials. We can find creative materials on the portal, brush Weibo, brush jokes, read beautiful articles, watch hot spots, and collect good content at will, which will be excellent materials for your second creation!

3. content. Making new media content is the first priority. The content should be of high quality, have the ability of independent innovation, and spend more money to add fans. But the content is out of date and doesn't meet the fans' tastes. If fans get bored, they will immediately dismiss you. The content is best original, but it is also advisable to learn from other people's successful copywriting.

Reprint: Web Link New Media Operation is a series of operation means for product promotion, promotion and product marketing by means of modern Internet and using emerging media platform tools such as WeChat, Weibo and Post Bar. By planning brand-related high-quality and high-communication content and online activities, we can push news widely or accurately to customers, improve participation and popularity, so as to make full use of the fan economy and achieve corresponding marketing purposes.

At present, new media refers to media forms that are more suitable for social media, such as WeChat, Weibo, BBS and sns. , they are more from the media, they have the following communication characteristics:

1, bidirectional communication mode

The way of traditional media information dissemination is unidirectional, linear and non-selective. It shows that the publisher of information releases information to the audience in a specific period of time, and the audience passively accepts information and lacks information feedback. This static communication makes the information flow weak and the communication effect is not good. The communication mode of new media is two-way, and each audience is both the receiver and the disseminator of information, so it has strong interactivity and obvious communication effect.

2. The receiving mode is from fixed to mobile.

With the development of wireless mobile technology, new media has the characteristics of mobility. Through mobile internet technology, browsing the web and watching TV with mobile phones are dynamic, not just in fixed places.

3. Communication behavior is more personalized.

Weibo, WeChat, blogs, podcasts and other new modes of communication make everyone a publisher of information, express their views in a personalized way and spread the information they care about. The content and form of communication are entirely my domain, and I am the master. On the one hand, the personalized mode of communication enables people to release information and affects the pleasure of others.

4. Real-time propagation speed

Compared with traditional media, the spread of new media has become more rapid with the help of Internet technology, and it is no longer difficult to receive information in real time and give corresponding feedback.

5. Diversification of communication content

From traditional media to new media, the biggest change is reflected in the diversification and integration of communication content. Traditional paper media display text information and picture information through plane, but now with the help of new media forms, information can be spread by words, pictures, sounds, etc. at the same time, which improves the amount of information and enhances the breadth of information. The mobile internet has brought new media, and it has also made the new media operation positions of "two micro-ends" hot. On the one hand, enterprises urgently need to recruit relevant outstanding talents, while formal university education and social vocational training have just started, and it is still unable to transport more outstanding talents; On the other hand, college students are full of interest in this new career and need to know it urgently. At this time, the author writes this book with the experience and perspective of a practitioner, which is believed to have certain reference and guiding significance for college students and newcomers in the workplace. This book provides a front-line practitioner's perspective for newcomers to new media and people who want to enter new media, comprehensively analyzes the prospect of new media for readers, helps readers to test whether they are suitable for new media, restores the real work content of a new media person, focuses on sharing the practical methodological summary of doing a good job in new media work, and puts forward suggestions and cases for some editors who lack value. To be a promising new media person, the core lies in learning ability and professionalism. The book also completely restored my career in new media and how I earned 500,000 fans for the company in one year. Finally, there are tools commonly used by new media people to analyze and learn websites and books. There are actually quite a few websites for new media operation. According to the work content, there are the following commonly used websites: 1. Some commonly used websites for data analysis include New List, Watermelon Data, Qingbo Data and Baidu Index. 2. Common websites for typesetting and editing: 135 editor, 96 editor, Xiu Mi, I typesetting and other typesetting websites; 3. The websites that make h5 posters include maka, Enterprise Show, h5 Game Library, Show Together, etc. 4. Websites for making forms and questionnaires: help boss, test paper star, golden data, Tencent questionnaire, Mike, etc. 5. The website tools commonly used in graphic design include Maker Sticker, Graph Weird, Graph Worm Net, Petal Net, Mud Map Net, Thousand Map Net, foter Design, etc. These websites and tools were also compiled by my teaching assistant when I was studying new media operation in Chanz. You can go to the dark horse forum to see the knowledge of new media operation. The new media operation is a series of operation means to promote, promote and market products by means of modern Internet, using emerging media platform tools such as WeChat, Weibo and Post Bar. By planning brand-related high-quality and high-communication content and online activities, we can push news widely or accurately to customers, improve participation and popularity, so as to make full use of the fan economy and achieve corresponding marketing purposes.

At present, new media refers to media forms that are more suitable for social media, such as WeChat, Weibo, BBS and sns. , they are more from the media, they have the following communication characteristics:

1, bidirectional communication mode

The way of traditional media information dissemination is unidirectional, linear and non-selective. It shows that the publisher of information releases information to the audience in a specific period of time, and the audience passively accepts information and lacks information feedback. This static communication makes the information flow weak and the communication effect is not good. The communication mode of new media is two-way, and each audience is both the receiver and the disseminator of information, so it has strong interactivity and obvious communication effect.

2. The receiving mode is from fixed to mobile.

With the development of wireless mobile technology, new media has the characteristics of mobility. Through mobile internet technology, browsing the web and watching TV with mobile phones are dynamic, not just in fixed places.

3. Communication behavior is more personalized.

Weibo, WeChat, blogs, podcasts and other new modes of communication make everyone a publisher of information, express their views in a personalized way and spread the information they care about. The content and form of communication are entirely my domain, and I am the master. On the one hand, the personalized mode of communication enables people to release information and affects the pleasure of others.

4. Real-time propagation speed

Compared with traditional media, the spread of new media has become more rapid with the help of Internet technology, and it is no longer difficult to receive information in real time and give corresponding feedback.

5. Diversification of communication content

From traditional media to new media, the biggest change is reflected in the diversification and integration of communication content. Traditional paper media display text information and picture information through plane, but now with the help of new media forms, information can be spread by words, pictures, sounds, etc. at the same time, which improves the amount of information and enhances the breadth of information.