What is the most important thing for cross-border e-commerce?

In 2022, there are more and more small partners who do overseas e-commerce, but few of them can do well in overseas e-commerce operations when they first enter the business, and many of them basically have to pay tuition fees. Today, I will explain to you the three keys to doing a good job in overseas e-commerce operations.

Three key explanations of overseas e-commerce operation in 2022

The key one is to choose products.

When choosing products according to the needs of people, don't choose products that are prohibited by domestic and foreign laws and are not suitable for cross-border e-commerce platforms, such as virtual goods, commercial services, large-scale machinery and equipment, raw materials, dangerous goods, etc. Features suitable for selling products on cross-border e-commerce platforms are as follows:

1, which must have certain additional attributes to make others' value for money;

2. The volume of the goods should not be too large, and it should be suitable for international express transportation;

3. The products should be unique and have their own unique functions;

4. The price is in line with the market;

5, but also based on other characteristics, such as a large profit margin.

Second, do a good job in data analysis.

Analyzing data is something that overseas e-commerce operators do every day. They distributed the expected sales and January sales to each day. Some operators don't make detailed profit statements that look similar to others' sales, but their profits are much less than others. Cost control, some sellers pursue high-end, spend a lot of money to rent office space, and most of the oversized office space is idle. The cross-border e-commerce industry is an industry that can survive in a low profile. Without too many customer visits, don't dilute your profits and increase the risk of business failure. Statistics of store sales, analysis of the conversion rate of hot-selling products and customer unit price. If the order volume has hardly changed in a certain period of time and the conversion rate is stable, we must work hard on the number of visits.

The third key is to do a good job in store management with tools.

We must learn to use cross-border e-commerce operation tools to do a good job in store management. For example, do a good job in multi-store management, prevent multi-store association and ensure the security of store passwords, and use Huayang fingerprint browser. It collects real browser fingerprints to form a fingerprint template, and then splits the fingerprint template into multiple real and unique fingerprint instances, which can avoid IP reverse association in the store. Not only that, overseas special line acceleration, store safety audit, RPA process automation, multi-person teamwork and other functions.

Finally, I wish you cross-border e-commerce to sell in 2022!