Job responsibilities of cosmetics sales manager

Job responsibilities of cosmetics sales manager (select 5 articles)

In daily life and work, the frequency of post responsibility is on the rise. Job responsibility is a specific job description, which can be divided into different job types. Want to learn to formulate job responsibilities but don't know who to consult? The following is the job responsibilities (5 selected articles) of the cosmetics sales manager that I compiled for you. Welcome to share.

Job responsibilities of cosmetics sales manager 1 job responsibilities:

1. Be familiar with the marketing model of cosmetics, and formulate the company's product marketing plan and marketing policy;

2. Organize and supervise the promotion of investment cooperation in various regions and maintain channel customers at all levels;

3. According to the requirements of sales channel expansion, be responsible for the development and management of sales channels, develop and communicate with important customer service of channel content, and formulate cooperation plans.

4. Constantly innovate the sales model, and complete the monthly, quarterly and annual product marketing analysis reports and annual sales targets and tasks;

5. According to the company's target positioning, responsible for formulating the overall operation strategy, plan, promotion and sales plan of the online platform, and promoting the company's brand and products in combination with offline marketing activities;

6. Design the marketing organization structure, train and manage the marketing team, and establish and improve the team performance management system.

Requirements:

1, has marketing experience in cosmetics industry, and has a deep understanding of online and offline promotion methods of cosmetics;

2. Bachelor degree or above in marketing and management;

3. Have more than 3 years working experience in marketing planning, practical experience in front-line marketing, strong research and data analysis ability, experience in brand promotion and operation, ability in advertising planning, promotion planning, large-scale investment promotion meeting and terminal conference planning, and be able to independently complete the planning scheme and brand promotion scheme;

4. Must have certain activity execution ability and good copywriting ability; Have a unique aesthetic, excellent writing skills and clear thinking;

5. Be familiar with the architecture and operation process of various e-commerce platforms, as well as the systems, rules and characteristics of various e-commerce platforms.

6. Excellent organizational leadership and good marketing team leadership experience;

7. Good language skills, good communication skills and excellent negotiation skills;

8. Have a high degree of professionalism, strong sense of responsibility and proactive work enthusiasm, and be competent for high-intensity and high-pressure work.

Job responsibilities of cosmetics sales manager 2 The store manager is the mainstay of the store and his position is very important. Guosutang is here to share with you what the manager of a cosmetics store needs to do.

I. Personnel management

The core of management is to manage people's hearts. The store manager should fully grasp the personality characteristics of each employee and adopt different management methods and incentive methods. Create a fair and just working environment to convince employees, the store manager's excellent ability to convince employees, the advanced thinking to convince employees, the first to set an example to convince employees, the knowledge to guide ideas to be consistent with the store, the material rewards to encourage employees to be diligent and dedicated, and the sublimation of honor to enhance employees' ideological realm. The management principles that vary from person to person must always be followed.

Second, the store management

The goods are displayed neatly and neatly, with beautiful appearance, easy to watch and convenient for customers to choose. After customers choose, they will immediately tidy up and keep it clean at any time.

Third, collect customer information:

Customer's consumption information, customer's needs, likes and dislikes are very clear, the level and ability of consumption, how long it takes to get to the store to master the law and provide good service.

Fourth, the promotion part.

Promotion is an eternal theme. Doing activities every day is not afraid of no sales. Promotion activities must follow the principle of combining righteousness with profit and combining reality with target customers. Bundle combination, special price combination and gift combination are the three magic weapons of promotion.

V. Analysis of competitors

Brand influence, customer structure, the content of promotional activities, the impact on our store, and the countermeasures and means adopted.

Job responsibilities of cosmetics sales manager 3 Responsibilities:

1, responsible for market development, customer maintenance and sales management in the designated area.

2, responsible for product promotion, promotion and sales, to achieve sales targets.

3. Assist the marketing department to formulate sales strategies, sales plans and quantify sales targets.

4. Receive visiting customers and comprehensively coordinate daily sales affairs.

Job requirements:

1. Familiar with the market operation and sales of facial makeup line is preferred, and sales can also be combined with other work.

2. Good communication skills, negotiation skills and hard-working spirit.

3. Strong market sensitivity and excellent ability to analyze, judge and solve problems.

4. Have team spirit and strong management, organization and execution ability.

5. Irregular travel.

6. The salary is definitely the highest in the industry, depending on your ability.

Job responsibilities of cosmetics sales manager 4 Job responsibilities:

1. According to the cosmetic brand development strategy, formulate the product market positioning and marketing strategy, and supervise the implementation in stages;

2. Fully understand the core advantages, customer orientation and sales channels of cosmetic brands, formulate cosmetic brand strategies and marketing promotion strategies according to brand VI standards, and complete the annual market planning; Make a publicity plan to ensure the establishment of cosmetic brand influence;

3. Be responsible for expanding and maintaining the relationship between media and channels;

4. Be responsible for the formulation of departmental expense budget and report it to the General Manager for approval;

5. Regularly plan and arrange department personnel to complete the promotion and communication plan and large-scale event planning plan; Responsible for the effective promotion and operation of cosmetics brands in various cities, and establish effective industry resources;

6. Be responsible for the post evaluation and capacity list of department employees, conduct assessment and training, improve the professional skills of employees, and ensure the performance achievement rate.

7. Be responsible for product promotion, formulation and implementation of user business strategy.

Requirements:

1. College degree or above;

2. Lead the marketing of cosmetics or other fast-moving consumer goods. Market development experience, more than two years team management experience;

3. Have keen market perception ability, and grasp the market trends and market direction in time;

4. Familiar with the marketing strategies, processes and methods of all aspects of the fast-selling brand market, and have strong marketing planning and project management capabilities; 5. Strong judgment and decision-making ability, planning and execution ability.

6. Be able to work under strong pressure, have a strong sense of responsibility, and be good at leading the team to achieve goals;

7. Excellent marketing and brand building capabilities;

8. In order to have rich network resources and excellent communication and cooperation skills.

Job responsibilities of cosmetics sales manager 5 1. Preside over the overall management of the store.

2. Do a good job in the store hygiene, and keep all facilities and equipment such as goods, shelves, booths, promotion tables, exhibition boards and posters clean and tidy.

3. Do a good job in fire prevention, theft prevention and flood control of the store, maintain the normal operation of the facilities and electronic equipment in the store in strict accordance with the equipment manual, and ensure all the safety and normal operation of the store.

4. Ensure the personal safety of shop assistants, care about the health of shop assistants, understand the mentality of shop assistants, do a good job in personnel management and team building, and reserve talents for trainee store managers and shop assistants.

5. According to the characteristics of local customers and the problems that appear at any time in business, combined with the situation in the store, summarize and write several sets of words and teach them to the temple friends in time. Summarized words should be reported to the sales manager in writing and shared with other store managers in time to promote and learn from each other.

6. Set an example and abide by the store rules, master the basic skin care knowledge together with the shop assistants and promoters, and reasonably match them according to the skin quality and characteristics of customers, and recommend suitable products to customers.

7. Be familiar with the brands and names of all the goods in the temple, be able to skillfully tell the product characteristics of all the goods in the store, and know the location of the goods like the back of your hand.

8. Understand the advantages and disadvantages and characteristics of market circulation brands and common products. For customers who buy circulation products by name, they should be able to recommend other high-quality products suitable for customers' characteristics while ensuring the successful sales of products.

9. Proficient in computer operation, in-store electronic equipment operation and Word and Excel document writing, so as to be able to speak, write and give lectures.

10. Hold a store meeting every day to convey the company's policies or instructions, listen to the feedback, suggestions and reports of the shop assistants and report to the office sales manager in time.

1 1. Fill in all kinds of sales reports in time, make the accounts clear on a daily basis, ensure that the accounts are consistent with the goods, and make a reasonable purchase plan according to the inventory situation and sales situation.

12. Report the sales and remittance amount of the day to the office accountant every day, and submit the inventory sheet, monthly sales report and attendance sheet in time at the end of each month.

13. Submit the work plan for the next month before 25th of each month, submit the work summary before 5th of each month, and convey the sales task for the next month to the salesman before 1 of each month.

14. Analyze in-store sales in time. Increase sales, carry out company promotion activities, solve the unsalable products in the store, and deliver the goods on the principle of first-in first-out

15. Report the operation status, personnel dynamics and special circumstances of our store to the office manager and sales manager in time; Commend outstanding shop assistants and propose to reward outstanding employees.

16. Take a good inventory of the goods in the specialty store. In addition to weekly inventory and monthly inventory, if there are special circumstances, inventory should be made at any time to ensure that the inventory situation in the store can be grasped at any time and that the responsible person can be found in time after the goods are lost.

17. Solve related problems that should be solved within the scope of responsibilities. When you encounter problems that you can't solve, you should report them to the office in time to avoid causing problems to drag on for a long time.

18. Understand the product categories, product displays and price quotations of local cosmetics stores and supermarkets, and communicate with supervisors and sales managers in time.

19. When you encounter consumer complaints, you should communicate with customers patiently and not be rude. If it can't be solved satisfactorily, it should be indicated in a euphemistic tone that a decision can't be made due to limited authority. Please leave your contact information, wait for the superior's reply, strive for buffer time and room for manoeuvre, and then ask the office sales manager for instructions as soon as possible.

20. If there are staff from government departments such as fire control, urban management, industry and commerce, taxation, quality inspection, etc., be polite and try to avoid conflicts with them. If there are special circumstances, be sure to ask the office manager before replying to each other. It is strictly forbidden to be impulsive and actively intensify contradictions, which will lead to nothing.

2 1. The store manager must do his best and do his duty, and shall not neglect his duty and muddle along.

22. The store manager must infect the trainee store manager, shop assistant and shop assistant with a positive attitude and actions, and drive everyone to face all customers with a good attitude, and there must be no negative emotions affecting others.

23. The store manager must show his management ability, sales ability and communication ability, and ensure that he can serve others with kindness, so as to establish his own prestige. The store manager shall not be jealous of talents, and shall not treat subordinates in a simple and rude way such as indifference and arrogance.

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