Which unit does Xinhua Bookstore belong to? Is it a public institution?

Xinhua Bookstore Head Office is a large-scale wholesale enterprise of books, audio-visual publications at the central level, which belongs to China Publishing Group.

Xinhua Bookstore Head Office has rich marketing experience in the book industry. In the long-term development, a nationwide purchase and sale network, a warehousing and transportation network and a fund settlement network have been built, which has the conditions for intensive and large-scale operation. In order to meet the needs of the growing book market and increase the application of high-tech means in book distribution business, the national publishing information network system and enterprise management system are being built.

The extension material was established in Qingliangshan, Yan 'an on April 24th, 1937. Because this bookstore belongs to Publicity Department of the Communist Party of China and China Publishing Group, it is the official bookstore of the country and one of the publicity and sales offices of official publications. There are branches all over the country. At the end of 2006, there were more than14,000 outlets, and there are book shopping centers or book cities in provincial capitals. In Hong Kong, it operates under the name of "Xinhua Bookstore" in Wan Chai and "Zhuxin Book Company" in Macau.

Today, the inscription on the signboard of the branch was written by Mao Zedong in February 1948. Today, the head office and distribution office are located in Xicheng District, Beijing. On 20 17 12, Xinhua Bookstore announced that it had reached a strategic cooperation with Alibaba Cloud, using the concept and technology of Alibaba Cloud's new retail "China Taiwan Province" to reconstruct and rapidly innovate the whole business process. On April 23, 20 18, the online shopping mall of Xinhua Bookstore was officially put into operation.

Baidu encyclopedia-Xinhua bookstore