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Austria's tourism industry has been hit, how can the hotel industry start to save itself?
According to media reports, the turnover of Sach Hotel Group, a well-known Austrian hotel, plummeted by 80% and 70% respectively, and the income for the whole summer was less than 20% of last year. Therefore, the Group has to announce that it will lay off 30% of its employees, and even those who have not been laid off will shorten their working hours and pay corresponding wages. Even in order to make up for the loss, Sahe Hotel had to sell cakes at the gate during the second blockade, hoping to ease its cash flow pressure. The way to sell cakes is also very special. The hotel provides one-stop service, allowing customers to order food and check out without getting off the bus, which can greatly ensure the safety of customers who buy cakes.
It is reported that sachertorte is also one of the famous cakes in Austria, which can sell 360,000 pieces a year. But now because all the shops under the epidemic line are closed, they choose to sell cakes at the entrance of the hotel. According to the hotel staff, this cake service can attract more than 50 customers to buy by car every day, which also makes the staff excited.
Relevant industry experts said that if even national hotels in Austria are in such a dilemma, other hotel brands may face greater challenges, and the government should formulate more policies for these enterprises to help them tide over the difficulties.
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