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College students' entrepreneurship.
First of all, I want to ask about your family. Of course it's rough, not very hard. I told you, as far as my dormitory is concerned, there are three people. One is Jiaxing, which seems to have a jewelry store. What to do in the future is still unknown. He thought of a plan, similar to the current WeChat business, which is to order fruit takeout on WeChat, starting from Jiaxing and then expanding to five counties and two districts. This plan sounds good.
Secondly, the second one, Zhuji, started from the fitness industry, got familiar with it first, found a job in the gym, and later seemed to quit. He also said that he would go to places like northern Jiangsu and Anhui to develop (these places belong to underdeveloped areas), and then I will add some knowledge to you. Where is Zhuji? Zhuji is a county-level city in Shaoxing, which is as developed as Yiwu, the hometown of a famous beauty teacher. This is a good place. Why not develop it locally? In fact, we can fully understand that there are more business opportunities outside. A group of people like big cities, such as Beijing and Shanghai. It's really unnecessary-after all, he didn't do that kind of marketing business during the winter vacation. As for what he is doing now, I don't know, and I don't know.
The one in the dormitory next door, Wen Ling, runs a factory at home. I remember one time when I was drinking, I said that each of us would take out100000 and open a position together. At that time, we laughed, too, without thinking. They basically don't have to listen to them
Then what I want to say is very simple. First of all, your ultimate goal can be far away, but you must have phased goals. First, you can't think about where you are going. Second, don't try to get there in one step.
I'm sure I don't have good advice (I won't say it if I do). Before Ma Yun succeeded, who knew what JB Taobao was! If I have something similar to Taobao that everyone is not familiar with, do you think I will talk about it? I'm sure I will do it myself! Do I tell you such a big business secret just because Baidu knows this? What I'm telling you is just some small things (or small money), or what things are unnecessary and have no prospects, so that you can avoid detours, which is probably what I mean.
First of all, let's analyze it. Today's operation mode is mainly based on Ma Yun's e-commerce. Ma Yun's e-commerce is actually good, but more importantly, the so-called "WeChat business" was recently launched. Seriously, I definitely don't recommend WeChat business. If you want to do Taobao, I don't recommend it, but it's better than WeChat business. Of course, it is also a lot of fatigue. Basically I don't want to teach Taobao. ? That's probably what it means.
Let's do it step by step. I want to explain first that no matter how developed e-commerce, entity management will always exist and will never be replaced-just like e-books no matter how developed, entity books still exist and are still in an advantageous position!
If you need to do e-commerce, you must keep this in mind. If you think e-commerce is everything, it's all wet!
As for what to sell, I can first 100% confirm that you are definitely not a manufacturer, you don't have the ability of a manufacturer, and you must rely on purchasing goods to maintain it, that is, you should ask me what to sell-this question TM should be asked by me, not you! What's your relationship? What purchase channels do you have? What can you sell? You can sell it cheap or expensive. If you want to sell it, do you really think that a simple business model will do?
Sources and customers! Diversification of channels! Electronic commerce is just one of them. The problem is that everyone is not contradictory. For example, physical stores also operate online stores, don't they? If you have no regular supply, I will say three words to you: ga-ga; If you don't have a fixed customer base, then I want to ask, do you think it is enough to rely on Taobao to be a few customers-especially with so many stores, who knows which one to choose?
This is a problem!
The question is, what about the source of tourists and goods?
The supply of goods is easier to handle. I asked you about your family before, but you still have to talk about your connections, or at least you have a bottom in mind-as I said, you are definitely not a manufacturer. No matter what you want to sell, you absolutely need the source of goods, so what contacts you have and what sources you can provide!
Secondly, as far as online stores are concerned, it doesn't matter, it depends on the amount of brush, and that money is extra money-then what kind of regular customers do you need in physical stores, and how to acquire, promote and market customers-this is your personal problem, don't ask me what to do! This thing lies in yourself! It is an understanding of the hidden rules of the world!
Insight into the world is learning, and understanding human feelings is an article-a couplet in a dream of red mansions, although I don't like it very much.
Then I want to explain why WeChat service is not feasible.
In my opinion, the bullying of WeChat business will never last long. Now it's just that he's not involved in politics. After all, for the central government, the so-called WeChat business, not to mention tigers, can't even compare with flies! It's too late for the central authorities to shoot tigers and flies. Of course, it is out of control-but don't think that you can really enjoy peace-just like today's peace, when the central government is fierce, Taobao's fakes are less than WeChat's business! There are definitely many fakes in the WeChat business! Wechat business is not guaranteed. It's like living in a crack. This kind of thing is shady!
This kind of thing will die sooner or later, depending on what you do. In the past, those WeChat people directly engaged in this kind of thing. At that time, they all asked me if I would come, beep! Just ignore it. This kind of thing is really useless and boring.
China is a big political country, and the essence of stock trading is the game of the rich, and then give us poor people some leftovers-the key is whether you can eat these leftovers and why?
First of all, what is food made of? Rice! Who grows rice? Ordinary people! What is a stock? A lot of rice! Salute! Do you want to eat? Don't be naive. You can only eat leftovers. Whether you can eat them depends on your ability. After all, porridge is not enough to eat!
Know what I mean?
Doing business should follow the policies of the central government, but you must not get too close to the central government. In other words, if you want to do small business, you'd better not have anything to do with the central government. Of course, we must obey the central authorities. China has always been a country where government and business are combined. Don't get involved in politics, just do your own small business.
Let's get back to the point. As we said before, there are many ways to sell what you want, but the problem is that you have to have this ability. For example, if you have a pair of good skills, you can cook very delicious dishes and earn five figures a month. You are lucky, and you may even earn millions a year. Of course, it is very heavy and tired. All food industries are very tired.
Food, clothing, housing and transportation. Secondly, I want to talk about clothing and selling clothing. Taobao is really JB. You really work in the clothing industry. Forget it. As far as Zhejiang is concerned, clothes and yawning are the things that make me want to vomit the most.
Real estate, all bosses, depends on your background, no, of course, you can be a contractor.
Car, 4S shop? Come on! This kind of sales promotion industry is very tired and has no entrepreneurial spirit. If you say you want to create a brand, especially a car, it's impossible. Why? I told you, you can't do manufacturing.
It's not that I look down on college students, I'm also an undergraduate! Everyone is the same. Why do so-called college students want to embarrass them? But the reality is cruel. College students, what can you do? No manufacturing ability means that it is difficult for you to be a brand! It is very difficult to create an industry-for example, making clothes, that is, creating an industry-and the current market is saturated! It's saturated, and it's about to explode! Then the only thing you can do is to import from your boss and sell it to your family in the west. I won't say much about what to test this way. As a college student, you should understand.
So as I mentioned before, the source of tourists and goods is only a part of it. Doing business is very troublesome, so you must make a careful plan!
Do you think there is no good way? Yes, there must be, but I won't say it if there is! Secondly, if you have, don't say so. I would say so. Nowadays, it is very popular. Isn't it selling clothes, cosmetics, phone bills, prepaid cards, fruits and takeout? Tmall, to put it bluntly, what kind of beauty group is this?
You must be a high-cost worker. I don't know what your family is like. Your family is not good. It must be small at first.
I don't know what your major is, but I can basically conclude that it's not manufacturing-I don't know if you have a family business.
Third, food is the most important thing for the people. I wonder if you have any skills. If you are skilled, you can do it, absolutely! But! Tired, tired, tired!
If IT is electronics and IT, what a mess, for example, if you want to play games and do animation, it will be expensive!
What I'm saying now is basically nonsense! Basically, it is to give you a routine, what to do and what not to do, the most important thing is what not to do, what to pay attention to, it is very important, of course, what I said is nonsense.
Finally, the first and last element of doing business is honesty and trustworthiness! Most important!
PSPS, pull!
You are still a sophomore, still early, which means you still have a chance to learn a craft to start a business. There are many, but very professional. For example, there are many kinds of agriculture, depending on what you do, whether you want to grow plants or raise animals, these are all to be learned; For example, there are many kinds of art and music, such as musical instruments, art exhibitions and so on, but this kind of thing can not be learned overnight; Then, magazines or something, this kind of thing is not easy to handle, mainly because modern people are too impetuous-I remember there are two pure literature magazines in Zhejiang, one is supported by Zhejiang, the other is not supported, and it is completely impossible to subscribe by their own readers-this is the current social situation, and there is no way.
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