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Why are old fruit farmers so expensive?
First, the purchase cost is high. Old fruit farmers have been committed to providing consumers with safe, healthy, natural and pollution-free fresh fruits. It is not an easy task to do this. It requires old fruit farmers to select high-quality fruits at home and abroad, and also has higher requirements for planting technology, which leads to higher purchase costs and higher prices for old fruit farmers.
Second, the transportation cost is high. The fruit of the old fruit grower comes from all over the world and needs to be transported. Due to the short shelf life of fruits, the requirements for transportation and storage are very high. Generally speaking, fruits are delivered to stores through cold chain transportation, but the cost of cold chain transportation is very high, and the loss of fruits will occur during transportation, so the price will also rise.
Third, the old fruit farmers have developed to a high brand value, which has great influence in the industry and attracted many loyal fans. In fact, the price is also determined by the market. Old fruit farmers have a broad market, and the value increase brought by this brand also makes their fruits have higher prices.
In fact, it is not difficult to understand that the commodity prices of some internationally renowned brands are often much higher than those of other brands in the same industry, even though the gap between their commodities is not large, which is caused by the added value given by the brands. This is also an important reason why the fruit of old fruit farmers will be more expensive.
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