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Why is the concentration of Internet industry much higher than that of traditional IT?
In terms of information transmission
Through IT technology, "internet plus" has broken through the time and space restrictions and realized the interconnection at any time and anywhere, thus greatly promoting the effective transmission of information such as agricultural technology knowledge, agricultural resources, agricultural policies, agricultural science and technology, agricultural production, agricultural education, agricultural products market, agricultural economy, agricultural talents and agricultural extension management, and solving various information asymmetry problems. While promoting agricultural production and life, it can also effectively connect the supply and demand markets of agricultural products and solve the problems of unsalable sales caused by poor information in traditional agriculture. In terms of information use, the "internet plus" action plan can effectively open the "last mile" of information transmission, make all kinds of agricultural information permeate the rural front line in an all-round way, effectively guide production and life, and improve the scientific and modern degree of agriculture through big data analysis and other means.
In terms of innovative agricultural business model
From land circulation, agricultural materials sales and agricultural information services to agricultural production, agricultural products sales and leisure agriculture. The Internet is imperceptibly infiltrating and changing every link of the agricultural industrial chain, and at the same time innovating the business models of various enterprises. A major feature of traditional agriculture is "depending on the weather", which has great unpredictability. When the Internet and agriculture are deeply integrated, the Internet brings new data, information and new technical means, which makes all links in the agricultural industrial chain and all market segments in the agricultural field have more innovative tools and conditions. At present, there have been several obvious business model innovations, such as: agricultural materials e-commerce, land transfer e-commerce, urban and rural circulation channel reform, agricultural products e-commerce, agricultural big data, agricultural Internet of Things, leisure agriculture Internet platform and so on.
optimize the allocation of resources
Internet plays a considerable role in the reorganization and allocation of resources needed for agricultural production, and improves the resource allocation and utilization efficiency of various production factors such as land, labor and capital. For example, for "labor" resources, major recruitment websites will promote the effective allocation of rural surplus labor; In recent years, Taobao Village and Taobao County have created employment opportunities for rural areas and even promoted the transfer of urban labor to rural areas.
In improving agricultural intelligence and production efficiency
With the help of emerging information technologies such as big data and Internet of Things, the Internet can improve the intelligence of all aspects of agriculture, greatly improve production efficiency, achieve "measurable environment, controllable production and traceable quality", and also solve food safety problems to some extent. It takes computer as the center, integrates information technology, integrates perception, transmission, processing and control, promotes the standardization, intelligence and automation of agricultural production, saves labor costs, improves the output and quality of agricultural products, and enhances the ability of crops to resist natural risks.
"internet plus" agriculture brings a win-win situation to enterprises, farmers and consumers. It connects producers and consumers, makes information more transparent and enhances mutual trust, thus promoting consumption. At the same time, supervise producers, recall products in case of quality problems, investigate responsibilities and promote safe production.
"Internet plus economy" builds an efficient platform system for business friends through the centralized integration and value creation of information flow, capital flow and network flow. Promote enterprise development with the cohesion of chamber of commerce and realize win-win cooperation. Southwest Business Association:
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