What is the purpose of the business trip?

The purpose of business trip is varied, and the specific purpose depends on the background and purpose of business trip. Here are some common business purposes:

1. Business negotiation: Go to other cities or countries for business negotiation with suppliers, customers or partners to promote business cooperation, sign contracts or settle disputes.

2. Market research: Go to the location of the target market to understand the local market situation, competitors, consumer demand and trends, and provide reference for the company's market strategy and product development.

3. Technical exchange: Go to other companies or research institutions for technical exchange, cooperative research and development or learning new technologies, so as to improve their technical level and competitiveness.

4. Attend meetings or exhibitions: Attend industry meetings, exhibitions or other activities, learn about industry trends, show the company's image and establish personal relationships.

5. Customer service: Go to the customer's location and provide on-site service, technical support, installation and debugging to improve customer satisfaction and loyalty.

6. Administration: Go to the location of the branch or subsidiary to conduct administrative work such as personnel recruitment, financial management and business development.

In short, the purpose of business trip is to achieve the company's business objectives, improve its own technical level, expand the market and personal connections, and improve customer satisfaction and loyalty.