English learning materials: Alibaba's helm: introduction by Ma Yun (bilingual)

In charge of Alibaba: A Brief Introduction to Jack Ma (bilingual)

1999, with the help of more than a dozen friends, they pooled about $60,000 in resources, and Ma Yun founded Alibaba, a B2B online platform. At that time, no one would have thought that an all-star startup would launch the world's largest initial public offering (IPO) on Wall Street, earning higher profits than the international giants United by Amazon and Yi Bei.

From 65438 to 0999, several friends raised $60,000 to help Ma Yun create Alibaba, a B2B online trading platform. At that time, no one would have thought that this small start-up company would be listed on Wall Street, and the financing amount exceeded that of international giants such as Amazon and Yi Bei, setting a record for the largest IPO in the US market.

Ma Yun's ambition was born in the era of digital backwardness in China, and it came true last week.

Ma Yun's fearless ambition was born in the era of digital backwardness in China, and it was finally realized last week.

The initial public offering will raise as much as $25 billion, consolidating his position as one of the richest people in China.

(Alibaba) IPO, the stock index reached $25 billion, and Ma Yun became the richest man in China.

According to the Associated Press, Ma Yun is full of charm and vitality, known as "Crazy Ma Yun", and regarded as China's Steve Jobs or Bill Gates. His story of building an empire from scratch has inspired millions of people in China.

Ma Yun's charm and vitality were dubbed "Crazy Jack" by the Associated Press. Horse ",treat it as a job in China or a bill? Gates. His story of building an e-commerce empire from scratch has inspired millions of people in China.

Horses are popular not only because of their wealth. He also has communication skills that enable him to communicate with audiences from various cultural backgrounds through roadshows and TV interviews.

Ma Yun is not only famous for his wealth, but also demonstrated his strong communication skills with audiences of various cultural backgrounds in roadshows and TV interviews.

Looking back on his success as an entrepreneurial manager and an English major, we try to analyze how Ma used his language skills to become an international superstar and a visionary.

Ma Yun is a successful person, whether he is the founder of an enterprise or an English major graduate. Below, let's analyze how Ma Yun used his language ability to become an internationally renowned business star and a man with profound vision.

A loser who seizes the opportunity

A "loser" who seizes the opportunity.

Ma failed the college entrance examination twice. In his third attempt, he successfully entered Hangzhou Normal University to study English.

After failing the college entrance examination twice, Ma Yun finally managed to be admitted to Hangzhou Normal University for the third time to learn English.

He graduated from 1988 and has taught English in Hangzhou Institute of Electronic Engineering for many years.

1998 After graduation, he entered Hangzhou Institute of Electronic Technology and taught English for several years.

Ma experienced Inter Milan for the first time on a short trip in Seattle. He still remembers searching for the word "beer" on Yahoo. .

Ma Yun first came into contact with the Internet in 1995. It was a short trip through Seattle, and he searched for the word "beer" on Yahoo for the first time.

Ma noticed that there was no online list of "China" and "beer", unlike American and German beer lists.

He noticed that none of the websites had "China's" beer. At that time, American or German beer was everywhere in the pop-up box.

He soon fell in love with this online information system. Gradually, his obsession turned into a vision.

He soon fell in love with this online information system. Gradually, his addiction turned into foresight.

According to USA-Today, he believes in the commercial potential of Inter Milan, and few other China people do. So 1999, Alibaba, who is committed to promoting online business, was born in his apartment.

According to USA-Today, when few people pay attention to the Internet in China, Ma Yun has begun to be optimistic about the potential of the online market. Thus, 1999, Alibaba, an online trading platform dedicated to connecting merchants, was born in his apartment. .

At that time, e-commerce was unheard of in China.

At that time, e-commerce was unheard of in China.

"I call myself a blind man riding on the back of a blind tiger," he once told the Guardian.

Speaking of the decision of that year, Ma Yun told the Guardian: "I feel like a blind man riding on the back of a blind tiger."

It turns out that he is right.

It turns out that he is right.

"The business model created by Jack Ma in China is suitable for the China market," said Feng Pengcheng, director of the Capital Management Research Center in China, university of international business and economics.

Feng Pengcheng, director of university of international business and economics China Capital Operation Research Center, said: "The business model created by Ma Yun in China is very suitable for the China market. ''

"Ma Yun seized the opportunity because China is transforming into a market economy and the middle class is releasing online purchasing power on a large scale."

He said, "Ma Yun seized the opportunity of China's transition to a market economy. At this time, the middle class is releasing unprecedented online purchasing power. "

Communication success

In the video of Ma Yun's IPO roadshow and the interview with Bloomberg after listing, many people were surprised to find out how high his English level was (both videos were madly transmitted online). He has always been an educator in Britain. Ma said that from the age of 12, he got up at 5 o'clock every morning and walked or rode his bike to the main hotels in Hangzhou, so that he could practice English with foreign tourists. He did this for nine years and served as a free tour guide for many people, making friends with several groups along the way.

In the IPO roadshow and the videos interviewed by Bloomberg after listing, Ma Yun showed his amazing English level (these two videos have gone viral online). In fact, Ma Yun has always been an avid English lover. He said that from the age of 12, he got up at 5 o'clock every morning, walked or rode his bike to some major hotels in Hangzhou to practice oral English with foreign tourists there. This practice lasted for 9 years, during which I also worked as a free tour guide for many tourists and even helped some tour groups.

"He is the opposite of old-fashioned and rigid. He is an interesting, creative and pleasant speaker. I often think that he can find another job in stand-up comedy, "said Duncan Clark, a Beijing science and technology consultant.

Duncan, technical consultant of a company in Beijing? Clark once commented, "He (Ma Yun) is not dull at all. On the contrary, he is funny, thoughtful and charming. I always feel that he can do a good job by doing a talk show. "

According to the Guardian, in response to the rumor that Ma Ying-jeou plans to move to Hong Kong with an investment immigration plan next year, "his speech was patriotic, diplomatic and colloquial, but it was obviously carefully planned. He explained that he had no plans to emigrate.

In response to some media rumors that he plans to immigrate to Hong Kong through investment next year, the British "Guardian" commented on Ma Yun's communication skills. "His speech was full of patriotic enthusiasm and diplomatic effect. The language is popular, but the content is obviously carefully prepared. He clarified that he had no immigration plan.

According to the BBC, Ma often uses dazzling visual symbols when describing his ideas to American and British media, such as fish in a pond and gold bars falling from the sky.

According to the BBC, Ma Yun often uses many vivid metaphors to express his views when facing the British and American media, such as fish in a pond and gold bars falling from the sky.

Sanjay Varma, a former vice president of Alibaba who now works in Hong Kong, still remembers how Ma Yun became such a convincing speaker when talking about his ambitions. Shortly after the company was founded, he had a long late-night talk with Ma Jin at 1999 to talk about his ambition.

Sanjay, former vice president of Alibaba currently working in Hong Kong? Varma still remembers Ma Yun's moving persuasiveness when he stated his ambition. 1999 When the company was first established, he and Ma Yun talked about their ambitions and plans for the future many times all night.

Varma said: "He really wants to give small people, all companies have power.

Varma said, "He really wants to promote the development of micro enterprises."

In the words of the BBC, this is a story of "starting from scratch", which is true for Ma Yun and millions of people who depend on the ecosystem he built in the digital age of Alibaba.

As the BBC said, both Ma Yun and the people who rely on Ma Yun's Ali platform to get rich in the digital age in Qian Qian are myths of "starting from scratch".