Examples of win-win materials

Hillary's autobiography "Experience History" was published. Carlson, the famous host, once said, "If the autobiography sales exceed 100W, you will eat your shoes." Things always go in unexpected directions. Although the sales of autobiographical books are not very good, it does not affect that the sales of this autobiography exceed 100W within one month.

Everyone is waiting for Carlson to eat shoes, and Hillary is curious. But the truth is unexpected. Hillary customized a shoe-shaped cake at the cake shop and gave it to Carlson. This incident improperly solved Carlson's embarrassment and showed Hillary's generosity. It can be described as a win-win situation!

Another example is about ice cream:

Ham, a Spaniard, likes making cakes since he was a child. With the crazy immigration tide, he also came to the United States with an unwilling heart. But in fact, the United States is not as good as arachis duranensis he imagined, and his pastry business has not improved much compared with Spain.

1In the summer of 904, Ham learned that the World Expo was about to be held in the United States, so he moved his pastry tools to Louisiana, the exhibition site. Fortunately, he was allowed by the government to sell his pancakes outside the venue, but people didn't seem to have much interest in his pancakes. On the contrary, an ice cream vendor next to him had a prosperous business and soon sold a lot of ice cream, so he quickly used up his own ice cream tray. Ham, who is helpful, rolled his pancake into a cone and asked him to hold the ice cream. Seeing that the business of ham is not very good, ice cream vendors bought ham pancakes out of kindness, and a large number of cone-shaped ice creams were continuously delivered to customers.

To Ham's surprise, this cone-shaped ice cream has received unanimous attention from customers and was also rated as the "most popular product" of the World Expo.

Since then, this cone-shaped ice cream began to spread rapidly and became popular, and gradually evolved into today's ice cream cone. I'm afraid its inventor never imagined that his accidental creativity lasted for a hundred years and is still a delicious food popular all over the world. No wonder some people call the invention of ice cream cone a "genius move"!

Not only have I helped others, but my business has also improved. It is definitely a win-win situation!

And free from coercion! But it needs processing, such as protecting the environment and increasing profits.

Brazil is a big sugar-producing country, and planting sugarcane is the main income of many farmers. Sugar factories all over the country are the pillar industries of Brazilian industry. However, due to the simple process, until the 1980s, sugar factories in Brazil could only use sugarcane to make sugar, and a lot of waste was not only wasted, but also seriously polluted the environment.

Since 1980s, Brazil has carried out technological transformation of sugar industry. According to Angela Blaja, director of the Sugar and Ethanol Bureau of the Brazilian Ministry of Agriculture, in order to make the sugar industry survive and develop, Brazil has set the development direction for the sugar industry with the new idea of circular economy: make the best use of sugarcane, use it without waste; All-round development, focusing on efficiency; Reduce pollution and protect the environment. After 20 years' efforts, sugar factories all over Brazil have produced both sugar and ethanol, forming an ecological recycling production model.