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Bar management planning plan
ideas determine the way out, and ideas determine ideas. In view of the fierce competition and chaotic management in the entertainment market, it brings many unfavorable factors to investors. Often, the ratio of investment to feedback is quite different. In order to improve management and highlight the advantages of your own bar, you can be born, dominate the market and occupy the market. Really be a latecomer. First of all. Know the situation. Management mode of bar. Advantage. There is a problem. Major consumer groups. The consumption carrying capacity of the local bar industry is fully grasped in all aspects. And make the following business planning plan.
the first part:
the location of a bar: the location of a bar in the early stage is also relevant, so how to do the first step (location)? I would like to make a few comments here:
1. Don't choose a place with high floors. The bar is best on the first and second floors.
2. The height of the bar compartment should be more than five meters.
3. The facade should be atmospheric and parking should be convenient.
4. The geographical location should be reasonable!
Part II:
Hardware: Now, as long as commercial bars (except theme bars) pay attention to grade and fashion. At present, the fashion trend of bar decoration tends to be three-dimensional dynamic and high-grade stage lighting and acoustics, which is basically in line with international standards. Of course, it depends on the investment budget of the investor. Here, I won't mention it much, but I just want to explain the importance of high grades. It is particularly important to design a bar with a separate space, so it is directly related to the future operation of the bar and the pillar of controlling the atmosphere of the whole venue.
1: lighting and acoustics
It is said that guests who play in bars only need to grasp two points, the first is to close their eyes, and the second is to keep their ears, which represent lighting and acoustics respectively in hardware. So the important position of lighting and sound in hardware can be imagined.
lighting-pay attention to trendy, unique and perfect installation design program positioning.
acoustics-pay attention to brand and sound field positioning.
In effect light, the commercial bar pays attention to three-dimensional now, and the guests need to be dynamic and stimulate the interactive passion on the spot. Therefore, in the current bar decoration, the effect light in the venue also accounts for a part of the hardware. The advantage of multiple functions, the early bars were only DISCO, and now bars are all multi-functional. Its advantages are self-evident (absorbing more customers' resources, and upgrading their own grades)
2. Partition distribution of decoration and beautiful dance design.
the decoration and partition must be clearly defined, and the layout and distribution should be reasonable. Be sure to highlight the theme atmosphere of the bar. Dance Beauty Design: It is a bright decoration goal for the future development of the bar, and it is also the only place to attract guests' attention visually. Therefore, the dance beauty design must be trendy and unique, and seize the opportunity in this respect.
the third part:
software: generally, it can be divided into: floor management and service/stage planning and production/marketing planning and preparation/advertising and popularity positioning/cost accounting and financial management/event planning.
floor management and service
employees are the cornerstone of an enterprise, and the personal quality of employees directly affects the success or failure of the company. Therefore, whether a place is successful or not, the service of software is the most important and basic, so how can we train the waiters to be qualified? I think the most important thing is what the management does. As the saying goes, there are no weak soldiers under a strong general. Management pays attention to procedures, institutionalization, and encouragement. Only layers of management, responsibility to people, clear division of labor, everything follows the standardized route, plus usual guidance, inspection, and spur. The management and service of the company will naturally improve. As long as the guests can mention that the service in a certain place is really good, the floor management and service of this bar will be successful.
Stage planning and production
Stage producers (cast members) are divided into DJ, MC, Andhadhun (lighting), singer, band, DS (leading dance) and guests of event planning.
a: DJ and MC: DJ represent music and are the soul of a slow-moving bar, so the image, personal ability, style positioning of songs, the atmosphere of the scene and the ability to arrange songs are all very critical. The female MC is widely used in the slow-rocking bar now, which mainly includes:
① adding bright spots;
② icing on the cake.
B, Andhadhun: the sound positioning design, the distribution of sound field, the adjustment and measurement of sound quality, and the on-site display of lighting all play an important role. As I said before, DJ and Andhadhun have also created a position among the stage staff to satisfy the guests' audio-visual views. Bar business planning plan 2
1. Capital investment:
The investment is related to the operation, area and decoration of the whole bar. The initial investment accounts for 6% of the total investment, including the required business contract and other related documents, the size of the bar, the degree of decoration, the facilities in the venue, lighting and sound, and all the appliances needed by the bar. The remaining 4% is used as reserve funds for the normal operation of the bar.
Second, the required business procedures:
Get the liquor business license, business license and related documents through the departments of fire control, culture, industry and commerce, health, public security, taxation, etc. with normal procedures to make the bar operate normally.
Third, market positioning and market research:
According to the current public market research, define the bar, focus on what projects, and make plans for the bar's grade from the viewpoint of catering to modern social consumers. According to the current situation of Wuhan bars, they can be divided into two types: 1. Bars: the consumers are mostly young people (about 2 years old), mainly foreign wine, and the consumption varies (more than 4-1, yuan). The business hours are from 9 pm to 2 am every day. 2. disco: that is, the night show is the main venue, with different consumer groups (between 2 and 4 years old), mainly based on the number of private rooms in the whole venue and other consumption of the venue, and the consumption amount is quite high (between 8 and 3, yuan), and the business hours are from 9 pm to 7 am every day. Therefore, for the current market economy, the investment in bars is small, and the investment risk is also small after half a year. For the current market, opening a good bar is much better than the stability of a disco. Large-scale discos have a large investment, a slow start, and a much slower income than bars. It is necessary to be practical in expanding places or converting projects after a certain initial investment.
fourth, site selection:
the area and location of the bar are very important for the later business of the bar. When choosing a lot, it is necessary to make relevant investigations on the flow of people around it and the residential areas around it. The prosperity of the lot, its impact on its surroundings, the size of the area, and the surrounding buildings and facilities should be comprehensively and reported in a planned way.
5. Features of decoration:
You can introduce a specialized design company or find a relatively distinctive person to make a detailed plan for the renovation of the bar, and then select the best plan based on comprehensive opinions. Nowadays, the mass market is almost the same, but the sound, lighting and venue area are different. Therefore, the original style is processed and improved to cater to the tastes of the public, so that the bar has an exclusive business model and special projects.
VI. Recruiting employees and training employees
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