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Is Rising a brand or a company?

Rising is a brand and a company.

88 Rising, formerly known as CXSHXNLY, is an American mass media company. Its founders are Sean Gong Dai, a Japanese American, and Jaeson Ma, a Chinese American. Sean Gong Dai described 88rising as "a company integrating brokerage, record company, film production and marketing".

History:

Rising was founded by Xiao Gongdai and Jaeson Ma on 20 15. In the name of CXSHXNLY, the company started with music institutions and brokerage companies, and began to pay extensive attention to and get in touch with the emerging artists they found on the Internet.

The original artists of CXSHXNLY include Brian Pusbos, Dumbfoundead, Josh Pan and Ji-yong Kim. Sean Gong Dai said that the goal of his music team is to "be the most enthusiastic and iconic group" and "try to represent all immigrants, not just Asian immigrants".

Refer to the above content: Baidu Encyclopedia -88 Rising