How to manage animation franchise stores well, and what should be paid attention to when starting a business for the first time?

With the strong support of national policies and public opinion, animation joining has become the hottest entrepreneurial project in 2 1 century with its unlimited business opportunities, which has attracted the attention and favor of small and medium-sized investors and some college students. It is worth mentioning here that the matters that college students need to pay attention to when opening anime shop are as follows:

1. Make active use of existing resources. However, you don't have to choose a field closely related to your job to start a business, and the requirements for experience and capital for opening anime shop are relatively low.

2. Careful preparation is essential. Starting a business in anime shop is a big process, including site selection, decoration, purchase, operation, marketing and many other aspects. Therefore, employees must make careful preparations before starting a business.

3. Try to make full use of relevant policies. Government departments have many policies to encourage animation chain stores to start businesses, and encourage and support college students to start businesses. When starting a business, we must pay attention to "making full use of" these policies, such as tax exemption and preferential tax rates for enterprises registered in a certain place compared with other regions. These policies can greatly reduce the initial cost and risk of starting a business.

The way of doing business is based on the plan. On the surface, anime shop's business activities seem to be a kind of business activities that only deal with materials such as animation peripheral products. However, through the phenomenon, in today's "brain-eating era", anime shop's business has essentially become an intellectual competition between people, an "intellectual game" of "fighting wits and fighting bravely" and a strategic contest between people.

I wish college students and small and medium-sized investors realize their ideals and create their own great wealth by opening anime shop!

I have been doing animation customer service for three years, and I meet people who want to start a business in anime shop every day. There are entrepreneurs who want to make money, and there are also anime fans who want to open a shop because of their own interests. Over the past five years, I have met countless friends who want to open anime shop. In the communication with them, I gradually understand the mentality and concerns of animation entrepreneurs, and more and more realize some risks and problems that the animation industry needs to avoid. In the communication with you, many members and non-members have become friends. From their success and gratitude, I also gained the courage to continue to engage in this industry. Thank you! Today, I want to sum up the concerns of members who want to open a shop, and give you a simple explanation and analysis, hoping to help more entrepreneurs who want to enter the animation industry!

A: Industry understanding: Most entrepreneurs who do animation business are people who are familiar with and understand animation (commonly known as: anime lovers; Fanmi)； Of course, there are also strangers. Most of them are looking for projects. They see that animation has great prospects and good profits, so they also choose animation to start a business. But no matter what kind of entrepreneurs, before they decide to do this business, I definitely ask them to be familiar with the relevant knowledge of this industry as much as possible, including enterprise management, so as to better communicate with customers who come to the store to buy goods. If you really don't like it or are unprofessional, I will persuade him to recruit a clerk who knows and likes animation!

B: Target consumers: Most of the consumers targeted by animation are students and young people! Middle school students and high school students are the main consumer groups among students!

C: Investment: Actually, the investment should be calculated according to the local rent, the decoration you spend and the specific store size. For example, for a 20-square-meter storefront, the petty bourgeoisie's investment is about1-20,000 yuan, and then, plus its own rent, decoration and other expenses. You can work out the amount of investment.

D: Local market situation: Now anime shop is relatively mature in China, and it is also found in many big cities. The market is certainly no problem, that is, it started late in secondary cities and small counties, but many people like it; Most cities in China have maintained very good profits and markets. It is suggested that entrepreneurs do a market survey before investing in the animation industry, so that they can have a deeper understanding of the local animation market and be more conducive to opening a shop!

E: location: the location of course depends on the consumer!

Two options are suggested:

1, around the school: the rent around the school is relatively cheap, and it is easier to reach the target group. The disadvantage is that the flow of people is smaller and the market share is smaller. This kind of place is more suitable for small entrepreneurs. The investment is not big!

2. Commercial street, a place where young people like to gather, and a place with a large flow of people: these places have a large flow of people and a large market, but the relative rent and various expenses are also high. For entrepreneurs with relatively strong initial funds, you can consider these places! F: Source of purchase: Of course, this source of supply is generally in Guangzhou, and the real first-class suppliers have no access to the Internet. After all, business is too busy every day! In fact, most people don't know much about animation, but they do do the animation industry, which is very strange! (Ha ha, I can't announce the specific supply situation here because it involves the confidential content of the company! ) Before doing animation, most people are paying attention to these problems. Entrepreneurs will encounter many problems after entering this industry, mainly in business and procurement. Of course, this is the service content after I become our member, so I won't publish it here for the time being. I hope the above information can be used as a reference for animation entrepreneurs!

At present, animation peripheral industries are developing rapidly, and some entrepreneurs have found opportunities for investment and development. In order to quickly realize the success of the business operation of animation franchise stores, investors need to master many business skills. How do investors manage animation franchise business? For this problem, the author of China Chain Network will explain the operation method for novice investors. Let's have a look.

Although there are not many shops that feel particularly profitable, with the efforts of operators, most animation franchise stores can still make a certain profit. It is a key step for animation peripheral industries to consciously cultivate a group of loyal customers in their daily operations, and it takes considerable manpower and financial resources to cultivate this group. Investors must let consumers really get high-quality goods and high-quality services in their stores. Joining around animation is undoubtedly a promising industry, but any industry in today's society is full of competition. The key to the final outcome after entering this industry lies in how the operators operate themselves.

The purpose of coupon promotion in animation franchise stores includes three promotion objectives. Different from cash discount, it can attract more consumers who have no plans to buy animation to spend again in the same place. For example, on the first 1 1 day, buying coupons around animation and giving a certain amount can often attract repeat customers and expand a group of old customers. This achieved the goal. The animation industry has developed to a relatively mature stage. In some developed places, professional anime shop is no longer one or two. Even in small towns with good economic conditions, some people boarded such a store first. Judging from the known situation, similar to physical stores in other industries, the operation of these stores is also profitable.

At present, the surrounding industries of animation are developing very well, attracting the attention and favor of many investors. If we can meet the needs of consumers as much as possible, we can seize road to riches. The rapid development of animation peripheral industries also provides entrepreneurs with a platform for entrepreneurial development. Therefore, opening an animation franchise store requires a sense of long-term operation. If investors intend to do it, they must stick to it for a long time, so as to achieve the success of investment.