Xiaomi CEO Lei Jun talks directly with fans. How to evaluate this matter?

Many mobile phone manufacturers attach great importance to fan culture, because these fans who love their products not only support their products for a long time, but even provide marketing strategies to major manufacturers. Among many mobile phone manufacturers, Xiaomi is one of the biggest manufacturers who attach great importance to fans. The top management of the company has repeatedly said that they attach great importance to making friends with fans, and they have not stopped making friends orally. Lei Jun, founder of Xiaomi, had a face-to-face dialogue with rice noodles.

The status of Xiaomi fans at the top of the company has been fully reflected, because Lei Jun revealed Xiaomi's future strategy in person at the event, such as the new opportunities of the real flagship Xiaomi MIX series, and the research and development of related flat products will be deployed soon. In addition, Lei Jun also publicly told fans that in order to have a deeper understanding of the demand for rice noodles, Xiaomi will set up a rice noodle consultant. For Lei Jun's frankness, rice noodles also shared suggestions buried in their hearts. Later, during the dinner, Lei Jun revealed the three most important things of Xiaomi this year: First, Xiaomi will recruit 5,000 engineers and increase R&D investment; Secondly, Xiaomi intends to build a strong sales and service network, trying to make Xiaomi House cover the whole series; Finally, Xiaomi will further communicate with rice noodles.

Generally speaking, the overall development strategy of Xiaomi is almost closely related to rice flour. The three strategies mentioned by Lei Jun are obviously to enhance the product strength of Xiaomi and bring higher quality products to loyal users. Xiaomi doesn't want to be a mediocre product that follows the trend, but to produce a new era product with more innovative and diverse functions. The construction of Xiaomi House is to fully shift the focus of work to serving rice noodles, so that rice noodles have a better shopping experience.

Because of the heartfelt attention to rice noodles, this time, Lei Jun revealed all the development strategies of the company in 20021year to rice noodles. This is completely in line with Lei Jun's business philosophy. Excellent companies make money, great companies win people's hearts, and Xiaomi is moving towards a great company.