Classic automobile sales interview skills and vocabulary

Classic automobile sales interview skills and vocabulary

Automobile sales interview skills are a headache for the majority of automobile talents, and many people who want to do automobile sales are actually very talented in automobile sales. But because of the poor interview skills, they even lost the opportunity to do car sales directly during the interview. The following are the classic interview skills and words I have compiled, hoping to help you.

Be sure to wear a formal suit to the interview.

Dressing in formal dress is one of the most basic interview skills in automobile sales, which does not mean that how stylish you are in formal dress can show how strong your work ability is. Wearing a formal suit highlights a person's professional attitude. Even you don't want to dress formally in the interview. Can the boss expect you to behave yourself in the future?

The interview must arrive early.

You should treat the interviewer as your client, which is an interview skill that every car salesman should know. No matter how talented you are at cars, customers won't buy your car. You can buy the car your customer wants anywhere, and he certainly won't wait for you to sell it to him just because you have a sales talent.

Arrive half an hour in advance and check for yourself; Second, show the interviewer your sincerity in car sales. The first thing to do in sales is to sell yourself. Only when customers recognize you can they recognize your products.

Introduce yourself, be confident and not grandiose.

The first impression given to the interviewer is your appearance etiquette, followed by your concept of time, and then your self-introduction. Good self-introduction can give you a lot of points. One aspect of the skill elements of automobile sales interview is confidence in self-introduction. Self-confidence can improve your self-confidence and speak more clearly and accurately.

Secondly, we should grasp the key points in the self-introduction of automobile sales. You can combine your own work experience or experience in the introduction, and reveal your yearning for automobile sales, your talent in this field, and your personal views on the automobile sales industry. But you must not exaggerate, and don't let others misunderstand your confidence as your exaggeration.

Be fully prepared before the interview and answer questions during the interview.

Everyone knows that the successful interview skill is to prepare for the interview in advance, but many people often just take a look at the company profile on Baidu. If you want to enter a car company or 4S shop to do car sales, then you have prepared far more than that. Knowing the company you interviewed, including its development history, the main models and models sold, and the performance of the car you want to sell, are the most basic knowledge.

Secondly, you should know the competitors of the cars you sell, the advantages of your products and so on. Only when these things are fully prepared can you answer the interviewer's questions about your automobile expertise like a stream. If you don't know anything, you have actually been eliminated from the interviewer's mind.

In addition, you need to know the current situation and future trend of this car sales, as well as the car brand you sell. HR hopes you can have some views on the automobile industry, because only people who really know their own industry will stay in this field for a long time.

Pay attention to details after the interview:

This interview technique is ignored by most car sellers. Many people may feel nervous during the interview, and nothing will happen after the interview. So there are many cases, such as the stool is not put away, and the interviewer leaves without opening his mouth. These are very taboo in car sales interviews. You should always remember to treat the interviewer as your customer, and any customer who wants to see himself pay for the car salesman behind the car will ignore it.

Automobile sales interview skills are also a person's daily cultivation habits. Maybe you are not the best car sales interviewer. But every detail may change the result, so the majority of automobile talents should develop the above habits from their daily lives.

Interview words:

Introduction 1. Collect relevant information and make good preparations.

The first thing to do after putting down the interview notice phone is to record the name, position and agreed time and place of the interview company and collect as much information as possible about the target company. The key information you need to know includes: the company's products and business data in the same industry, the company's comprehensive strength and ranking in the industry, and the long-term and long-term planning of the company's business development. If it is a company recommended by an acquaintance, you may wish to know the company's sales policy or concept in advance. With this knowledge, communication with HR in the interview will be more congenial.

In addition, some salespeople's interview required questions can be previewed in advance, such as:

1. What would you do if you worked in a work environment with low morale? (Professional mentality, self-confidence)

2. How do you face the pressure and how do you decompose it? What would you think if you didn't bill for two months? (Compressive capacity)

Please briefly write down the sales process of your previous company, as well as your common sales methods and skills. (Working ability and experience)

What would you do if you called your potential customer for the first time and after a brief introduction, the other party refused to say that you are busy now? (adaptability)

If a customer has been buying products similar to yours, but the price is much lower than yours, how can you convince this customer to buy your products? (sales strategy)

6. One of your potential customers delayed payment after purchasing your product for several months. Due to the financial settlement, you are now required to recover the arrears within one week. How will you pay the customer? (Does not affect customer relationship)

7. The company assigns you a new market development task and talks about your plan.

Raiders 2. Introduce yourself, highlight your personality and locate your goals.

"Please introduce yourself briefly" is almost a necessary question for every interviewer. Salespeople may want to present themselves frankly and confidently. On the basis of carefully combing the past work experience, it will be more convenient to introduce yourself around the current target position, focusing on the advantages that match the position you are applying for now.

It is recommended to prepare a personalized self-introduction before the interview. In addition to education, experience, interests, work experience and family background, we should also focus on previous sales experience, and try to use performance data instead of general remarks such as "I have strong sales ability", because rational HRD will never believe such subjective confession. Never introduce yourself by reciting and reading aloud.

Demonstration: self-introduction can be like this.

"Hello, I have more than 4 years of sales experience, and my previous service company won the first place in the total sales score of the whole company for two consecutive years. Last year, we independently and successfully developed new sales channels, and our personal performance accounted for 50% of the department's total sales performance. I have rich customer resources in this industry, and I believe that my joining will definitely bring surprises to your company's sales performance. "

Raiders 3, dress professionally and leave a good first impression.

The first impression on the interviewer is very important, especially on the sales staff. What they wear, what they say and do all represent the image of the company when meeting customers. They must never dress casually and show people in a sloppy way.

Usually, the basic dress standard of salespeople must be neat, generous and neat, and do not pursue excessive personalization. It is especially important to note that the collar and cuffs of men's shirts should not be stained. Tie should match the color of suit and shirt, and black socks should not match white shoes. Women's clothes should be elegant and light, not too bright, avoid sleeveless, backless, mini skirts, heavy makeup, exaggerated jewelry and perfume.

Introduction 4. Smile at stress interview, showing self-confidence and optimism.

As we all know, the sales industry is a very challenging industry category. Therefore, as a salesperson, you must have a good ability to resist pressure, and self-confidence is the cornerstone of sales staff's success. Therefore, stress interview is the most commonly used interview method in sales recruitment. Interviewers often create stress interview for the salespeople who come to interview, deliberately create a tense atmosphere, and even ask a series of questions about something, until the interviewer can't answer them at last, and some will publicly announce that the interviewer has been eliminated to observe his ability to resist stress and cope. Faced with this situation, calm-headed, patient and meticulous, calm and sophisticated, full of confidence, and calm in times of crisis are the personality characteristics that need to be shown.

Raiders five, body language to maintain harmony and nature

Sales need to face a large number of customers, and a good first impression plays a vital role in business transactions, and the interviewer will focus on this item. In the interviewer's impression, the content of words only accounts for 7%, body language accounts for 55%, and the rest comes from pronunciation and intonation. Harmonious and natural body language will play a key role in your interview.

I suggest you do this during the interview:

1, look directly at the interviewer, but don't look directly at the other person's eyes for a long time, which will make the other person feel uncomfortable;

2. Don't look around, don't look away from the other person's face, and try to look under the other person's eyes or in the middle of the bridge of the nose. When agreeing with the other party's point of view, you can nod your head in time to express your agreement;

3. Sit up straight, hold your head high, and show the positive feeling of sales staff. When sitting down, you should lean forward slightly in the third part of the chair surface to show your intention to communicate with each other and be interested in the sales position you are applying for;

4, hands naturally flat on your knees, try to avoid getting hair, picking your nose and other small moves, to avoid arms holding your chest, feet and legs constantly shaking.

Raiders six, say four words to get a strong salary.

Many people are worried about such a problem. When asked about the expected salary, they will always be in opposition to the HR or direct supervisor who will be in charge of recruitment in the future. It seems that both sides are carefully avoiding making a statement first, as if they can win some initiative and gain bargaining space for themselves. Actually, you don't have to worry at all. The answer to this question is simple. It is these four sentences:

1, "My expected salary is * K" Don't be wronged at this time. Just say what you want. This is a good opportunity to express your true wishes. In case the other person thinks you are a general, he will promise you as soon as he strikes the table, so remember your first sentence to be worthy of yourself.

2. "I believe your company has a mature salary system."-This sentence is actually flattering the other party and praising the company you are applying for as a very formal organization, because only in a healthy and formal organization will a corresponding salary system be established; Secondly, you are also praising the other person's personal work, because almost all the people who start to discuss the expected salary with you during the interview are the corresponding HR, who established the salary system, of course, HR, so you are praising the other person's personal and departmental work and let the other person feel the praise voice from you.

3. "But I am very willing to accept the salary range of the corresponding position in your company." -Show sincerity, don't let your real salary expectation scare the other party, further express your willingness and sincerity to join, and let the other party feel your sincerity in their hearts.

4. "Finally, I believe that through my hard work and performance, I will get or even exceed my expected salary in a very short time, perhaps after the probation period." -Show confidence in yourself, affirm your ability from the heart, and make the other party feel that you are a very strong person and that you are the talent they want.

When these four sentences are linked together, they not only reflect the meaning behind each sentence, but more valuable, your adaptability and oral expression ability are the necessary success qualities for a high-quality sales elite.

Raiders seven. Clearly indicate career planning.

In recent years, the issue of career planning has been paid more and more attention by enterprise HR, and they pay attention to reflecting clear ideas in interviews, which are reflected in analyzing problems, setting goals and forming strategies to solve problems. For example, the interviewer asked, "What kind of company do you think is suitable for your own development? What is your career plan for the next 3-5 years? " This time is often the best time to show your planning and organizational skills.

Suggestions can be answered like this:

"When I was in college, I started work-study programs. I earned my four-year tuition by selling myself. Therefore, when I left school, I decided to become a sales elite. I hope that within five years from now, I can enter the leading companies in the fast-selling industry, start from the bottom, and gradually accumulate work experience and customer resources. At the same time, I also believe that after working in the university, I have good market development ability and introduce the most suitable products to the people who need them most. This is my greatest achievement in sales. At the same time, I also hope that I can stay in a company, a company that is willing to invest in each other for a while. "

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