Why is honesty always a reliable capital?

When the United States explored the west, a family went to another state to open a farm. The eldest son went with the neighbors first, and they were already waiting at the built home there. The family promised to meet him there in a week. Unfortunately, his parents and younger brother were delayed to board the ship because of scarlet fever, and the next boat would have to wait for more than half a month. However, in order to keep his promise, his father led his family over the snow-capped mountains and made a detour to their territory. In the cold wooden house, the eldest son anxiously waited for the arrival of his family. They are still missing for a week or two. I don't know. My family is trying to make a promise. Hunger and disease took the life of the younger brother, but at the moment when the eldest son was desperate, they finally came. The most unforgettable sentence is what the father said to his son: "People live by honesty."

Honesty is one of the important aspects based on society. No matter what you do in the future, you must be honest if you want others to trust you. Honesty is the foundation of a person.

/kloc-samuel coleridge, the philosophical poet of the English Romantic Movement in the 20th century, once taught his son, "You shouldn't do anything that your eyes can't see, that is, you don't want to do when I am with you.

"When you do something wrong, you should admit it immediately like a man. Your apology may reflect your stupidity, but they can guess that you are a very honest person. A grain of honesty is worth a pound of wisdom. We may envy someone's intelligence and wisdom, but we respect and love his excellent qualities. Insisting on truthfulness, frankness, sincerity and unpretentious is the cornerstone of creating beauty. "

During the Eastern Han Dynasty, Zhang Shao of runan county and Fan Wentong of Shanyang County both studied in Luoyang, the capital city, and their studies ended. When we parted, Zhang Shao stood at the intersection, looked at the geese in the sky and said, "I don't know when we can meet again today …". Paradigm took Zhang Shao's hand and advised him, "Brother, don't be sad. In the autumn of two years, I will definitely visit the old man at your home and meet you. "

Leaves rustle and hedges bloom. Two years later in autumn. Zhang Shao suddenly heard a wild goose calling in the sky, which touched his feelings and couldn't help saying to himself, "He will come soon." After that, I hurried back to my house and said to my mother, "mom, I heard a goose in the sky just now." Here comes the paradigm. Let's get ready! " "Silly boy, sanyo county is more than one thousand miles from here. How did the paradigm come from? " His mother didn't believe it. She shook her head and sighed, "More than a thousand miles!" Zhang Shao said: "Paradigm is honest, sincere and extremely trustworthy, and will not come." The old mother had to say, "well, he will come. I'll get some wine." In fact, the old man didn't believe it, but he was relieved that his son was sad.

The appointed date has arrived, and the paradigm has really arrived. The reunion of old friends is very affectionate. The old mother stood excitedly wiping her tears and sighed, "There are such trustworthy friends in the world!" " The story of paradigm keeping its promise has always been told by later generations.

Honesty is a mirror of morality. We should treat people with sincerity, do things with sincerity, and establish faith with sincerity. Honesty is the foundation of life.

Some people are tactful, skillful, skillful and insincere. It seems that they have worked hard and made great achievements, but their life is a failure, because their hypocritical personality prevents them from making a bosom friend. Some people may not have "brilliant" achievements and dazzling light, but they have won real opportunities because of their honest and reliable personality and forged their own different lives.

A few years ago, the manager of the recruitment department of a well-known foreign-funded hotel in Shanghai finally selected 10 among the candidates, depending on the interview of the president. Little ah walked into the examination room in fear and trembling. Before he sat down, the president came to hug him in surprise. "I can find you!" The president turned to the secretary and said, "Thanks to this young man who saved my daughter in Park Lake last week, he left without leaving his name." What a coincidence. "Small suddenly feel hot all over. He has felt the smile of the goddess of fate, but another voice in his heart stubbornly reminds him. He calmed down, and honesty is more important to him than admission or not. "No, sir, you mistook one for another. ""Admit your mistake? No, no, I remember that young man had a mole on his face. "Xiao has become more calm." I made a mistake, sir. I didn't go to the park last week. "

Two days later, Xiao went to the hotel to look for a job, and only three out of 10 were hired. During the break, Xiao asked the president's secretary, "Have you found the savior of the president's daughter?" The secretary smiled: "What, the president doesn't have a daughter at all."

In modern society, honesty is the basis of doing business, the golden key of wealth and the passport of the future society!

Koike, the founder of Yamaichi Securities Company in Japan, said: "The first key to business success is honesty. Honesty is like a tree root. Without roots, trees have no life. " This is indeed Koike's experience. He started with honesty. Bill Gates, the world's richest man and a typical representative of successful people, once said: "If you want to succeed, you must first have integrity." However, many people in life think it is difficult to have integrity! Because as long as you have it, you can't make money in business!

Is that really the case? By cheating, you may be able to make a small profit before being brought to justice, but the customer is smart and you can't be cheated for a long time. No big company in history grew up by cheating customers. On the contrary, their success is often because they win the trust of customers with integrity.

Throughout the successful enterprises at home and abroad, all are based on honesty, and honesty is one of the qualities that successful enterprises pursue and must possess.

Heinz, known as the "King of Pickles" in American history, 100 has been unique in the world for more than 0 years, which has promoted the rise of hamburger and French fries industry and become the founder of the world's largest food processing enterprise. His philosophy of success is "patience and honesty". Usually, he has an excellent reputation. Even in the case of 1875 Great Depression in the United States, in order to keep his promise, he bought at a loss, and later even his own business went bankrupt, and he borrowed money everywhere to fulfill his contract. He insisted on his belief that "an honest man will not fall down in the mall." Later, he became a shopping mall giant, and his pickled cucumbers and ketchup are world-famous. His success is the success of business philosophy and humanistic quality.

The business philosophy of "Sincerity to Forever" put forward by Haier Group is well known to the public. It is this concept of integrity combined with scientific management that makes enterprises grow rapidly in a short time, and the harmonious corporate culture they usually strive to create, especially in after-sales service, is unique. Now we are implementing the internationalization strategy and striving to enhance our international reputation. From the above successful experience, we can see the value of "sincerity". Winning with sincerity and taking honesty as the magic weapon of enterprises are the fundamental concepts of our production and operation under the conditions of market economy.

Mr. Hart, the mayor of Boston, said that in the past 50 years, he has witnessed the popularization of honesty and fair trade. 90% successful businessmen are famous for their integrity and honesty, and dishonest people will eventually go bankrupt. He said: "Honesty is the law of nature, and those who violate it will be rewarded and punished as they deserve. Just as the law of gravity is inviolable, so is the law of honesty. The result of violation is punishment, an unavoidable punishment. They may be able to escape temporarily, but in the end they can't escape justice. Businessmen have what customers need and what customers have. When a transaction occurs, if both parties are honest, then both parties will benefit. For capitalists and workers, honesty is beneficial to both sides. If capitalists can't treat workers honestly, then capitalists won't win profits; Or conversely, Dallas going to the auditorium, as proved by the experience of 90% successful people, is a rule that works in any aspect of life. "

Honesty is a kind of capital and always reliable.

As the saying goes, business activities should focus on credibility, which is the biggest capital and the biggest guarantee of profit, because a good reputation often hides unlimited business opportunities, and stressing credibility means seeking and grasping new opportunities.

Why do thousands of businessmen go bankrupt in the Chicago fire, but they can quickly make a comeback? Some people even become bigger wholesalers? They have no venture capital. However, honesty is their bank account and their intangible savings. Business organizations list them as honest people. They are never in arrears, and they are diligent and trustworthy to everyone. This reputation is the capital for a comeback. This reputation can make a group of penniless people buy tens of millions of dollars of goods. The fire destroyed property, but it could not destroy the reputation of honesty.

At a bankers' meeting, the chairman of St. Louis Bank said: "Thousands of dollars have been lent, and the only collateral is reputation. Some people are not rich, but they have noble qualities. They never borrow more money than they can afford. " When asked about the repayment ability of small business people, he replied like this. Another banker put it more clearly: "I would rather lend money to honest poor people than dishonest rich people, even though these rich people have strong repayment ability." These words show that shrewd businessmen attach great importance to business reputation. Reputation is capital, and it will always be a reliable capital that everyone can have.

It's hard to gain trust, but it's easy to lose it. This happened in Russia in the early 1990s. Businessmen from China sent a large number of daily necessities from China to Russia, which attracted a large number of Russians because of their low prices. However, many speculators saw this business opportunity and began to transport a large number of fakes in China, selling fake leather jackets as genuine leather. Simple Russians feel really cheap when they see this battle. But when they realized that these things were not cheap but extremely inferior, a campaign to boycott China goods began. Finally, many Japanese people actually wrote at their doorsteps: We don't have China goods.

After Chinese businessmen began to get rich, they finally paid the price for their credit.

As consumers in China, they often feel helpless. You have to go back and forth because of the quality problems of some goods. Many manufacturers know that their products have problems and always play dumb. In fact, this kind of thing is the worst for manufacturers. Because a fraud will make your customers lose confidence in all your products forever.

Trust is hard to gain, but easy to lose. The trust of manufacturers in customers is particularly important. Losing customers means losing economic benefits. The standard for customers to choose manufacturers is honesty.

As we all know, Ericsson's mobile phone was booming at first, but later it lost the trust of customers and its share in the market became lower and lower. The reason is that after-sales service is not handled properly, and customers have great opinions. President Ericsson made great efforts in CCTV talk show, but failed to regain his influence. It can be seen that credit is like spilled water, which is difficult to recover. However, some domestic businessmen still don't realize the importance of honesty.

Honesty is a moral quality that a person should stick to all his life and never give up. If a person wants to win the trust of others, he must make great determination and keep working hard. In addition to the personality foundation, we must strengthen credit anytime and anywhere and persevere.