Job Recruitment Website - Zhaopincom - Piano house customization belongs to several brands.

Piano house customization belongs to several brands.

Piano whole house customization belongs to the first-line brand.

Piano was established in 2005, and its products include integrated cabinets, whole house customization, integrated wooden doors and supporting household products. There are more than 65,438+0,200 brand stores nationwide, making it one of the most influential high-end customized home furnishing enterprises in China. Piano deeply focuses on the differentiation strategy of "super storage" and cooperates with international storage masters to develop "super storage" series products.

Solve the pain points of modern family storage, and strive to build Piano into a global storage category benchmark brand. At present, there are four piano production bases, namely Fusha in Zhongshan, Banfu in Zhongshan, Tianjin and Lankao in Henan. Equipped with a full set of CNC flexible production lines and experienced management manufacturing team, the strength is second to none.

brand

In Chinese, it simply refers to consumers' cognition of products and product series. Kotler, the father of modern marketing, defined in Marketing that a brand is a set of specific features, benefits and services provided by sellers to buyers for a long time. Brand is the evaluation and cognition of an enterprise and its products, after-sales service and cultural value, and it is a kind of trust.

Brand is the embodiment and representative of the comprehensive quality of a commodity. When people think of a brand, it is always associated with fashion, culture and value. When enterprises create brands, they constantly create fashion and cultivate culture. Enterprises become stronger and bigger, constantly changing from low added value to high added value, and changing to high-level advantages of product development, product quality and cultural innovation.