How to make money!

Say something at the front, brother. No matter how much money you have, it doesn't matter. The important thing is that you really want to do it, know what to do and stick to it. No matter how difficult it is, the history of starting a business is very bitter. Now this society is not without money, but people who have too much money have failed. Why invest in Ma Yun indiscriminately? You're so poor. You've been sleeping until now and you're still on the road, right?

How do Wenzhou people make money?

August 2, 2006 15:4 1:34 Source: Economic Information Daily.

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They are called "Jews of China"; They are considered to be a group of people with the most business acumen, the most global vision, the closest to the grassroots, the most ability to overcome the national inferiority, and the most representative of the trend of capital seeking profits;

They are Wenzhou people who can make money.

Wenzhou businessmen who "hold a group ashore"

There is a story about Wenzhou people: When Wenzhou people found that more and more China people liked crabs, they thought foreigners would like them, so they chartered a boat and shipped it to the Netherlands. As a result, the local customs refused to allow crabs to enter the country, so Wenzhou people had to dump crabs in the nearby waters. Unexpectedly, these energetic crabs climbed the Dutch coast and thrived there.

In the 50 years since the founding of New China, Wenzhou people, who were the first to establish individual economic consciousness, have now started new ventures. At the beginning of the reform and opening-up, Wenzhou people created an economic structure with family industry as the main body, professional market as the link, rural market towns as the support, and small commodities facing the whole country as the main body, and achieved remarkable results in rapid economic development. (Reporter Tan Jinshe)

Wenzhou people didn't take this story as a joke. A Wenzhou friend of the reporter said that he felt that these crabs just reflected the characteristics of Wenzhou people. No matter how hard it is, Wenzhou people have to go ashore. Wenzhou people have always been "holding a group ashore."

Wenzhou is located in the southern coast of Zhejiang Province, with many mountains and few fields, poor location conditions and unobvious advantages in natural resources, which determines that Wenzhou people must obtain higher returns than working in the local area through the outward migration of human capital, which has also become the original motive force for Wenzhou people to "travel around the world". Constantly exploring new markets has also become a constant theme in the process of Wenzhou people's economic expansion.

In the process of "traveling around the world", being good at using geographical relations to form a social network of mutual trust has become an important factor for Wenzhou people to take root and grow up in a foreign land, which is what they call "holding a group ashore". The social network of Wenzhou people is mainly woven by relatives, friends and neighbors, which provides support for their activities such as mobility and migration, employment, financing and emotional exchange. In the process of starting a business, the "first bucket of gold" is hard to come by, and we must rely on enough trust. With the help of geographical relationship and interlocking trust, many Wenzhou people got the "first bucket of gold" by borrowing from each other when they started from scratch.

Social network greatly helps Wenzhou people to reduce transaction costs and reduce the risks they face in their survival, life and development abroad. In the past, some people used to measure the commercial credit of various provinces and cities according to the contract performance rate. Statistics show that Zhejiang and Shanghai are the two regions with the highest contract performance rate. From these two regions to the north or west, the level of contract performance rate drops step by step.

Li Fangyuan is a famous printing equipment distributor in Wenzhou. In 2005, he moved to Nanjing and occupied the screen printing equipment market in Nanjing. As a newcomer, Li Fangyuan showed the "routine" of Wenzhou boss in doing business. He first found out the whereabouts of a large number of Wenzhou people doing business in Nanjing, and then asked them to undertake some business for them door to door, and opened a "hometown network" with hundreds of households. At the same time, he used the opportunity of the national private enterprise work conference held in Wenzhou to get to know many Nanjing businessmen, especially those related to the industry, and then recruited in Nanjing. Finally, he took the opportunity of the National Printing Materials Fair to let many domestic enterprises know that the products are good and it is much easier to sell them in China. As his company became more and more famous in Nanjing, Li Fangyuan gained a firm foothold in Nanjing in less than a year.

"When the boss sleeps on the floor"

It is an acknowledged fact that Wenzhou people dare to do it; It is also a recognized fact that Wenzhou people suffer hardships. It is these two facts that constitute the foundation of Wenzhou people's entrepreneurial success.

Entrepreneurship has become a common practice in Wenzhou. People who are brave in starting businesses account for a high proportion of the total local population. Most Wenzhou people want to seize every development opportunity and become their own bosses. Wu Shuo, the author of "God Makes Wenzhou People Rich —— Revelation of Wenzhou Entrepreneurial Culture" and a professor at Fudan University, has no secrets about the Wenzhou model. The reason for its success is that people have fully released their deep-seated desire to start a business and become rich, and they have succeeded in making waves in the market economy.

Wenzhou people can bear hardships. In the early days of reform and opening-up, Wenzhou people could lie under people's seats when they went out to buy train tickets, and they could make do on the roadside for one night when they couldn't afford hotels. This spirit can be better reflected from Wenzhou people who later went overseas.

Among the 65,438+065,438+000,000 Wenzhou immigrants in Greater new york, 40,000 live in Flushing, followed by Brooklyn, Long Island and China City in Manhattan. The earliest Wenzhou immigrants lived in Dulan West Street in Manhattan and along 28th Street of Second Avenue. Some Wenzhou people who run boats work as housekeepers for foreigners, can cook and do housework, and speak very little English. Slowly earned money and started his own business. When Jewish businessmen in lower Manhattan give up the garment factory industry, savvy Wenzhou people should start to run garment factories when the time is ripe. These Wenzhou bosses in new york, like ordinary workers, wear work clothes and calloused hands to load and unload goods together.

An American scholar once told The China Scholar that Wenzhou people have one thing that they particularly admire-that is, the spirit of suffering. These Wenzhou people have come, they don't have any skills, and they don't even understand English. With that kind of hard work, tireless work, making money and accumulating wealth. After saving enough "the first bucket of gold", they opened their own shop. They all feel that they want to be bosses and don't want to work. In this way, they can become millionaires and multimillionaires in America.

Wenzhou people have traveled all over the world. This also gives them various survival skills and skills. Some experts believe that Wenzhou people are good at mobility. Only by mobility can we meet and create opportunities. "In the flow, you will interact with different people and have different experiences. It may flow a hundred times; However, as long as you seize an opportunity, it will become. "

Re-understanding Wenzhou people

After 200 1, Wenzhou people who worked hard once again attracted the attention of Chinese people. Concern stems from the emergence of real estate speculators and coal speculators. Economists exclaimed that Wenzhou people are transforming from industrial management to capital management.

At this time, Wenzhou people did something that looked unremarkable to the extreme. Wenzhou lighter manufacturers occupy almost most of the global market; One out of every ten pairs of leather shoes in the world is made in Wenzhou ... According to the survey, in 2005, there were 1.75 million Wenzhou people who invested, did business and set up industries in China, and the accumulated investment of Wenzhou people in all parts of the country was as high as 1.76 billion yuan, industrial enterprises 1.88 million, and the commodity trading market was 20,000. The GDP created by Wenzhou people outside Wenzhou greatly exceeds that of Wenzhou.

Wenzhou people will make money, and Wenzhou people naturally gather a lot of capital. According to the statistics of Wenzhou Central Branch of the Central Bank, by the end of 2003, the balance of bank deposits in Wenzhou was as high as 654.38+80 million yuan. At the same time, according to the investigation and analysis of relevant institutions, Wenzhou residents still hold about 654.38+000 billion yuan in cash. These two figures add up to more than 280 billion, most of which belong to individuals and private enterprises. Amazing wealth is also a restless capital.

The nature of capital pursuing interests drives Wenzhou people and the capital they represent. Real estate speculators and coal speculators are just a phenomenon that Wenzhou people jump into the field of industrial investment. It can be predicted that areas that can bring excess income, such as consumption upgrading, resource shortage and tight supply, will be the new territory of Wenzhou people. (