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What is cross-cultural management? What are its main features?
The key to cross-cultural management is the management of people, and cross-cultural management should be implemented for all employees. On the one hand, the purpose of cross-cultural management is to integrate different cultures and form a new culture, and this new culture can only be realized through the thoughts, values and behaviors of all members of the enterprise, otherwise cross-cultural management will become a mere formality.
On the other hand, in a global enterprise, the corporate culture of the parent company can be transmitted to foreign branches through the products and business models of the enterprise, but more often it is transmitted to foreign branches through managers who are familiar with the corporate culture.
Therefore, in cross-cultural management, global enterprises must emphasize the management of people, not only let managers deeply understand the corporate culture of the parent company, but also choose managers with cultural integration ability to undertake the important responsibilities of cross-cultural management of foreign branches, and at the same time strengthen the cultural management of all members of the enterprise, so that global enterprises can be in an advantageous position in the competition with foreign enterprises.
Extended data:
Causes of cross-cultural conflicts.
Differences in cultural systems
Chinese and western cultures belong to different cultural systems, and there are great differences in cultural background, ethnic composition and values. The United States and other western countries are the largest immigrant countries in the world, and their complex ethnic composition makes them have different national cultures. China is an ancient civilization with thousands of years of splendid culture. For thousands of years, the whole nation has been deeply influenced by Confucian culture, which has the characteristics of attaching importance to ethics, pursuing harmony and attaching importance to the whole.
2. Differences in organization and management
Organizational management involves the internal management of enterprises, including the establishment of enterprise system, internal communication, human resource allocation and so on. These internal realization methods are the key links of the whole enterprise operation. Therefore, when there is a problem in organizational management, it will inevitably lead to a decline in the overall efficiency of the enterprise.
In terms of organizational communication, the cultural atmosphere faced by cross-cultural enterprises is no longer a single cultural model. Managers and employees from different cultures cooperate with each other, and their different background cultures often collide with the current environmental culture of the enterprise.
People's lifestyle, value orientation, moral standards, behavior patterns, etc. , will conflict from time to time because they are beyond the cultural soil on which they are formed, all of which will have more or less influence on organizational behavior at different levels.
Baidu encyclopedia-cross-cultural management
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