What are the influencing factors of heritage tourism experience?

Influencing factors of heritage tourism experience:

The influencing factors of heritage tourism experience include the resource characteristics of heritage sites, scenic spot management, service attitude, tourists' ability to obtain information, communication ability, emotional intelligence and other factors.

From the tourist's point of view, it is a high-level way of tourism activities and an advanced stage of tourism activities, which mainly gains a cultural aesthetic experience and landscape appreciation.

for suppliers of heritage tourism products (tourism enterprises, local communities, heritage management departments, etc.), it is a deeper concept of tourism development and management, and a sustainable utilization model of heritage resources.

for local government departments, it is a way to realize the sustainable development of tourism by taking Scientific Outlook on Development as a guide and paying attention to maintaining the authenticity and integrity of heritage resources, so as to protect the balance between the original ecological culture and ecosystem of heritage sites, improve the quality of life of residents, develop the regional economy, and let community residents and tourists get education in the interactive process of heritage tourism.

the latent variables and the corresponding measured variables of heritage tourism experience evaluation, and based on the tourist survey data of the Silk Road World Heritage Sites in Shaanxi and Gansu, this paper makes a confirmatory factor analysis on the evaluation dimension of the Silk Road cultural route heritage tourism experience, and constructs a second-order five-factor structural model of the influencing factors of the Silk Road tourism experience.

The results show that the factors that affect the tourism experience of the Silk Road cultural route heritage are not dominated by resources.