The transaction price is about 654.38+0.6 million, and the whole system comes standard with 2.0T+8AT. Why can't Hyundai Shengda sell?

165438+ 10 Toyota Highlander sold 93 18 vehicles in October, while? Hyundai Shengda has only 65,438+0,423 vehicles, and it is also a joint venture medium-sized SUV. This gap has to be said to be a bit big. You should know that Hyundai Shengda comes standard with a power combination of 2.0T+8AT, and the terminal discount is even more gratifying. So what is the reason why Hyundai Shengda is not recognized by consumers and the market? Today we will find out why.

As usual, we talked about its price. The manufacturer's guide price of Beijing Hyundai Shengda is 202,800-272,800 yuan. According to our understanding in the terminal market, all models have a discount of 50,000 yuan. Take the 2020 380TGDi automatic two-wheel drive deluxe edition as an example. After the terminal discount, the transaction price of bare cars is about 1.7 million yuan, while the price of bare cars has dropped to 1.5 million yuan after the discount of entry-level models.

Although the price has been compromised, we are still ungrateful. Only 1 1423 vehicles were sold in October this year.

In terms of appearance, do you think this front looks good? Personally, I don't think it looks good. The style of the net is strange. It doesn't matter. The strangest thing is the split headlight system. This headlight system has been proved to be unsuccessful in the old JEEP free light, which is unacceptable to users. However, Beijing Hyundai still adopted such a lamp group design.

The overall shape of the side of the car body is very square and feels like a family car. There are not too many grooves, and of course there are not too many design highlights. There are still some things I don't like about the side design. For example, the chrome-plated part of the side skirt, including the chrome-plated part of the window, is a bit too bright, which makes ordinary people feel particularly high-profile like wearing gold and silver. Actually, they can keep a low profile. After all, these positions are family cars.

The design of the tail is also the most unacceptable place for the appearance of the whole vehicle. Although the penetrating rear taillights are very popular in recent years, it is very abrupt to use them on this medium-sized SUV.

As a medium-sized SUV, the size has always been the most concerned by domestic consumers, while the length, width and height of Hyundai Shengda are 4930/1910/1720 mm respectively, and the wheelbase has reached 2865 mm From the parameters, it can be seen that the car has spacious seating space and also provides a 2+2+2 seat layout. As for the suspension, the pre-McPherson style is adopted.

When we get to the car, let's talk about design. At first glance, you will see that the air outlet of the air conditioner is in the shape of a small fish mouth, just like the middle net shape in front. I think it's interesting, but the overall design of the center console doesn't have many bright spots. This is a huge screen. This kind of design is relatively old in the exquisite and fierce automobile market, and I feel that it is in line with the rules and regulations in terms of materials.

In terms of power, the whole system adopts 2.0T+8AT powertrain, with a maximum horsepower of 230 horsepower and a peak torque of 353 Nm. Moreover, the high-profile models provide a four-wheel drive system. Compared with peers, the powertrain is actually quite good, which can fully meet the daily driving needs. In addition, this 2.0T turbocharged engine only needs to add 92 # gasoline.

Through the above comprehensive analysis of modern Shengda, we can see that the reason why it can't be sold is inseparable from its design. Although Hyundai Shengda is very cost-effective after the terminal discount, it is not easy for young consumers to accept without a good-looking appearance and interior design. Modern Shengda can't be sold, which has a lot to do with design.

Conclusion, what do you think or suggest about this model? Please leave a comment below and join our discussion.

This article comes from car home, the author of the car manufacturer, and does not represent car home's position.