How to recruit a clothing store assistant when opening a clothing store?

When choosing a shop assistant, we should focus on his appearance, communication ability, general knowledge and professional knowledge, loyalty to work, etc. We always require employees to be diligent, intelligent, proactive, have good appearance and connotation, have a sense of responsibility and don't care about remuneration. Such salespeople are basically extinct, and occasionally they don't last long and start their own businesses. Among so many advantages, we all think that the most important point is that salespeople have the ability to sell things. But this is not the only criterion for evaluating a good shop assistant. Therefore, we have misunderstandings in recruiting shop assistants, and we don't have enough understanding of the training of shop assistants after they enter the store. Recruitment of shop assistants: 1. Too much emphasis on ability and experience makes it difficult for shop assistants to find, and the requirements for such conditions are also high. 2, pay too much attention to appearance, it seems that bad looks will affect the grade of clothing. A senior once wrote some experiences, saying that clothing stores must not recruit beautiful salespeople, whether it is selling men's clothes or women's clothes, the taste will not be chewed for a long time. How to recruit employees? The business performance of clothing, shoes and hats stores depends largely on the quality and performance of employees. Some clothing, shoes and hats stores often attach importance to marketing plans, but due to neglect of the management of shop assistants, the expected results cannot be achieved in the process of implementing retail plans. Therefore, employees are the foundation of an enterprise, and it is very important to attract good employees. In the process of sales, shop assistants play an important role in selling goods, providing services and enhancing the image of retail stores. When choosing a shop assistant, we should focus on his appearance, communication ability, general knowledge and professional knowledge, loyalty to work, etc. Clothing retail stores usually choose certain examination methods, including written examination, as the basic basis for selecting candidates when receiving personal information of candidates. There is a written test for the recruitment of shop assistants. The basic purpose of selecting candidates is to test their knowledge level and general abilities (such as perception, memory, thinking, imagination, language, generalization, creation, etc.). The main purpose of the interview is to test the applicant's application motivation and personal qualities (such as mental outlook, appearance, personality, honesty, values, etc.). ) and the professional ability to engage in retail work (such as the ability to treat people and observation) dealing with many customers every day is the basic feature of the clerk's work. Shop assistants must have abundant energy, good interpersonal skills and noble professional ethics in order to provide satisfactory services to customers. Therefore, when recruiting shop assistants, we need to examine the quality of the candidates from the following aspects: 1, physical quality. In order to match the image and product mix characteristics of retail stores, there are special requirements for the health, body shape, height, age and gender of shop assistants. 2. Personality. Mainly from the general ability, temperament, personality and other aspects of the applicant, the basic requirements for the clerk include: studious and enterprising, flexible thinking, strong observation ability, strong communication skills, quick action, enthusiasm and generosity, cheerful personality, honesty, careful work and patience. 3. Ability to work. The investigation of work ability can be carried out from the aspects of education level, professional knowledge of goods, retail service skills and work experience. Employees are the vitality of the store, and a good employee will bring an unexpected leap to the store business. A good employee should have good physical quality, strong working ability and perfect personality. 4. In my eyes, good shop assistants are: (1), honest and smart (2), friendly (3), neutral face (4) and modest. In fact, most of the above conditions belong to software, which seems worthless relative to beautiful hardware, but it is more practical for the operation of a store. It is better to find a virtuous helper than a good sales expert. There is an old saying, there are no incompetent salespeople, only incompetent bosses, whose ability can be cultivated and whose character is lacking is difficult to transform. Good shop assistant, character first. In the past, we often heard such a discussion. Salespeople just want to sell things, no matter whether a white cat or a black cat catches a mouse, it is a good cat. In fact, this is our attitude of extreme dependence on sales staff. I don't want to sell anything, but I always want to find a salesperson to replace me. Remember that salespeople are only a part of your career and can't replace many of your jobs. We have to do a lot of things to open our own shop. Are you a shop assistant or an assistant?