How to form a Taobao operation team? What tasks does the Taobao and Tmall operation team include?

Team structure of team building:

When it comes to team structure, simply speaking, there are the following:

1. A person at the helm: it can be the shop owner, or An operations manager can be hired. Mainly focused on product selection, pricing, business strategy, etc.

2. Designer: Familiar with color matching techniques, proficient in using DIV+CSS to decorate stores, able to take photos, and know how to process pictures, etc.

3. Event promotion: event planning, registration activities, and on-site and off-site promotions, etc.

4. Customer service: Handle customer inquiries, pre-sales, during and after-sales processing, as well as answers to some frequently asked questions. At the same time, he will also be responsible for promoting the company and event promotion to customers.

5. Warehouse management: merchandise warehousing, picking, shipping and related inventory management, etc.

It is possible that one person will be responsible for several positions. The advantage of division of labor is that it takes the least time to do the work in detail, improves efficiency, and seizes time for rapid expansion.

Recruitment for team building

The reason why it is singled out is that it is of special importance. A group of people can't be called a team just by recruiting one person. Generally speaking, you can tell whether a person is suitable after working together for a month.

When I recruit, I usually ask this question: What kind of person do you think you are? What do you want your life to be like?

This kind of benefit, you can know What job is he/she suitable for and whether he/she has the talents the team needs. A lion with a group of sheep may create a group of wolves to achieve great results. In a word, the right one is the best.

NALA says that a technical secondary school/junior high school student can sell thousands of products a day. Is the turnover rate below 10%? I can’t confirm its authenticity, but at least in some ways it confirms the low threshold for working on Taobao. Therefore, whether high-paying recruitment and poaching are necessary is worthy of consideration by many businesses.

Team formation and training

Generally, within a week you can basically know whether this person is suitable for the company, and everyone will find the right position and harmonious cooperation with each other. This is a long-term process. Quick integration method: plan several events and sell 100 to 300 orders a day. Grow in practice, prepare and cooperate according to the event, customer service docking during the event, as well as delivery, complaint handling, etc. Be sure to remember to summarize, this is very important.

Team management

My understanding is this: constantly communicate the company culture and employee values ??to all employees, respect employees, give employees space to grow, and make money together.

KPI assessment is only a reference to measure whether employees are attentive and valuable. When deciding to lay off people, KPI is the best way.

When can you resign an employee?

When a person stays in the company and matches the company culture and employee values. When it hinders the development of the company, or when it seriously brings down the company, whether it is a small customer service person or a store manager, they should leave the team.