Five simple ways to improve your exposure and influence in the workplace.

From the perspective of the employer, the lack of popularity is basically equivalent to thinking that this employee has no influence, and the enterprise has no confidence in creating more value after his promotion in the future.

Moreover, if your ability cannot be recognized, the enterprise will bear the pressure of public opinion.

At the same time, just like a brand, you also need brand positioning and marketing channels. You can't just stay inside the company or even the department.

Five ways to improve the visibility in the workplace

So, how to do it specifically?

You can improve your workplace visibility in five ways:

First, associate your name with a positive ability;

Second, participate in the company-level projects of cross-departmental cooperation, so that more colleagues can know you;

Third, find a workplace tutor;

Fourth, wear a higher level;

Marketing their own performance.

The first way is to associate your name with positive abilities.

If you want to be promoted, you must first let your name be remembered by influencers, evaluators and decision makers, especially by decision makers.

Many employees, I call them "scalpers" in the workplace: they worked hard and finally worked for a year or two. The big boss doesn't even know your name, and your colleagues are strangers to you.

If so, you are basically insulated from promotion.

When I say "remember your name" here, I don't simply say that I know your name, but that I know what you are good at. It's not enough just to remember names.

What are the characteristics of human memory? Only when two things are linked can we remember them well.

In the workplace, there is always an area or ability that you are relatively handy. I call this:? "ruling area"

Linking your name with the positive ability of this "ruling area" is a good way to enhance your impression in everyone's mind.

For example: PPT is well done, eloquence is particularly good, digital sensitivity is particularly good, execution is particularly strong, and so on; In this respect, your colleagues are inferior to you.

If you haven't found your own "ruling area", I suggest you ask your superiors or your close colleagues for feedback and listen to what your greatest strength is in their hearts.

You can also find a few advantages that others give you feedback, and then try them step by step to see which one you are really good at.

Once you find this "ruling area", you should consciously or unconsciously establish the relationship between yourself and this ability in the workplace; To strive for projects related to this ability. Even your circle of friends should forward more articles related to this ability.

Let others think of you as soon as they encounter related problems.

Below, I will take myself as an example.

Although I have been doing administrative work since I left home, I am very obsessed with leadership training, and I also learned how to organize a theme training when I started the book class.

As long as there are training opportunities within the company, I am obliged to participate; There are more opportunities for exercise, and the ability of natural training has been further improved, which in turn has enhanced my confidence and enthusiasm.

So that the company has various training-related projects, large and small, and my colleagues always think of me for the first time; The training itself has greatly increased my exposure opportunities in the company.

In this way, "training" has become a kind of "personal brand positioning" for me, and it is convenient for my friends to think of me when they need it.

Here I also want to remind you not to label yourself negatively.

Let me give you an example. Some colleagues may not be good at using Excel. After consulting other colleagues, they always like to say modestly, "Look, my Excel is really bad."

This behavior of labeling yourself negatively, even if it is a trivial matter like Excel, is also an irresponsible performance of your own brand.

If you want to express your gratitude, just tell the other person "Oh, Xiaohong, your Excel is really good" or "Xiaohong, I find you are particularly good at teaching others". Isn't it better than saying no?

In the workplace, "never say you can't".

After the first method "associate your name with a positive ability", I will tell you again. Enhance your workplace awareness with "cross-departmental cooperation projects".

Within the company, there are often "company-level projects" that are not directly related to your business.

For example, annual program performances, company sports meetings, supporting the training of new employees, taking part in the test of new projects, or giving speeches at universities to recruit younger brothers and sisters, and so on.

When many people hear that the boss is going to arrange this kind of project, their first reaction is that "the boss is looking for free labor again" and they can't wait to find a place to hide.

In fact, these seemingly useless things can give you the opportunity to get out of your own department and work with colleagues and leaders outside many departments, which is very helpful to enhance your "workplace awareness".

In particular, assisting the human resources department in "recruitment" and "training" can let you know a lot of management details, which is also very helpful for you to take up management positions.

Take the matter of supporting the campus recruitment of the human resources department as an example. Many companies will go to schools to recruit new employees, which is basically the most important project of the human resources department every year.

If you have the opportunity to join this kind of project, you can get close contact with colleagues in the human resources department; Secondly, you can have the opportunity to re-examine the fit between your abilities and values and the company from the perspective of employing people in the company; Third, you can have the opportunity to observe how a large-scale cross-departmental collaboration happens.

Good things like this should be done first.

Of course, again, it only makes sense for you to do your job well and participate in these projects to improve your popularity.

The third way is to find teacher occupation.

There is a saying: "First of all, you have to do it!" Second, someone has to say you can! Third, people who say you can do it! "

So how can we find such a mentor?

Some companies have a ready-made tutorial system, which is relatively easy; It doesn't matter if your company doesn't have a mature tutorial system. You need not be so serious. You have to have a "mentor" title.

By actively participating in company-level activities, you will definitely have the opportunity to meet a large number of senior managers. Or, you can ask your superiors or old employees of the company to introduce you.

You can also participate in industry salons, maintain a certain degree of activity in related forums and so on.

Personally, the most recommended way is to participate in more authoritative training. In fact, after work, the ability that books can bring you is very limited. More importantly, you can get in touch with experts in the industry.

You may say that you have met these great people, but how can you ask them to help you?

The best way, right? Seek their help and establish real cooperation through concrete things, not just having a meal.

Here I share with you an experience of asking for help from "big coffee", that is? Be clear about "what do you want to do+the difficulties you encounter".

Even if the other person is helpful, if you go up and ask someone, "Should I join our company's compliance program?" This puzzling question, others can't help you if they want to help you.

I have a sister who is opening a book gang. When she came to Beijing for the first time to do new media marketing, she encountered the problem of lack of contacts and experience. That's how she sought the help of the big coffees. She said to the predecessors in these marketing fields:

"Hello, I hope to organize the newcomers in charge of new media in our city and set up a study group to learn the cutting-edge knowledge of new media operation together. However, we really need industry seniors to be our mentors and share experiences with us. I hope you can come to our study group and share it briefly. "

Do you think it is more convenient for others to help you than asking questions like "Should I", "Can I" and "Can you" without goals and thinking process?

Next, the fourth method. Is it over? "Dress by going up one flight of stairs" to enhance your "leadership style", that is, your image.

Of course, we must first consider the company's environment.

If you are in an internet company, it is definitely not appropriate to wear a suit and tie all day; On the other hand, you wear slippers and shorts all day in a traditional enterprise, which is wrong. This will be incompatible with the whole organization, and this image is also very bad.

But generally speaking, the higher the level, the more formal the workplace dress. Carefully observe the dress of your company leaders and befriend them; Instead of befriending your colleagues below.

The fifth method is called. "sell" your performance.

Our traditional education tells us to be "modest" and "low-key", so maybe you will feel resistance when you hear "marketing" yourself. In fact, there are some "smart" ways to "sell" your performance.

Specifically, is it? "Share experiences instead of showing off achievements; Teach colleagues instead of showing off their skills. "

For an employee, the company has made achievements, and the most important thing is not only the achievements themselves; But whether the results are sustainable and reproducible.

If an employee can share how he did it and lead his colleagues around him to make progress together, it is more important for his superiors.

Therefore, the focus of "marketing" is not to show off one's achievements, but to share one's experience and experience by using occasions such as "experience summary meeting", "internal mail sharing" and "working with colleagues".

Using an external exposure window

Finally, in addition to the internal "workplace visibility", I also want to remind everyone to pay attention to the external exposure window.

For example,

If you are a programmer, go to a forum like Github to get to know Daniel and publish his works.

If it is an operation, try to operate a private official WeChat account and spread your own works and operational experience;

If you are HR, attending more forums and summits in your industry can not only help you meet more people, but also improve your professional knowledge, and so on.

Never take the company as your "only", remember that you are only a member of the company.

Of course, I don't encourage excessive job-hopping, or "being in China". But expanding your external horizons can not only enhance your value in the company, but also help you find new opportunities.

After you are influential in the industry, will the company cherish you more? Market value.

To sum up, I shared five ways to improve internal visibility today, including:

Associate your name with positive abilities;

Cross-departmental cooperation to participate in company-level projects, so that more colleagues can know you;

Find a workplace tutor;

Wear a higher level;

Sell one's performance.

Finally, in addition to the visibility inside the company, don't forget the exposure window outside the company.