Acting as an agent for a wine, how to promote it?

Because the individual is doing the recruitment work of a platform, and has cooperated with two customers who act as agents for drinks. I also learned about their promotion methods.

The most common thing is to recruit salesmen to run the market, such as restaurants, cheap supermarkets, or directly cooperate with supermarkets to find secondary agents. Therefore, it is necessary to formulate corresponding sales strategies. Brand-name wine will do. If it is not a famous brand, it is necessary to talk with customers about how much profit can be made by selling this wine and whether the sales volume is large or not. One customer's early strategy was to buy wine and send an equivalent fuel card. Although the initial investment was large, there were many repeat customers and offline customers, which gradually occupied a certain market and became larger and larger.

The second way is to post advertisements at the entrance of the community, such as bus stop signs, taxi advertisements, screen advertisements, leaflets and so on. This way is not uncommon, and it may be difficult to compare with those drinks used in film and television advertisements. But it will also affect consumers subtly. If you add a few eye-catching lines or slogans, the effect will double. This way is better for the agent of famous brand wine.

If it is a non-brand wine, it can cooperate with some health care products companies, and then when they promote the products, they can bring their own products, or do some online promotion, open a micro-store, and spread it through headlines and other platforms, and the effect is also good.