The founder of Haidilao is obviously a new Canadian. Why has Haidilao become a chain restaurant in China?

Zhang Yong, one of the founders of Haidilao, an internationally renowned hot pot chain brand, was naturalized in Singapore with his wife Shu Ping in September last year, and became the richest man in Singapore with a net asset of 65.438+0.38 billion US dollars, squeezing out Huang Zhixiang and Huang Zhida brothers, a Singapore builder who had been in power for 65.438+00 years.

Zhang Yong 1994 established the first Haidilao in Jianyang, Sichuan. Over the years, the company has nearly 100 direct stores in Beijing, Shanghai, Tianjin, Xi, Zhengzhou, Nanjing, Shenyang and other cities, and has also set up overseas branches in recent years. 2065438+September 2008 Haidilao was listed in Hong Kong.

In fact, before Haidilao went public last year, Zhang Yong and Ping Shu had already become Singaporean citizens. At that time, many netizens attacked them and said that they had no patriotic thoughts, which made Sichuanese feel ashamed. When he became the richest man in Singapore this time, netizens ridiculed him: A former China man is now the richest man in Singapore. As for how we, as Singaporeans, ate a Sichuanese who blossomed everywhere in China and finally made money to immigrate to Singapore, some people said: It doesn't matter who is from China. If we do business in China, we must pay China tax.

The legendary exaggerated service in Haidilao makes colleagues and diners curious. When dining, in addition to giving guests glasses cloth, mobile phone bags, long-haired women's rubber bands and pregnant women's cushions, babies are also provided with baby seats, and the elderly have wheelchairs. In addition to constantly changing towels and even peeling shrimp shells, there are even people who go to the toilet to turn on the faucet for customers. Customers may even receive flowers, ice cream and fruit bowls from restaurants unexpectedly. More specifically, they also provide these things.

At the same time, Haidilao also imitates western fast food such as McDonald's and Pizza Hut, and offers gimmicky services such as 24-hour business, hot pot delivery service, online ordering and Haidilao University training.