Brief introduction of the author who immigrated to the United States

Ping Liu, author of the best-selling book "Deciphering AIA-AIA China Raiders", is a senior strategic planner. I studied at Columbia University and got a master's degree. Master of Business Administration (MBA) in Tsinghua University. American green card.

I have had many entrepreneurial experiences and held senior management positions in many large and medium-sized enterprises. Undertaking the national "Eighth Five-Year Plan" project and the national, provincial and municipal torch plan projects; He has published more than 300,000 words in national key journals and core journals, including Reflection on the Traditional Theory of Supply and Demand, Re-examination of Destructive Innovation, Sony's Contradiction, Revealing the Crisis of Home World, The Mystery of the Overspeed Development of AIA China, What kind of Software Talents China Needs, How to Become the Creator of Standards, Research on the Development Ideas and Strategies of Insurance Industry in Underdeveloped Western Regions, etc. He has published many books and teaching materials, such as Deciphering AIA-AIA China Raiders, Entrepreneurship: Principles and Applications, Entrepreneurship Raiders-the Road to Successful Entrepreneurship, Enterprise Management Sandbox Simulation Training Manual, and New Thinking on Employment-Self-employment. The person in charge and lecturer of the excellent course of enterprise strategic management, and the main team members of the marketing major of the provincial demonstration major and the marketing major of the provincial excellent course. Main research directions: enterprise strategy, entrepreneurship theory and practice, marketing and industry development strategy.