Buying health care products can also manage money. An old man in Jinan is in danger of being pitted. Thanks for "Little Video of Cheating in Law Popularization". What do you think?

The reporter learned from the Political and Legal Committee of Pingyin County Committee in Jinan that an old man in this county almost "into the pit", but fortunately, someone saw through the "scam", thus avoiding economic losses of several hundred thousand yuan. In a shopping mall development company in Pingyin county, sales manager Zhang received an old Qiang (a pseudonym) from Jinan. Sun Qiang said that he would apply for a title certificate for the shop he bought.

During the exchange, Sun Qiang said that the purpose of handling the real estate title certificate is to apply for a mortgage loan or sell the shop directly. However, he is eager to cash in and get the money because he wants to buy a health care product. It is understood that Manager Zhang saw some small videos in WeChat group and friends circle, and he realized that he might be experiencing a fraud specifically targeting the elderly.

So, on the one hand, Manager Zhang stabilized Uncle Sun, on the other hand, he immediately contacted his family to take him back, avoiding economic losses of several hundred thousand yuan. Manager Zhang's "Small Video of Popularizing Law and Preventing Fraud" is an innovative project in the field of political and legal propaganda launched by Pingyin Political and Legal Committee this year.

Since the launch of the special campaign to crack down on pension fraud, Pingyin County has innovated and built a grid "network celebrity" propaganda team, which has accurately hit the pulse of current social propaganda and network ecological communication, accurately interpreted the key points of the rule of law such as preventing fraud for the elderly, eliminating evils and building peace, boldly selected favorite small video communication forms, and carried out the activities of "promoting morality, knowing the law and giving play", forming an online and offline integration interaction with network celebrities.

At present, Pingyin County has launched network celebrities of judges such as Xiaocao and Agatha, and Pingyin County Public Security Bureau has launched a series of public security network celebrities such as Wu Hanhan, Why It's Bad, Little God Tells Things, Sun Jiefade's Open Class, and Three Heroes in South Liu Tan. A group of grid network celebrities with high activity and strong powder absorption circles have fully occupied the residential terminals of social governance.

Five grid members were selected in Pingyin County, and the article "Five Old Men Returning to the Field to Prevent Cheating" launched by Jinan City was performed offline, and made into a promotional film and sent to the WeChat group of Pingyin County residents. The publicity effect is very obvious. In the next step, Pingyin County plans to build a grid online celebrity publicity team of about 100 people to create a better public opinion atmosphere for popularizing the law, cracking down on counterfeiting and building peace.

Until the old people walk into the closed place that every store will have. During the trip, these may be called "health talks", "welfare parties" or "family dinners". The products ordered by the old people abound, such as bovine colostrum inadvertently mentioned in the sales mouth, spore oil casually mentioned by the old people in the same trade, goat milk mixed in porridge during the trip, and endless "Congratulations to the old man for mentioning three boxes of peptides".

For this kind of gray marketing, some places have taken the first step of innovative supervision. Shanghai Jinshan District Market Supervision Administration installed cameras in the health food sales places under its jurisdiction to implement all-weather supervision of health food sales without dead ends. Consumers call for and expect more innovative market supervision measures, so that well-intentioned elderly people will no longer buy these health care products because of their soft hearts, and the tip of the iceberg of health care products will be completely exposed.