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Why does ecological engineering consume less?

Nokia in the eyes of Finns

In ancient times, a powerful country could be proud of a leader for a while. But in modern society, only when the country is proud of its enterprises can this power be stable and sustainable. The further we go, the more the country looks like an enterprise, and the bigger the enterprise, the more it looks like a country. What does China need? First of all, it needs a group of outstanding entrepreneurs, but this is only the beginning. In the end, what we need is a large number of proud enterprises. All the principles used to describe the country are also applicable, such as "getting more help from the Tao, getting less help from the Tao", such as "winning the hearts of the people and winning the world". It is hard to imagine that when 654.38+03 billion people in China are proud of an enterprise, it will be weak, and it is hard to imagine that when 654.38+03 billion people can't find an enterprise to be proud of, we will.

Even if you are willing to spend 200 euros, you may not find a hotel in Helsinki in September. Thousands of Nokia suppliers from dozens of countries around the world have booked all the hotels in the city.

At the Nokia Global Supplier Conference in September, in the Kamppi Center, dubbed by immigrants as the "Xinyi Plan Area", we occasionally caught a glimpse of Hon Hai employees having dinner with South Korean Samsung cadres in an upscale China restaurant opened by Hong Kong people in Huang Chao to talk about Guangbao's recent acquisition of a Nokia mold supplier in Finland for 300 million euros.

Finns can't imagine what Finland would be like today without Nokia.

To write a modern history of Finland, Nokia is absolutely indispensable. Nokia, like Santa Claus, has become an immortal national myth in Finland.

Everyone in Finland can tell you how this wood pulp factory, located on the banks of Nokia River in southwest Finland, started from making toilet paper, rubber and cables 142 years ago, then entered TV sets and finally became a global mobile phone giant.

Pioneer of Finland

Nokia's life history is also a microcosm of the changes in Finland's national competitiveness.

According to the research of D.Steinbock, director of new york Office of Finnish Academy of Sciences and author of Nokia Revolution, the three strategic turning points in the development of Nokia and the evolution of Finnish economy from production factor orientation to investment orientation and finally to innovation orientation are in harmony.

"At every stage of development, Nokia is an important pioneer and initiator in Finland, always daring to take risks, rather than following," Steinbach said.

Nokia is not only the largest taxpayer in Finland.

Steinbach, who studies mobile technology, recalled this history. After Finland's independence, civil war broke out (19 18). It was Manny Hamo, a former member of Nokia's board of directors, who led the right-wing White Army against the pro-Soviet Red Army. At that time, Nokia President Vojem also put on his jersey and became a general of the White Army where the company was located.

For a long time, Nokia's international popularity and influence have far surpassed other countries, and it is the biggest contributor to Finland's economic downturn.

Rich as an enemy, the income exceeds the total budget.

J Kyander, director of the Finnish Institute of Labor Economics, concluded that Finland's competitiveness can surpass that of an industrial power, largely due to the rapid growth of Nokia in the 1990s. Nokia's output value alone accounts for 4% of Finland's GDP and a quarter of its exports. Finland's annual economic growth rate is 3.5%, of which 1% was created by Nokia.

It is no exaggeration to say that Nokia is as rich as an enemy. Last year, its total income was 4 1 1 billion euros, which was more than the total budget of the Finnish government in one year. One third of Finland's proud R&D investment comes from donations from Nokia.

Nokia's success has led to the establishment of hundreds of new technology companies in Finland, creating more than 40,000 employment opportunities for Finland. So far, Finnish employees still account for half of Nokia's 68,000 employees worldwide.

Finland cannot do without Nokia, and relatively speaking, Nokia cannot do without Finland. Finland's national policy focuses on the communication industry, devoting all efforts to create an overwhelming competitive advantage, and Nokia will grow and develop from this. Without Finland, Nokia would not be the largest mobile phone manufacturer in the world.

Finns are notoriously taciturn. American linguists once joked that Finnish is the best language to learn in the world, "because you don't have to speak." During World War II, German playwright Brecht temporarily lived in Finland. He vividly observed: "Finns speak two languages, but choose to remain silent."

Torvalds, the inventor of Linux program, deeply realized that Finns don't like face-to-face communication, so he warmly embraced the invention of mobile phone. Nokia turned to the mobile phone business, and the silent Finns contributed a lot.

Nokia's organization is very much like a jazz band, very flexible and smooth, which is also Nokia's Finnish gene. Olara, the former CEO who pushed Nokia to the top, analyzed that Nokia's success lies in its "classless and very flat" Finnish nature.

Nokia's environmental DNA

Finns' love for nature is also reflected in Nokia's ecological footprint.

In the eyes of international environmental organizations, Nokia has always been a model of green enterprises.

K Solmi Ning, vice president in charge of environmental affairs who has worked for Nokia for 25 years, said that one of Nokia's missions is to become a leading enterprise in environmental issues, and Finnish engineers will never forget their original green intentions when they come up with new products.

Nokia holds an international environmental forum once a year, and the office energy consumption is reduced by 6% every year. "Finnish people's awareness of environmental protection has been rooted in Nokia's DNA," Suominen said.

Globalization has eliminated national boundaries, and it is increasingly difficult to define the nationality of enterprises. Is Nokia an original Finnish company?

From the ownership structure, Nokia is an "American"; As far as decision-making is concerned, Nokia is an out-and-out Finnish company. It was not until four years ago that Nokia's senior management had a non-Finnish citizen for the first time.

A. Sominen, 49-year-old vice president of public relations at Nokia, stressed that without Finnish characteristics, Nokia would not be Nokia. When introducing herself, Su Min-eun pointed to her business card and said with an elegant and confident smile that in Finnish, her surname is "Finland".

Finnish ancestry strengthens the soft temperament in Nokia's hard technology; The existence of Nokia promotes the recognition of Finnish consciousness. Like live fish in running water, they help each other.

Nokia's mobile phone is on the conference table, and R Rathma, the founder of anti-virus software company F-Secure, is waiting for a call from Olli-PekkaKallasvuo, CEO of Nokia. Xi Rathma likes computers since he was a child. He started his business 19 years ago. He never thought that he would become a supplier partner of Nokia one day. He believes that Nokia's greatest inspiration to these younger generations is to prove that Finnish enterprises can also become world leaders.

"In the past, large Finnish enterprises could only make rubber boots and toilet paper. Now we can be the first brand of the most mainstream products in the world." Xi Rathma experienced it personally and was encouraged by Nokia. The entrepreneurial atmosphere in Finland has become increasingly prosperous in the past decade, and entrepreneurs are more confident than in the past.

In ancient Finnish, Nokia originally refers to a mink that lives on the bank of Nokia. Now, the little sable has become a big tiger of mobile communication, more and more international, and the taste of Finland is getting weaker and weaker.

Despite benefiting from globalization, Finns still feel anxious. Will Nokia emigrate one day? Where is the next Nokia?