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How do beauticians plan their careers?

How do beauticians plan their careers?

As the first job of many people in the beauty industry, career planning is particularly important. How to start from a beautician, through career path planning, constantly revise and realize your goals step by step? This is a question that every beautician should think about. So how should beauticians plan their career path?

The first step for beauticians to plan their career path is to position themselves correctly. Determine the next development goal by examining your own abilities in all aspects.

Step 1: Position yourself correctly and test whether you are suitable for the beauty industry.

Everyone has his own good and bad things. The key is how to give full play to his strengths. I want to engage in the beauty industry, so I want to be a beautician. Before that, I must first position myself and see if I am suitable for the beauty industry.

In the process of self-positioning, we can adopt the "three points and one line" self-positioning method. The so-called three points are the goals pursued in life, your hobbies and your potential. If these three points are consistent and on a horizontal straight line, then the positioning is correct and your career will be easy to succeed. Otherwise, it is difficult to make a big breakthrough or stand still.

Regarding the goal of life, that is, to give yourself a long-term orientation, career planning is a career that needs to be fought for a lifetime. For example, your future goal is to own your own beauty salon, or your own beauty cosmetics company, or your own beauty research institute, or run your own beauty school, or be a beauty expert, and so on. Before you become a beautician, you should first ask yourself this question. What do I want to do in the future? Maybe I don't have a clear direction for the future now, but my general ambition in the future needs to be determined.

First of all, you should make sure that you want to develop in the beauty industry, so that you can do your job well in the next job.

Hobbies and pursuits are not necessarily the same. For example, you like playing basketball, but you don't necessarily want to win the championship in the Olympic Games. For example, you don't have to be a writer if you like writing. This is the difference between the two. Many beauticians want to open their own beauty salon in the future. But once I return to the specific beauty work, I don't like it very much. I don't want to stay in the beauty salon and massage others every day. This is a life pursuit goal that is inconsistent with one's hobbies.

Potential is innate, innate, and not easy to be discovered. For example, being a beautician requires flexible skills. Some people can learn it as soon as they learn it, while others are still stiff after practicing it for thousands of times. For another example, to be a beautician, you need to communicate with customers, understand their needs and achieve the purpose of sales. Some beauticians are very communicative and can sell their products quickly. Some beauticians have a hard time talking and can't communicate well with customers. This is the potential difference.

Positioning yourself, beauticians can compare themselves to see if the three points are a line. In other words, is your pursuit of life related to beauty, do you like the specific work of beauty, and do you have beauty potential? If the three are more consistent, then we can move on resolutely. If it is inconsistent, the beautician should ask himself where the inconsistency is. Only by seeing your heart clearly can you determine the next development.

Step 2: Understand different tasks at different stages of your career.

There are different tasks at different stages of your career. According to the law of career, a person's career can be roughly divided into three stages:

The first stage, familiarization period-how to get familiar with the profession as soon as possible? Company training, active learning, humbly asking experienced people and colleagues for help and guidance.

What beauticians need to master during the professional familiarity period are:

Basic knowledge: skin structure, female physiological cycle, human organs, etc.

Product knowledge: product structure, product category, product composition, product efficacy, product selling point and product culture.

Beauty skills: basic massage, nursing, manipulation, use of various instruments, nursing process of various parts, product deployment.

Sales skills: polite reception, psychological communication, finding demand, judging customer type, answering customer questions, closing skills, etc.

Work system of beauty salon: morning meeting process, attendance, responsibilities, salary, answering the phone, sending cards and collecting money.

The occupation of junior beautician focuses on the practical operation ability and execution ability of basic skin care; Intermediate beauticians emphasize the ability to analyze and judge all kinds of normal skin and problem skin, formulate and implement nursing plans; Senior beautician's. Focus on emerging skin care projects and body parts, such as aromatherapy.

The second stage, proficiency period-is a process from understanding to perfection, in which we mainly rely on our own understanding and constant practice.

What beauticians need to master during the professional proficiency period are:

Improve the service quality → pass the technical test to make customers satisfied and recognized.

Improve sales performance → increase your income through sales.

Do a good job in interpersonal relationships → integrate into the team, get the appreciation of the leaders, and get promoted.

The third stage, the sub-item development period-becoming an expert in a certain field, constantly researching, summarizing, refining, developing and innovating in practice, and showing their work advantages.

For beauticians, the ultimate goal is to open a beauty salon. It is suggested to develop to senior beauty technicians and beauty consultants in the early stage; Later, you can go out of the beauty salon and serve as a beauty tutor or a lecturer at a beauty school; When experience and capital have accumulated to a certain extent, you can prepare to open your own shop.

The beautician's goals in the sub-development period are:

Technical expert

For example, some beauticians focus on TCM health, some focus on weight loss, some focus on tattoos, and some focus on medical beauty. Generally, such beauticians have a high social status and may be employed as technical directors and technical consultants by many beauty companies.

Management expert

For example, some beauticians are good at management, from beauticians to team leaders, beauty consultants, deputy store managers and store managers. Become an expert in management and have their own unique management methods. After beauticians reach this level, their wages and benefits are very high, and they usually share in the shares and pay dividends.

The beauty salon manager may still have to provide operational services for the guests personally, but her job is different from that of ordinary beauticians. Her job is the overall situation of the whole store. In addition to determining the development direction of the store, all daily affairs: beautician management recruitment, attendance, customer maintenance, promotion, procurement and so on. Such positions are generally relatives or cronies of the boss, or beauticians who have worked in beauty salons for a long time. The store manager can exercise your whole store operation experience and comprehensively look at and analyze problems, which is a good experience for beauticians who plan to open their own stores in the future.

Market expert

Some beauticians may not have obvious advantages in technology, but they have strong sales ability and certain planning ability. They can lead a team, which may range from beauticians to beauty instructors, to regional managers and then to brand managers. Generally, beauticians who develop in this field, the next development path is to become beauty instructors. The professional feature of beauty instructors is to travel frequently and deal with the owners and customers of beauty salons. If you have professional experience as a beautician, it is relatively easy to do it, because you know the operation process of beauty salons, the ideas of beauticians and the problems of customers in beauty salons. The position of artistic director can improve your knowledge level and your overall thinking vision.

Training experts

Some beauticians have advantages in language organization, and can develop into beauty lecturers, constantly improve their own quality, and finally become excellent beauty training lecturers.

Step 3: Set goals and break them down.

With a career plan, the key is to implement it, and beauticians must set goals for themselves in the career plan. Horizontal goals include: work goals, life goals and learning goals.

Work goal: to reach that level at a certain stage of work, which can be professional, such as students-trainee beauticians-beauty technicians-beauty consultants-beauty team leaders-deputy store managers-store managers; It can be income, 600 yuan -800 yuan-1000 yuan-1500 yuan-2,000 yuan-3,000 yuan-5,000 yuan-10000 yuan, etc.

Life goal: gradually improve your quality of life, including food, clothing, housing and transportation.

Learning objectives: knowledge and skills to be learned. Learn the most popular beauty skills and management team.

Step 4: Improve yourself and achieve your goals through continuous learning.

As a master beautician, we must keep learning and improve ourselves.

For beauticians, there are two important ways to learn. One is the centralized training organized by companies and beauty salons. The second is to learn from the usual work. For beauticians, they should actively participate in the training of beauty salons and really learn something from the training. The other is the training of factory instructors and lecturers. Generally speaking, the beauty instructors and lecturers who come to the store are experienced in the industry, so beauticians should seize this opportunity and study hard to improve themselves.

In daily work, beauticians should also be good at consulting and learning from colleagues, and learn a lot of new things through mutual communication. For successful people who are better than themselves, beauticians should contact more and provide reference information for their career development from their professional experience.

As a beautician, it is more important to be good at self-learning. The daily work of beauticians, including the operation of nursing technology and communication with customers, is a good learning opportunity, and you can learn at work. For example, if you meet a picky customer today, you should sum up a set of methods to deal with such customers by dealing with such customers.

The beautician is the front-line personnel of the beauty industry and the source of vitality of the beauty industry. As a beautician, we should let go of impetuous, slow and steady, and realize our career dreams through continuous improvement.