Guotai swot analysis

1) Cathay Pacific has a large flight network, and it has joined the whole world, so it can basically travel to many places in the world by Cathay Pacific.

2) China and Hong Kong are located at the transportation hub, and Chinese people are engaged in international trade and tourism, with many tourists.

3) Cathay Pacific's service quality is high, which is superior to other airlines.

4) Cathay Pacific is located in Hunan University and lacks competitors.

5) Many flight attendants of Cathay Pacific are from the Philippines and South Asia, and their salaries are relatively flat.

6) Cathay Pacific makes a lot of money, has money to change planes and has a new fleet.

7) Many Hong Kong people in China emigrated overseas, so they took Cathay Pacific when they returned to Hong Kong.

weakness

1) The salary of Cathay Pacific pilots is too high, far higher than the market. Cathay Pacific was not determined to train pilots from China and Hongkong, so it was killed by the Pilots Association.

2) The flight attendants of Cathay Pacific love * * *, and they kill Cathay Pacific.

3) Cathay Pacific's British background has hindered its development in the Mainland. You can't play until you buy Dragons.

4) China and Hongkong are not behind in opening up new air traffic rights.

chance

1) China has a large market, so Cathay Pacific can actively develop.

2) Cathay Pacific has no South American routes.

3) Many airlines in China and Southeast Asia are not operating well, so they can make acquisitions.

threaten

1) oil price

2) Competition of low-cost airlines

This is an example of 1:

Overseas business

force

Cathay Pacific has set up a joint venture to invest in manufacturing and distribution parts in the domestic market and overseas markets to support the company's strength.

weakness

Cathay Pacific faces competition from competitors from countries with lower production costs and existing market participants who may expand their business.

chance

Cathay Pacific Airlines is considering expanding its local business and expanding its overseas production activities by increasing the number of sales points.

threaten

Even if Cathay Pacific makes any investment decisions very carefully, there is no guarantee that these investment projects will be successful.

Actually, I'm not sure what you want to ask, but I saw before that strategic management knows how to apply four kinds of strategic ge.