What is the mentality of those people who don't have much money but would rather spend hundreds of thousands to buy a low-end joint venture car than a domestic car?

Let's talk about buying domestic products or joint ventures first, which has nothing to do with patriotism. You buy domestic products to make domestic manufacturers make money, and when their shareholders and bosses turn around, they may also emigrate. Money may slip away somewhere. Joint venture cars are also produced in China, which also provides employment opportunities and pays taxes to the state. So it doesn't involve any nation, it's just a matter of product choice.

To talk about the mentality of people who admire joint ventures, I think it can be divided into the following categories:

First, worship foreign things and flatter foreign countries.

Not all, but there must be, and there are not a few. These people subconsciously think that foreign things are good, but they are actually very ordinary. In the supermarket, you see, bananas weigh 2.5 Jin, imported from 4 yuan, and many people buy them. I've bought them all. Compared with eating them, they taste so special! People who buy bananas don't think about the advantages of four-dollar bananas over two and a half dollars, but subconsciously think that imported bananas are better.

In fact, this logic cannot be wrong-if it is not a better import, why should it be imported? However, the rules of international trade, business framework and market supply are so complicated that most people don't understand them. They all think that foreign bananas can recite scriptures.

This mentality is also related to historical inertia. For example, in the Qing Dynasty, people were blind and confident. You little savages, like me, wouldn't feel good about foreign countries as long as there was something in China at that time. However, by the end of the Qing Dynasty, how many years had passed since the industrial revolution, and trains and railways were powerful, which opened the country and swept away our vitality. It is said that we should learn from foreigners to control them and learn from others.

In the early days of the founding of New China, we were poor and weak for so long and just went through the war. Do everything, the industrial base is weak. At that time, cars and nails had to be imported. The older generation should still remember matches, nails and wax ... What did we have then? Flying pigeons, phoenix, forever, seagulls ... then electrical appliances began to exist. In the 1980s, televisions were supplied by ticket. At that time, money was not a problem, but money could not be bought.

Later, there were domestic and imported electrical appliances. At first, Japanese goods were indeed more durable than those produced in our country. Even a TV washing machine, even a radio, is really not bad in twenty or thirty years. The quality of domestic products is actually good, but not as good as others. Then, domestic appliances gradually followed. Panda, Changhong, Konka, Haier ... Everyone gradually adapted to domestic appliances and gradually stopped insisting on buying imported ones.

The same is true for mobile phones, that is, ten years ago, it was still the world of Samsung LG Nokia Philips. There is no problem with the products of Bird and Gionee, but the market share is very poor. Now Huawei Xiaomi OPPO and ViVO, not to mention the dominance of domestic mobile phones, are enough to occupy more than half of the country.

Who are the main groups of consumer cars now? After all, young people are still in the minority. Few people have the money to buy a car just two years after graduation, either at home or by themselves, until they are about 30 years old. This generation still retains the memory that "foreign countries are better", so subconsciously it will feel that joint ventures are better than domestic ones.

Second, go with the flow.

In the headline, I praised China for being good, and many netizens argued with me-the sales volume is up to me. Do you think so many consumers are fools? Not fools, but most of them are amateurs!

At present, most families in China are mainly based on the first car. Let's recall, did you know anything about cars when you bought your first car? After special analysis and research, how many cars did you choose? In fact, I have experienced this stage, including everyone around me. Even after driving for ten years, he is an amateur.

When buying a car, people always talk like others. It's nice to see the Toyota driven by my neighbor Lao Liu, so I'll buy a Toyota, too. Relatives' Volkswagen has been driving for three years and five years, and it hasn't been repaired every day. Buy a Volkswagen. Or simply look at the sales volume, the streets are full of Nissan Sylphy, so we can buy a Sylphy, and there is nothing wrong with following the crowd. I don't know how to buy a car, so many people can't be wrong, can they?

Let's remember, shall we?

Sales volume determines everything, provided that everyone knows cars and everyone can make the most rational and objective choice. This is obviously unrealistic. For example, Sylphy, which is now the number one seller, has not been a day or two since the common problems of gearbox broke out. How many people know? The reporter visited two 4S stores, and there were 5 1 gearbox replacement claims throughout the year. This is still a claim within the warranty period, and the real problem may be much higher than this figure. If there is an accident, the 4S shop will charge 40,000! Some maintenance personnel said that Nissan gearbox has quality defects, basically100000 kilometers will have problems.

Third, hearsay type.

Someone has really been injured by a domestic car. Especially some old drivers, in the era when driving is a kind of technology, these old drivers were thrown on the road more than once in trouble with domestic cars. There is no such problem in driving imported and joint venture models. So everyone says that domestic cars are not good! No matter how much money you spend, you have to buy a joint venture, otherwise the money for repairing the car will not stop there.

These old drivers are right, but the blow is too great. In fact, just because a car has a problem does not mean that all cars of this model have problems. Poor quality of a brand does not mean that domestic cars are not good. Zotye and Cheetah are made in China, so are BYD, Chery and Hongqi. Can the quality be the same?

However, the words of such an experienced old driver are really convincing, so some relatives and friends want to buy a car and ask the old driver for advice. The old driver told the story of being hit by a domestic car from a responsible perspective, so the company bought a new joint venture. He never bought a domestic car, and he didn't know what the domestic car was like now, and followed the black domestic car.

In fact, these people are right, but they are not rational and objective enough. Everyone is an ordinary person, and it is difficult to be completely rational and objective. This is an extension of the word-of-mouth effect. We didn't do well enough in the past, and now we can only swallow such bitter fruit.

Fourth, personal experience.

I understand the old drivers who were injured by domestic cars, but some people, because of hearsay or herd mentality, bought a joint venture car and drove it for four or five years, feeling not bad, not bad-so they thought their car was good and the joint venture car was good, and then inferred that the domestic car was not good.

Of course, this logic is not worth refuting. First of all, just because you've been driving for four or five years doesn't mean you'll be fine in the future. And good or bad is a relative concept. Without comparison, there is no harm-if a car is the same as you in all aspects, or even better, and the price is 50 thousand cheaper, is your car okay? Or at the same price, it has more power, more space and more fuel economy than you. Can your car be counted? But as the owner, he has never driven another car, so there is no comparability. Because he has feelings for his own car and all joint venture cars.

Your joint venture car may be good, but it doesn't mean that the domestic car is poor-many people don't realize this.

Fifth, swollen face and fat man.

What I hate most is this, opening a Toyota in its early100000, and looking down on my BYD Tang of more than 200000. I just feel that driving a joint venture car has face, and I don't know where I get my confidence. Even if I throw two miles of oil on him, even if my SUV is more fuel efficient than his car, it won't stop him. You'll know you're crying when you change the battery. I said changing the battery is free. He said-tell you it's free? Why are you so naive? I said that many people around me have changed, but he said it was useless. Domestic cars will be repaired by themselves within three years. I said that I have been to a repair shop for almost three years. You'll know in two years, he added. I said two years later, how do you know? Just promise me that the car is broken and your car is fine? He said-this is a joint venture car.

This kind of goods is just a bad brain.

There is also a bad heart. For example, more than 200,000 people bought a Camry with emulsified oil, abnormal engine noise and rusty body. Ask him how his car is. It's good. It's nothing. This mentality is also easy to understand. Saying that there is something wrong with his car means that he has a problem with his eyesight and that he has a problem with his intelligence. Even when he was alone, he had to hang himself in front of the 4S shop. Others asked, saying it was good. You ask him, I'm also going to spend more than 200 thousand to buy a car. Should I buy BYD Han or Camry? He also told you, what did you buy for more than 200 thousand? You got an Asian dragon!

China people's mentality is actually human nature.

So, how should we treat domestic joint ventures?

Again, China is big, with good guys and bad guys, and good cars and bad cars. Never mind domestic or joint venture, compare them on the same starting line. Joint venture is a bonus-it's not a bonus at all. I think it's a deduction. In recent years, domestic cars have made progress. On the uphill, joint venture cars have stagnated, even reduced their configuration and are declining.

Really, our domestic consumers are really spoiled by joint ventures. They don't need high configuration, strong power or even solid materials. You can buy the same. Then he lay down and made money. He will cut corners in order to sell more. Some people may still have prejudice, but my prejudice has been reversed-I would rather buy a domestic car than a joint venture car at the same price! Because domestic cars are still on the rise and seeking market recognition, there is almost no matter of cutting corners, at least not as serious as joint ventures.

In fact, we opened the car quality network to complain, and the top ten complaints in the last year were joint venture brands! One of the top 20 is Guangzhou Automobile Chuanqi GS4. You can say that the joint venture car has a high sales volume and a large base. But what about the SUV market? For more than ten years, SUV has the largest sales volume, and Haval H6 only ranks ninth among SUVs, which means that at least the top eight, the complaint rate is definitely higher than H6.

By the way, the top ten SUV complaints are Chuanqi GS4, Volkswagen Tan Yue, Nissan Qi Jun, Mazda CX-4, Tiguan L, Haval F7, Toyota RAV4, Nissan Hacker, Haval H6 and Cheetah CS 10. If you still think the joint venture car is good, sit in the first few by yourself.

Regardless of the quality of the joint venture, just look at the car. Speaking of quality, domestic cars are no worse than joint ventures now. At least you can see it from the complaint. If you analyze it in detail, you can actually see the common problems and configuration reduction of many cars. Then talk about the car itself. Don't talk about domestic joint ventures, just put them on the same level.

Who is more worth buying in domestic joint venture competition?

Starting from the three major parts, people who know cars should know that our domestic engines are no worse than joint ventures, and even can be said to be fully catching up. BYD's Xiaoyun 1.5L engine, with a thermal efficiency of 43%, is one of the engines with the highest mass production rate in the world, which is equal to Mazda's blue sky. Far more than Toyota, Honda and Volkswagen. Chery 1.6T China Core, Changan Blue Whale, Great Wall Lemon Platform, Geely, although their own 1.8T are almost interesting, now people can use Volvo's.

In addition to platforms, BYD's BNA architecture platform, Chery's T 1X, M 1X, M3X platforms, Geely's CMA and BMA platforms, and Changan's P3 and P4 platforms have all been modularized. Chassis adjustment, we are weak, but most domestic car companies steal teachers or invite foreign experts. The chassis adjustment expert invited by BYD people from Mercedes-Benz is his adjustment in Mercedes-Benz, so you can say that the Mercedes-Benz chassis really feels. When you come to BYD, you can say that BYD's chassis is too hard and full of cheap.

The gearbox is the weakness of China, but the seven-speed wet dual clutch of Great Wall and Geely is really not worse than Volkswagen, or even much better. BYD adopts dual clutch and hybrid, which shields the problem of low speed of dual clutch and perfectly retains the advantages of high transmission efficiency and rapid gear shifting. There's nothing wrong with plugging in a hybrid car. CVT in Wan Liyang can be said to be inexpensive, at least more reliable than Nissan's. Even if AT can't do it, can't domestic cars buy the gearbox of Aisin and ZF?

The three parts are not bad, the configuration is higher, and the quality reliability is not worse than that of the joint venture. For example, Red Flag and Link, the first owner has unlimited mileage and life insurance! This is confidence in quality! Chery engine warranty 10 years,100000 kilometers, and some models are guaranteed for life. Boundary soil cannon 10 year 200,000 kilometers. BYD New Energy, the warranty of three parts is 8 years, 654.38+0.5 million kilometers, the warranty of the whole vehicle is 6 years, and the battery is guaranteed for life. What about the joint venture car? Three years, 654.38+ 10,000 kilometers.

For example: Kling 03+, his team has won the championship twice in a row. Like Volvo S90, the engine has an 8-speed automatic manual transmission, with an acceleration of only 5.9S seconds per 100 kilometers and a price of less than 200,000. Does the joint venture car have this kind of small steel gun? Also, Golf R and Audi S3 are basically 400,000 yuan smaller. Hundreds of thousands. Do you think Civic will do? It has to be the red label Civic TYPE-R, and the car starts at more than 700,000 yuan.

Then come up with a BYD Korean DM, a joint venture car of more than 200 thousand. Who can do it? What Accord Teana Camry, Regal LaCrosse Taurus, is my younger brother. Even if the price is relaxed to 300,000, how about Volvo S90? How about Jaguar XFL? Which is more energetic than Han DM? Which one consumes less fuel than it? Will someone jump out and say, it's not like we're racing, why do we have to be so fast? Go back and check yourself, and then sit down accordingly. If this was a joint venture car, you wouldn't say so!

Ten years ago, domestic cars didn't work, but they really didn't. Not to mention patriotism, we can't afford to love this country even if it is 100,000 to 200,000. Just talking by car, now we can build cars in China! Better than a joint venture car, cheaper than a joint venture car! It doesn't matter if you don't understand. Check yourself to see if you have such prejudice. I don't have to break your prejudice-it's none of my business. You can choose objectively and rationally to save money for yourself!

Finally, let's get down to business. In the past ten years, Wanning has been willing to buy a low-priced joint venture car. That's no problem. But now, if you choose to configure a joint venture car with low materials and cheap prices instead of domestic ones, I can only say that you know nothing about cars.