How to sell foreign wine as a waiter in a bar?

As a bartender, promoting any kind of foreign wine is inseparable from the overall operation of the bar. Generally speaking, there are the following aspects:

First, follow the rules:

1, key display. Display this wine in a prominent position in the window, porch and display cabinet of the bar; Illuminate the wine bottle with spotlight and backlight; The wine bottle is best placed in the velvet lining of the leather gift box to highlight the dignity &; High end. In the aisle &; Stick this foreign wine poster in a bright and conspicuous place on the interior wall (it would be better if all other foreign wine posters of the same type could be removed). These measures are aimed at upgrading the status of this foreign wine.

2. Promotion plan. Draw up a promotional package with obvious advantages (generally, foreign wine brand companies will provide mature plans and all promotional materials &; Gifts), such as ordering other single bottles of wine with the same quality, N bottles of soft drinks +N plates of snacks+fruit plates can be distributed during the promotion period; Buy two bottles, send two sets and one bottle; On that day, there will be a regular lottery to send gifts and the like. And put promotion plan cards on the bar, table, booth and private room desktop; Give the promotion list together with the wine list to the new customer. These measures are widely publicized to enhance customers' desire to buy.

3. The waiter sells orally. When the above conditions are relatively complete, waiters should also master two or three different ways of matching suits, and can recommend them from the perspective of expert consultants according to the different tastes of customers and their own personal experiences. If customers don't like soft drinks, they can be served with high-grade imported mineral water (such as Evian) or N+N snacks or +N plates of fruit. There is also a certain amount of promotional items to call. If one bottle is almost finished, when ordering another bottle, customers can not only enjoy the policies listed in the "Promotion Plan", but also promise to give other exquisite promotional gifts. Such as lighter+ashtray set gift box, wallet+key bag set gift box, etc. Such a measure is a final decision to buy for consumers who are still hesitating, and they also enjoy the fun of earning cheaper.

Second, the most rude and simple method:

Take all other foreign wines of the same quality off the shelf. Only this person wants to order this wine.

Third, the most grandiose method:

The slogan of the bar is "XXX Night". All the single drinks except soft drinks that night were made of this wine or made of this wine; The whole bottle is the same wine.

PS: If it is a lobby bar or an open-air bar, it is not recommended to use two&; Three.

I hope my answer is helpful to you.