What does Shandong Yunlong Group say?

The company mainly develops, produces and sells embroidery, craft home textile products and functional composite textile materials, with the integration of science, industry and trade as its main operating feature.

It has a large number of scientific research personnel, such as China arts and crafts masters, and obtained national patents 155.

"Yunlong Brand" products have successively won the honorary titles of China famous trademark, China famous brand product, national export famous brand product, national customer satisfaction product, Shandong famous brand product, Shandong famous brand product, etc., and have been internationally registered in Europe and America 12 countries, and obtained ISO900 1, ISO1,SA80.

The Origin and Development of Yunlong Embroidery

In order to make the machine embroidery industry, a new folk craft, get rid of the limitation of small-scale peasant economy as soon as possible, make this traditional folk craft with a long history further developed and carried forward, and make due contributions to the national economic construction.

198 1 year1kloc-0/month, Wendeng county established the first professional machine embroidery factory-Wendeng county embroidery factory (now Shandong Yunlong group company).

From then on, Jiaodong is a folk machine embroidery home textile product in Shandong Province. After the technical innovation, design and development and careful arrangement of Wendeng Embroidery Factory, it began to go to the whole country and the world in large quantities.

The birth of Wendeng Embroidery Factory has fundamentally changed the limitations of traditional machine embroidery technology of home textile products and the outdated and backward appearance of vulgar varieties and monotonous stitches for many years. Li, the factory director, Wang Diantai, the deputy factory director, and other pioneers, faced with the harsh environment of 36 employees, several worn-out sewing machines and the only machine-embroidered pillowcase in the early days of the factory, have been in a slow-moving state, and are determined to take the road of technological innovation and the strategy of opening up to the outside world. We will pay close attention to the upgrading of product varieties and the improvement of product quality, and we are determined to widely apply China's traditional machine embroidery technology to home textile products and push it to the international economic stage.

They took the advantages of China's four famous traditional embroideries, such as Shu, Yue, Su and Xiang, and collected the essence of famous hand embroidery techniques, such as painting, pulling, locking and carving, and boldly reformed the traditional machine embroidery techniques and stitches. After the painstaking research of Comrade Wang Diantai and the trial-manufacture of technicians for many times, they successfully applied the principle of electrothermal technology to machine embroidery techniques. 65438+ 1982 10, they pioneered the first new technology in the history of machine embroidery in China, and also pioneered the home textile industry in China.

For the first time, the hand-embroidered "straight ladder orange" stitch method was applied to machine-embroidered home textile products, which realized flexible and smooth bending and operation, and filled the defect that the hand-embroidered "straight ladder orange" stitch method was limited by the warp and weft of the fabric and could not perform curve operation. Compared with manual embroidery process, its artistic effect is worse, and its work efficiency is improved by more than 10 times.

The machine-embroidered products produced by "Qiao Lianmu" technology have attracted great attention from domestic and foreign merchants since they were first put on the market. Everyone applauded and rushed to place an order. 1March, 1982, 17000 sets were ordered for export at the provincial foreign textile products fair, which made Wendeng embroidery factory, which was just established less than three months ago, take the first step to enter the international market.

1983, Wang Diantai made a masterpiece on the basis of "clever eye combination", which developed from "showing flowers by cutting eyes" to "setting flowers by cutting eyes", and combined the main types of hand embroidery technology with "clever eye combination" technology, and passed hundreds of experiments successively, lasting 65,438+.

Successfully achieved a major breakthrough in hand-embroidered wire drawing technology of machine-embroidered home textile products.

This product is called "a wonderful art garden and unique embroidery" by many scholars because of its unique technology, novel and unique stitch and outstanding artistic effect.

1In July, 985, in the first China Arts and Crafts Hundred Flowers Award Awards, "Yunlong Embroidery" stood out among thousands of entries, was rated as the first in the country, and won the highest quality gold cup award in the country. His representative works were selected as the first collection by China Arts and Crafts Museum, and were listed as art treasures presented by national leaders to international friends in international exchanges, thus making "Yunlong Embroidery" famous at home and abroad and enjoying high evaluation in the international market.

From 65438 to 0989, after repeated market research, the company successfully developed three new technologies: "Carving Jade Dragon, Huilongsuo and Dragonfly Yarn" for nearly one year.

Among them, "Carving Jade Dragon" products are a combination of various technological essences, such as manual lock, EMI, Huilong lock and so on. Bold reforms and innovations have been made in fabrics, accessories and process stitches, and various new technologies have been adopted, so that the product locks the stems from line to surface and from surface to body, and the embroidered surface is thick and straight, with a strong sense of relief.

And saves manpower and materials. Compared with hand-embroidered products, it further embodies the characteristics of cheap machine embroidery and achieves a new leap on the basis of traditional home textile products.

After the products were put on the market, they were especially favored by foreign businessmen, with a turnover of more than 20 million yuan that year, which reopened a new international market in a very bad market environment.

This product won the first prize in the second China Arts and Crafts Hundred Flowers Award Appraisal in 1990, and won the second national highest quality gold medal trophy for this factory.

In 2002, Yunlong Group established Wendeng Arts and Crafts Research Institute, Wendeng Yunlong Design and Development Co., Ltd. and nine design laboratories, with more than 280 professional designers and technicians including China arts and crafts masters, senior artists and artists.

For more than ten years, they have always adhered to the new product development strategy of "one generation storage, one generation development and one generation production", and constantly devoted themselves to the research and development of new products and processes for home textile machine embroidery.

By the end of 2002, 67 new home textile products, 86 new stitches and new techniques had been developed, of which 47 were patented by the state, which not only replaced all the stitches of traditional hand embroidery, but also further developed the main technological features of China's four traditional embroideries on "Yunlong" machine embroidery, and were widely used in traditional home textile products.

It has greatly improved the grade and aesthetic feeling of China's home textile products, formed a world-renowned home textile artistic style in Lu Xiu, China, and opened up a brand-new world for China's modern home textile products in the international market.

Up to now, "Yunlong" brand home textile products have been divided into three categories: embroidery crafts, clothing and quilting products. Among them, embroidery crafts include bedding, table ornaments, wall decorations, furniture ornaments, household appliances ornaments, clothing, etc., with more than 200 varieties and specifications and more than 28,000 patterns.

Products are sold all over the country and exported to more than 60 countries and regions such as the United States, Britain, France, Germany, Italy, Spain, Australia, the Netherlands, Canada, Singapore, Hong Kong and Macao. In the international market, Yunlong embroidery home textile products are always in short supply, with an annual export volume of more than 5.5 million sets and a shipment amount of 550 million yuan.

Foreign exchange earned by export exceeds $60 million.

It has become the largest production base of export home textile products in China.

The reason why "Yunlong brand" craft home textile products have won wide favor in the international market lies in the strict quality assurance system and supreme quality consciousness of enterprises. Every stitch and every working procedure has strict quality internal control standards.

"One stitch, one thread, perfect embodiment" is the quality management tenet that Yunlong products always follow.

For more than ten years, Yunlong home textile products have always maintained the product qualification rate of 100% and the high-quality product rate of more than 80%, and won the high trust of domestic and foreign users with excellent product quality and market reputation.

1In July, 1992, the president of American Xintai Company traveled thousands of miles across the ocean, and made a special trip to award the company the gold medal of reputation of "exquisite craftsmanship and continuous innovation".

199665438+February, American daji company specially invited China's major foreign trade and home textile import and export companies and 100 key enterprises to hold the first quality seminar in Shandong.

China Export Commodity Inspection Bureau also convened the home textile drawnwork enterprises in the province to hold an on-site experience exchange meeting on product quality.

By the end of 1999, "Yunlong" machine embroidery products had won titles above the provincial level for more than 50 times, among which 1985 and 1990 won the Hundred Flowers Award Gold Cup Award of China Arts and Crafts for two consecutive years, and 12 won the titles of national excellent, ministerial excellent and provincial excellent, and won the international gold medal for five times.

1995, "Yunlong Group" was awarded the "China Famous Enterprise Product Quality Excellence Award" by the Ministry of Light Industry; 1996, "Yunlong Brand" home textile embroidery was listed as "China Famous Trademark" by the State Bureau of Technical Supervision, and was awarded "Shandong Famous Trademark" and "Shandong Famous Brand Product"; 1997, in the national market user survey and appraisal, "Yunlong brand" home textile products won the title of "National Customer Satisfaction Product", and Yunlong Group Company won the title of "National Advanced Collective for Implementing Customer Satisfaction Project". In June 5438+February of the same year, the company successfully passed the evaluation of the National Import and Export Commodity Quality Certification Center, and obtained the ISO900 1 international standard quality system certification, and in 2003, it obtained the ISO 148.

Since 1994 enterprise obtained the right to operate import and export, the scale of self-operated export products has increased by more than twice a year. Therefore, since 2000, "Yunlong brand" products have been listed as "famous brand export commodities supported and developed by MOFTEC" and "advanced enterprises with quality and efficiency of MOFTEC" for many times. In 2000, the company lost no time in implementing the "Yunlong" trademark internationally.

Further improve that position and advantage of Yunlong brand home textile products in the international market.

In order to further improve the quality and high-tech content of "Yunlong Brand" series of home textile products, since 1998, the company has worked closely with three domestic key scientific research units to develop the latest international home textile technical achievements, such as "Three Prevention of Fabric", "Low Temperature Bleaching", "Oil-free Brushing" and "Phosphorus-free Washing", all of which have invested more than 85 million yuan.

The quality grade and technical content of Yunlong brand home textile products have been greatly improved.

In 2000, Shandong Yunlong Group Co., Ltd. and China People's Liberation Army Corporation jointly established Yunlong Textile Composite Materials Co., Ltd., which mainly undertook the national key project of "Double High and One Excellent", introduced the most advanced international high-tech equipment, and took the lead in launching new textile materials series in Asia.

Make "Yunlong brand" home textile products begin to develop in the high-tech field.

LONTEX's new textile fabric, waterproof and moisture permeable fabric, is a comprehensive integration of material science, mechatronics and precision technology. "Bionic intelligence" similar to skin is an environmentally friendly product. It is called "breathable fabric" internationally.

Waterproofing and moisture permeability (steam permeability) of fabrics are two basic but contradictory conditions for creating climate comfort of clothing.

Waterproof and moisture permeable fabric is waterproof and breathable; It can not only prevent cold, but also dissipate damp heat.

Its clothing products are lightweight and weather-resistant. It can not only emit sweat in the body, but also prevent rain from wetting clothes, which not only protects consumers from the influence of harsh environment, but also effectively creates the climate comfort of clothing wearers.

Internationally, this product was first developed and applied to the production of military uniforms, protective clothing and snow sports clothing.

The bionic function of LONTEX is mainly manifested in good waterproof and moisture permeability (moisture permeability), high strength and good flexibility, dry friction resistance, wet friction resistance, water impact resistance, low temperature adaptability, good dry cleaning performance, wind resistance, warmth retention and antibacterial property.

It has excellent functionality in clothing and sanitary textiles.

Not only that, LONTEX also has the characteristics of oil resistance, dust prevention and easy cleaning. It is an advanced material for decorative textiles such as shower curtain and tablecloth.

In Shandong Yunlong Group Company, scientific and technical personnel, well-known domestic engineers and international friends are currently developing LONTEX products to meet various use needs; The application scope of LONTEX has expanded from home textile products, military products and accessories to health industry, sports and leisure industry, automobile industry and footwear industry.

During the "Eleventh Five-Year Plan" period, Yunlong Group further intensified its work, actively implemented the strategy of China home textile international famous brand products, vigorously implemented high-tech development, continuously improved product quality, and expanded the scale of foreign exchange earning through export, which was the main direction of enterprise development.

Efforts will be made to push "Yunlong" brand home textile products to the ranks of world famous brands, and make greater contributions to China's craft home textile products dominating the international market.