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Responsibilities of the office director
Part 1: Responsibilities of City Managers and Office Supervisors Part 1: Responsibilities of City Managers
Job Title: City Manager
Preparation: business unit declaration, head office approval.
Delegation principle: dispatched by business unit
Report directly to the superior: business manager of business unit.
Directly manage subordinates: business representatives, promoters and distributors.
The city manager is the person in charge of the regional market, with an administrative level of A 1 or above. He reports to the business manager of the business department and accepts his leadership directly. While guiding and managing the sales work in the region, assist the competent department in the promotion and promotion of the regional market, and be responsible for the sales, promotion, customer service, public relations and information work in the region. Integrate various resources in the region, establish strategic alliances with distributors, and comprehensively enhance the company's brand image, sales performance and customer satisfaction.
The specific responsibilities of the city manager are as follows:
1. Strictly implement various policies and systems to ensure the completion of the annual sales task in the regional market.
2. Improve and coordinate the institutional setup of various management systems in the region, ensure the standardization and unification of the management mechanism of each unit, and conscientiously implement the policies of the Head Office.
3. Ensure the normal operation, formulation and implementation of annual, quarterly and monthly sales plans of all units in the region, promote the improvement of market share, coverage and penetration rate, and achieve various sales and management indicators.
4. Develop, serve and control the distribution channels in the region, and regularly visit and investigate key customers.
5. Develop the terminal development and maintenance plan and supervise its implementation.
6. Formulate feasible publicity and promotion implementation plans and expected targets, coordinate and reasonably arrange regional promotion expenses, and ensure earmarking. Supervise the implementation of promotional activities, and report the results and evaluation report to the company leaders.
7. Make the annual plan for the use of urban development funds with reference to the opinions of dealers, submit the quarterly activity plan in time according to the management process of key customers of the Head Office, and implement the plan approval of the Head Office.
8. Responsible for organizing the collection, analysis, collation and summary of market information in the region, providing decision-making basis for superior departments, and putting forward suggestions for the management and development of regional organization system to business managers.
9. Establish and consolidate good social relations with the public and safeguard the company's image and interests.
10. Check the work of subordinates regularly or irregularly, and make business assessment.
1 1, responsible for the recruitment of subordinate employees in the region and the guidance of business work.
12, daily office management and other work assigned by the competent department or branch manager.
Standards and requirements for the post quality of urban managers;
1. The competent city is a key city or above.
2. The city's annual sales must reach more than 20 million yuan.
He has been the head of the municipal office for more than two years, and the annual market growth he is responsible for is higher than the average growth level of the whole province.
4. There are more than 7 office workers, and the office is equipped with vehicles.
5. Professional background in marketing and management, college degree or above.
At least 6.3 years working experience in regional marketing management of well-known brands in FMCG industry.
7 familiar with the establishment of economic institutions, sales management, market network construction and other related operations.
8. Be good at cultivating and selecting outstanding talents, and pay attention to the improvement of team cohesion and quality.
9. Strong organization and coordination skills, good communication skills and professionalism.
10. Have good moral quality and be able to conduct self-discipline in strict accordance with the standards of professional managers.
1 1. Learn actively and be good at learning.
Second, the office supervisor job responsibilities
Position: Director of Office
Headcount: 1 person
Delegation principle: dispatched by business unit
Report directly to the superior: business manager of business unit.
Directly manage subordinates: business representatives, promoters and distributors.
The head of the office is the head of the regional market, and the administrative level is below A 1. He reports to the business manager of the business department and accepts his leadership directly. While guiding and managing the sales work in the region, assist the competent department to promote the regional market and be responsible for the sales, promotion, customer service and information in the region.
According to the strategic planning and marketing plan of regional market, organize and implement marketing work to ensure the goal is achieved.
The specific duties of the office director are as follows:
1. Implement sales tasks and achieve the overall regional sales target.
2. Participate in the formulation and implementation of regional annual, quarterly and monthly sales plans, issue regional sales targets and implement them to business representatives.
3. Develop, serve and control the distribution channels in the region, and regularly visit and investigate key customers.
4. Develop the terminal development and maintenance plan and supervise its implementation.
5. Participate in the planning and promotion, public relations activities, approval, organization, implementation and result evaluation in this region.
6. Make the annual plan for the use of urban development funds with reference to the opinions of dealers, submit the quarterly activity plan in time according to the management process of key customers of the Head Office, and implement the plan approval of the Head Office.
7. Responsible for organizing the collection, analysis, collation and summary of market information in the region, providing decision-making basis for superior departments, and putting forward suggestions for the management and development of regional organization system to business managers.
8. Monitor the sales price of channels and terminals to ensure the safety and stability of the price system.
9. Establish and consolidate good social relations with the public and safeguard the company's image and interests.
10. Check the work of subordinates regularly or irregularly, and make business assessment.
1 1, responsible for the recruitment of subordinate employees in the region and the guidance of business work.
12, daily management of the office and other work assigned by the manager of the competent department.
Chapter two: An overview of the duties of the office sales supervisor;
Responsible for sales and market development in this area.
Responsible for marketing business to the sales director and report directly to him; Responsible for personnel management and affairs management and report to the office manager.
major duty
1. Make quarterly and monthly sales plans and forecast plans for the office;
Second, implement the company's various management systems and achieve the sales targets set by the company;
Third, analyze market demand, judge consumption tendency, and put forward suggestions for product improvement and product development;
Fourth, organize market development and develop potential customers;
5. Organize the establishment and improvement of customer files;
Six, organize on-the-job training and regular training, timely solve the problems of employees in business and ideological dynamics;
Seven, responsible for the monthly performance appraisal of employees.
Eight, complete the tasks assigned by the leadership temporarily.
Part III: Responsibilities of Channel and Office Supervisor 1 Responsibilities of channel manager
Title: Channel Manager
Preparation: regional market business units are reported and approved by the Head Office.
Appointment principle: dispatched by the regional market business department.
Report directly to the superior: Marketing Manager.
Directly manage subordinates: city managers and promoters.
The channel manager is the head of regional market, with administrative level A2. He reports to the marketing manager of the business department and accepts his leadership directly. While guiding and managing the sales work in the region, assist the competent department to promote the regional market, and be responsible for the sales, promotion, customer service, public relations and information work in the region. Integrate various resources in the region, establish strategic alliances with cooperative stores, and comprehensively enhance the company's brand image, sales performance and customer satisfaction.
The specific responsibilities of the channel manager are as follows:
1. Strictly implement various policies and systems to ensure the completion of the annual sales task in the regional market.
2. Improve and coordinate the institutional setup of various management systems in the region, ensure the standardization and unification of the management mechanism of each unit, and conscientiously implement the policies of the Head Office.
3. Ensure the normal operation, formulation and implementation of annual, quarterly and monthly sales plans of all units in the region, promote the improvement of market share, coverage and penetration rate, and achieve various sales and management indicators.
4. Develop, serve and control the distribution channels in the region, and regularly visit and investigate key customers.
5. Develop the terminal development and maintenance plan and supervise its implementation.
6. Formulate feasible publicity and promotion implementation plans and expected targets, coordinate and reasonably arrange regional promotion expenses, and ensure earmarking. Supervise the implementation of promotional activities, and report the results and evaluation report to the company leaders.
7. Make the annual activity plan with reference to the store's opinions, submit the quarterly activity plan in time according to the activity declaration process, and implement the plan approval of the head office.
8. Responsible for organizing the collection, analysis, collation and summary of regional market information, providing decision-making basis for superior departments, and proposing suggestions to the marketing manager on the management and development of regional organization system.
9. Establish and consolidate good social relations with the public and safeguard the company's image and interests.
10. Check the work of subordinates regularly or irregularly, and make business assessment.
1 1, responsible for the recruitment of subordinate employees in the region and the guidance of business work.
12, daily management and other work of the manager's office of the competent department.
Post quality standards and requirements for channel managers:
1. The competent city is a key city or above.
2. The city's annual sales must reach more than 6 million yuan.
3. The annual market growth is higher than the average growth level of the whole province.
4. The number of office city managers is more than 3.
5. Professional background in marketing and management, college degree or above.
At least 6.3 years working experience in regional marketing management of well-known brands in FMCG industry.
7. Familiar with store management, market network construction and other related work operations.
8. Be good at cultivating and selecting outstanding talents, and pay attention to the improvement of team cohesion and quality.
9. Strong organization and coordination skills, good communication skills and professionalism.
10. Have good moral quality and be able to conduct self-discipline in strict accordance with the standards of professional managers.
1 1. Learn actively and be good at learning.
Second, the office manager job responsibilities
Job Title: Office Manager
Headcount: 1 person
Appointment principle: dispatched by regional market business unit.
Report directly to the superior: Marketing Manager.
Directly manage subordinates: city manager, channel manager, promotion staff and customer service staff.
The person in charge of the office is the person in charge of regional market, with administrative level A3. He reports to the marketing manager and accepts his leadership directly. While guiding and managing the sales work in the region, assist the competent department to promote the regional market and be responsible for the sales, promotion, customer service and information in the region. According to the strategic planning and marketing plan of regional market, organize and implement marketing work to ensure the goal is achieved.
The specific duties of the office director are as follows:
1. Implement sales tasks and achieve the overall regional sales target.
2. Participate in the formulation and implementation of regional annual, quarterly and monthly sales plans, issue sales targets in their respective regions and implement them to channel managers and city managers.
3. Develop, serve and control the distribution channels in the region, and regularly visit and investigate key customers.
4. Develop the terminal development and maintenance plan and supervise its implementation.
5. Participate in the planning and promotion, public relations activities, approval, organization, implementation and result evaluation in this region.
6. Make the annual marketing plan with reference to the overall fiscal year of the company, submit the quarterly activity plan in time according to the sales management process of the head office, and implement the plan approval of the head office.
7. Responsible for organizing the collection, analysis, collation and summary of market information in the region, providing decision-making basis for superior departments, and putting forward suggestions for the management and development of regional organization system to business managers.
8. Monitor the sales price of channels and terminals to ensure the safety and stability of the price system.
9. Establish and consolidate good social relations with the public and safeguard the company's image and interests.
10. Check the work of subordinates regularly or irregularly, and make business assessment.
1 1, responsible for the recruitment of subordinate employees in the region and the guidance of business work.
12, daily management of the office and other work assigned by the manager of the competent department.
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