Wantong’s 28-year-old beautiful female president continues to write the family business myth

The 28-year-old beautiful female CEO of Wantong continues to write the myth of the family business

Pan Wei, the president of Jilin Wantong Group and the general manager of Wantong Pharmaceutical Marketing Company, is only 28 years old. pretty lady. His father, Pan Shoude, is the founder and chairman of Vantone Group. As the second generation of rising business elites in the family, the eldest daughter Pan Wei is taking over the reins from her father step by step. In the company, Pan Wei is "below one person and above ten thousand people". The following is what I, J.L, share about the beautiful 28-year-old female president of Vantone who continues to write the family business myth. For more entrepreneurial projects, please visit (www.oh100.com/chuangye).

Father is his daughter’s hero

Pan Shoude started as a watch apprentice, became a buyer in a supply and marketing cooperative, then became a purchasing manager, and then competed for the position of Tonghua Watches and Glasses Company The general manager has been working hard in the business world.

At the end of 1997, Pan Shoude was appointed as the CEO of Tonghua Second Pharmaceutical Factory (the predecessor of Wantong Pharmaceutical). The following year, he made the factory, which was heavily in debt and on the verge of bankruptcy, profitable.

In Pan Wei’s mind, his father is a hero, a role model, and a majestic banner.

?Affected by the family atmosphere, I have had a business awareness since I was a child, and I feel that I also have a talent in this area. ?Pan Wei’s smile is moving.

When I was in elementary school, my teacher once asked a very classic question: What is the ideal for the future? The students all answered scientists, People’s Liberation Army, teachers, athletes, etc., but only Pan Wei blurted out: Mr. manager?.

Pan Wei, who majored in accounting and Chinese in college, chose to start his own business without hesitation after graduating in 1999.

The daughter was put on the candidate list of successor by her father.

Pan Wei received 500,000 yuan of start-up capital from his father to open a clothing store. She found a blank spot: men are keen on suits and leather shoes, and wearing a suit requires a shirt, but there is no local shirt store.

?The shirt shop is open late every day and there are many customers. We often unload truckload after truckload of goods, which is the envy of other stores. ?Pan Wei believes that the reason why business is booming is that on the one hand, business opportunities are accurately grasped, and on the other hand, it is because of good service.

?My dad’s guidance to me is also very important. During the business process, he gave me a lot of ideas? Pan Wei said. Pan Shoude felt that through the clothing store, he saw many gratifying business potentials in his daughter: she was good at management and kept the store in an orderly manner; she was good at employing people, and she was merciless in criticizing the old accountant, and she was full of humanistic care in using her. ; Rigorous style, meticulous in work, strictly following rules and regulations, and decisive in handling problems

In two years, Pan Wei opened two clothing stores and earned a net profit of more than 1 million yuan. The most important thing is that Pan Wei got a lot of training in the mall and broadened his horizons.

Her father believed that Pan Wei’s clothing store was too small a platform for her.

At the same time, on June 19, 2000, Vantone was transformed from a state-owned enterprise into a joint-stock enterprise, and Pan Shoude also changed his identity from a state-owned enterprise CEO to a private entrepreneur. From that moment on, he became aware of the problem of future successors and put his eldest daughter Pan Wei, who had already made a mark in the business world, on the candidate list.

To create a “hundred-year communication”, it cannot be completed in one or two generations. I am now in my 50s and must start cultivating successors and young people in the company. ?Pan Shoude believes that the biggest characteristics of his daughter are: first, strong understanding, second, diligence, and third, rigor.

The daughter started from the bottom in her father's company

At the invitation of her father, Pan Wei helped him manage Wantong.

She clearly remembers the day she entered Wantong: February 5, 2001.

Although it is his father's company, Pan Wei does not regard himself as special. ?I warned myself that I should appear as an ordinary employee and start from the grassroots level. ?Pan Wei's tone was calm and firm.

Pan Wei’s first position was as a marketing clerk. She believes that the marketing department has a lot of business and is the best place to learn. At that time, the national pharmaceutical market was in a state of rapid development, and Wantong, which had just entered the fast lane, was in urgent need of recruiting a large number of personnel. However, Wantong was not well-known at that time, and after advertising, there were only a few applicants. Pan Wei, who is responsible for this work, carefully analyzed the mentality of job seekers, personally went out to promote the company, introduced company policies, talked with graduates, and trained applicants. At Baishan Industrial School alone, she recruited 30 people at one time Outstanding graduates. Colleagues were surprised by Pan Wei's "efficiency".

Think and do everything before your colleagues. From recognizing Pan Wei's diligent attitude and down-to-earth style to recognizing her unique ideas and undisputed achievements, colleagues were quickly convinced. A few months later, the marketing department director resigned, and when the candidates for the new director were recommended and evaluated, Pan Wei was elected with an absolute advantage.

In early 2002, Pan Wei was promoted to deputy manager of the marketing company and became a middle-level cadre of the company. For pharmaceutical companies that are already on the right track, the key is how their products can reach end customers on a large scale. The so-called "channel is king". At that time, Wantong Pharmaceutical only had sales outlets in 4 provinces, and Pan Wei's ambition was to quickly build a large sales team. She has recruited and trained more than 1,200 salespeople to go to 31 provinces, more than 300 prefecture-level cities, and more than 100 economically strong counties across the country, and her grand blueprint has become a reality step by step.

The collision and running-in of father and daughter generations

In life, Pan Shoude and Pan Wei have a father-daughter relationship; at work, the two have an authentic superior-subordinate relationship. In the company, the two have always been commensurate with their positions. If they have different opinions, the two sides will have fierce arguments.

One thing that impressed Pan Shoude deeply was that he wanted to hire an experienced "veteran" in the marketing company, but his daughter didn't agree with anything and just sent this person back. The friction stems from the different employment concepts of the father and daughter. ?I tend to use mature and prudent people. These people have experienced hundreds of battles and have many years of experience. They can fight as soon as they come. Pan Wei is willing to use young people, believing that they are energetic, passionate, enterprising and innovative. She would rather spend a lot of money to train and select young people. ?Pan Shoude said.

With different age structures, different personal experiences and external environment, there must be some differences in our business philosophy and management methods. ?Pan Shoude did not hide the "collision" with his daughter: "I am relatively traditional and believe in traditional concepts. For example, I agree that you should not trust people who employ people, and do not trust people who doubt you." Some old employees have made mistakes. My idea is also to be lenient with others. If you can get over it, let it get over. What about Pan Wei? She attaches great importance to system construction, uses the system to restrict and supervise power, distinguishes rewards and punishments, and implements "ruthless system and sentimental management", which is a modern enterprise management method. ?

One has experienced hundreds of battles, has profound accumulation, and has a sword that is still young; the other is active in thinking, determined to innovate, and dares to be the first. Despite their differences, the father and daughter have a tacit understanding of overall cooperation, and can quickly reach a high degree of agreement on big macro decisions and development strategies.

In the eyes of the outside world, Pan Shoude, who has always disliked publicity, is gradually pushing his daughter to the front desk. I hope that Pan Wei will not only become the successor of my career and become a leader in the business community of Jilin Province, but also I hope she can rely on her talent and hard work to grow into a true national entrepreneur.

Pan Wei lived up to his father's high expectations. 12 months a year, she spends nearly half of her time traveling in the national market.

In 2005, Vantone's more than 460 "sales fleets" across various places created sales of 520 million yuan. Pan Wei himself was elected as a member of the All-China Youth Federation and won the honorary title of National March 8th Red Flag Bearer.

Compared with her peers, Pan Wei is outstanding. She is thoughtful and organized, and appears to be very mature and sophisticated. ?Sun Huanjie, deputy secretary of the Party Committee and Director of the Chairman's Office of Vantone Group, has more than 30 years of experience in government work. She asserted: ?Pan Wei will have a great future. ?She believes that there is nothing wrong with private entrepreneurs choosing their children as successors. The key is to measure them by productivity standards. As long as their children can lead the company to glory, it is the right choice.

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