Holiday Challenge 3 1 day Switch to new media operation quickly.

Very abnormal "panacea" ... but you can easily switch to new media operations.

3 1 day study and career change plan

Necessary tools for new media operation

Data Tools | Operating Dry Goods | Video Tools

Xin bang mei Hua Wang Jian ying

5 1 18. Notes of Brother Bird. PicuNet。

Baidu Index advertising door New Studio

Feigua data Shu ying Wang ying Miao factory

Thousand melon data TOPYS PR

Typesetting tool | Picture editing | Audio tool

Xiu Mi Chuang ke tie ai ge Wang

I do typesetting, manuscript design and Sheng Tao. com

135 editor, butter camera, webmaster material

Editor 365, wake up and read.

Markdown Tuyao Yin Mo Workshop

H5 Tools | HD Drawing | Hot Information

A picture of Weibo Rebang before automobile maintenance.

Top Petal Net Zhihu Hot List

Renren Show, Zhanku.com and Instant Hot List

The first week-preparation

Day 1 day: Basic cognition

Career understanding:

1. Supplement the general situation of the new media operation industry, understand the industry trends, and then decide whether you really like this industry.

2. Go to the recruitment website to find the position JD, write down the professional skills corresponding to the new media operation, and study in a targeted manner.

Self-study planning

1. Self-study: You need to find your own resources, and you need free time but high self-discipline, otherwise the efficiency is low and the learning period is long.

2. Online: With a perfect knowledge training system, the learning progress will be faster, which is suitable for treasure moms with poor self-discipline and budget.

Day 2-4: Determine the track.

1. Identify the direction of your field, such as what are you good at? What are you interested in? Can be used as a reference.

2. Create a popular platform, raise awareness, create a personal authoritative IP, reflect your major, and what value you can provide to the target users.

Week 2-Core Skills

Day 8-12- Copywriting ability

Copywriting is the ability that operators must have and master. No matter what platform they make, all explosive notes/articles are inseparable from the support of high-quality content. Be sure to remember that content is king.

1. Book promotion: explosive copywriting, copywriting training manual, second praise.

2. Copywriting inspiration library: Topys, copywriting fans, sentence fans.

3. Practical tools: Ali's mother is smart and easy to write.

4. Imitation: learn from the content structure of high-quality articles/notes and dry goods burial points. Explosives have routines and can be disassembled.

5. Output different types of articles: dry articles, opinion articles and story articles to improve the ability to write various articles.

Day 13: study topic selection

How to choose a topic

1. The heat ranks high for a long time, indicating that there are many people watching.

2. After a short time, I rushed to the hot search, indicating that the heat is very high.

3. If high-quality topics are found, they will be included in the question bank for later search.

4. Things: new knowledge of Rubik's Cube, things about toast

Day 14: Typesetting Design

Learning style:

1. Understand the usage of common typesetting tools.

2. Look for the exquisite cover on the platform and study the similarities. Can you copy them?

3. Make corresponding pictures according to users' preferences.

The third week-project actual combat

Day 18-Use the question bank

Find 60 topics with tools, and output 20 topics from each of the three platforms to the topic selection table (the table can be shared). Observe which topics are duplicated in the topic database. If many people do it, they can choose.

The first 19-2 1 day-princess+something.

1. Set the first attention reply, automatic reply, keyword reply, custom menu and other columns in Princess.

2. Have a deep understanding of ranking mechanism, grey reminder and community regulations. To avoid being reminded.

3. How to solve problems quickly for some initial exercises? How to attract people to see it?

Day 22-24

1. Disassemble the titles of 20 explosion notes in the same field and extract the title box.

2. Test the previously made cover. If the effect is not good, replace it in time.

3. Select two selected topics from the question bank, refer to the explosion box, and publish the content after writing.

Week 4-Formal Job Search

Day 25-27-Interview Speech/Portfolio

1. Go to various platforms to search for "interview speeches on new media operation", and you can find many. Choose some important ones carefully.

2. Write the operating account data and explosion notes into the job application portfolio, which greatly improves the success rate of the interview.

Day 28 -3 1- Job Search/Interview

1. Find your favorite position and reach a preliminary understanding and communication with HR.

2. Investigate whether the company's situation in the proposed position is true.

3. Write an interview resume according to the candidate company JD.

Be confident in the interview and don't put too much pressure on yourself.

5. Emphasize your own project experience from the media, which is an advantage that others do not have.

6. All data should be quantified and give clear figures.