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Analysis on Optimization Strategy of Tobacco and Cigarette Logistics Distribution System
Tobacco; Cigarettes; Logistics distribution; Optimization strategy
With the rapid development of China's manufacturing industry, China's logistics industry has entered a new development period. The tobacco industry is the main source of tax revenue in China, so every link of tobacco cigarettes is highly valued by the state. The combination of cigarette distribution and logistics in China can greatly promote the development of tobacco industry in China.
First, the importance of optimizing the tobacco and cigarette logistics system
(A) reduce the operating costs of the industry
By optimizing the tobacco and cigarette logistics system, the operating efficiency of the tobacco industry can be improved in a short time, and then the comprehensive benefits of the tobacco industry can be improved and the operating risks of the tobacco industry can be reduced.
At present, there are some problems in the process of tobacco distribution in China, such as the aging of distribution lines, which leads to the extension of distribution time, greatly reducing the comprehensive efficiency of the industry and causing serious economic losses. Optimizing tobacco and cigarette logistics system can improve this problem, establish a perfect operation network, calculate the scientific best distribution route, reduce the blindness of distribution process, greatly shorten distribution time and improve work efficiency; The optimization of tobacco and cigarette logistics system can also greatly improve the safety of vehicles and personnel and property, making the distribution process stable and safe; Optimizing the tobacco and cigarette distribution system can also obtain more detailed customer information, which will promote the market analysis ability and market control power of enterprises to a certain extent, thus ensuring the healthy development of the entire tobacco and cigarette industry.
(B) optimize enterprise management
Optimizing the logistics system of tobacco and cigarettes promotes the improvement of internal management of the industry to a certain extent and optimizes the overall management level of enterprises. In the past, there were some problems in the transportation process management of tobacco products, and the management was not strong enough, which caused the distribution personnel to be passive in the work process and deal with private affairs, resulting in low management quality and greatly reduced work efficiency. Optimizing the tobacco and cigarette logistics system can reasonably improve the transportation and warehousing logistics management system and popularity of the tobacco industry, greatly improve the construction of China's tobacco distribution network and enterprise management, improve the work efficiency of the industry, and promote the development of China's tobacco industry.
(C) reduce product cost consumption
For the products sold, after the goods are produced, they need to be stored, and in the process of storage, a series of expenses will occur, including the construction and maintenance of warehouses, the establishment of security personnel, and the cost of product preservation. , in the process of production and transportation will cause a lot of money consumption. Optimizing the tobacco and cigarette logistics system can improve the present situation of tobacco industry, greatly improve the storage capacity and product management, and reduce the occupation and consumption of funds in the storage process. At the same time, optimizing the tobacco and cigarette logistics system can also greatly increase the related hardware costs, thus enhancing the overall income of the industry.
Second, the optimization measures of tobacco and cigarette logistics system
(A) the establishment of regional logistics distribution center
The establishment of regional logistics distribution center can greatly shorten the time of tobacco logistics distribution process, improve the efficiency of tobacco logistics distribution, and also promote the development of regional economy. In the process of building a tobacco and cigarette logistics center, we should first consider the following issues:
1, location of logistics distribution center
It is necessary to comprehensively analyze the surrounding economic development and product sales, and finally determine the location of the distribution center. The logistics center should be close to the relatively developed areas, where the sales volume is relatively large and the demand for products is relatively high. Therefore, the logistics distribution center is close to the business district, which is of great significance for optimizing tobacco distribution, shortening transportation cost and time, and then improving the overall efficiency of the industry.
2. Traffic factors of logistics distribution center
At present, the transportation mode of China's logistics distribution center is mainly land transportation. Therefore, when establishing a logistics distribution center, land transportation hub should be considered as much as possible to reduce transportation costs and improve transportation efficiency. In the past, the distribution of tobacco and cigarettes in China paid more attention to the place of origin, but ignored the transportation problem, which caused certain economic losses and prolonged the transportation time, thus affecting the transportation efficiency. Therefore, we must seriously consider the transportation factor.
3, labor and site price factors
Logistics distribution needs a certain amount of labor to ensure the smooth progress of the work. Therefore, when establishing a logistics distribution center, we should also consider the labor problem, and try to build it in an area with sufficient labor force, which is conducive to recruiting employees and making it difficult to recruit workers, so that the logistics distribution center can operate in the fastest time and ensure normal work.
The logistics center needs the lease of the site, so the establishment of the logistics center needs to consider the regional land price. We should try our best to find areas with low site cost to establish logistics centers, and make careful investigation and comparison in the selection process to determine the most economical location. This will help to reduce the expenditure pressure of enterprises and improve their economic benefits.
(B) seriously learn from the logistics experience of other industries.
At present, the establishment of logistics centers and logistics management in many industries are very successful, and there are many valuable experiences worth learning from each other to improve the logistics distribution level of tobacco and cigarettes. In the establishment of logistics center, we can refer to the address selection of other enterprises, and in the recruitment of personnel, we can also refer to their recruitment methods. In addition, there are many experiences for reference in personnel management, which can minimize the risk of establishing a tobacco logistics center, reduce the losses in the process of establishing a tobacco logistics center, optimize the construction time and efficiency, and promote the formation of a tobacco and cigarette distribution system in China.
(C) the establishment of retail chain network
The optimization of tobacco and cigarette logistics distribution system lies not only in the establishment of regional logistics center, but also in the determination of retail chain network, which can reasonably concentrate logistics distribution areas, thus improving the distribution efficiency of tobacco and cigarettes, and is also an effective measure to control the terminal market and strengthen terminal management.
The sales areas of tobacco and cigarettes include prosperous urban areas with relatively developed economy, densely populated urban areas and other relatively relaxed areas. Therefore, it is necessary to divide the distribution network reasonably according to the actual situation and establish a scientific retail chain network. Cigarette retail chain network can be established in a series of forms, such as direct stores and franchise stores, with unified management mode, unified tobacco sales logo, unified product price customization, unified service logo and unified logistics distribution. Tobacco sales outlets in chain networks should strengthen cooperation and promote each other, improve sales performance in regional networks and promote the healthy development of tobacco industry. Through the scientific and reasonable division of retail chain network, we can further strengthen the restraint and control of cigarette retail market, and finally achieve the goal of effectively managing cigarette consumption terminal market.
summary
Optimizing tobacco and cigarette logistics distribution system and tobacco distribution network can improve the efficiency of tobacco and cigarette distribution, stimulate the rapid development of China's tobacco industry to a great extent, and provide reliable guarantee for China's tax revenue. In the process of distribution, we need to constantly explore and supplement, constantly improve the distribution system, achieve truly optimized work efficiency and humanized work management, so as to ensure the good development momentum of the tobacco industry.
refer to
[1] Wang Chunchun, Xu Xuanhua. Research on Distribution Optimization Management of Yiyang Tobacco Company Logistics Center [J]. Enterprise Technology Development, 2009, (03).
[2] Wang Yunan. Analysis on the choice of logistics distribution mode of chain retail enterprises in China [J]. Logistics Engineering and Management, 2009, (10).
[3] Huang Zhu. Logistics Distribution Mode Based on Retail Chain Supermarket [J]. Modern Economic Information, 20 1 1, (0 1).
[4] Zhang Ling, Wang Chaoxia. Logistics distribution path optimization model and its solution [J]. Shopping Center Modernization, 2006, (1 1).
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