What are the recruitment requirements and job responsibilities of copywriting planning in the market?

Recruitment requirements for copywriting planning in the market:

1, bachelor degree or above, graduated from copywriting planning, advertising planning and other related majors;

2. Excellent writing skills, endless creative imagination and taste appreciation, strong execution, good strategic thinking ability and independent writing plan;

3. Rich network knowledge, familiar with the internet environment, experience in serving the whole case independently as an agent brand, and interactive marketing and operation system of specialty stores are preferred;

4. Be familiar with online promotion methods such as word-of-mouth marketing, and understand special promotion methods such as bidding ranking, search engine optimization, email promotion, blog promotion and forum promotion.