3 model essays on variety show planning books

Variety show is an entertaining program form, which usually includes many kinds of performances, such as music, dance, acrobatics and jokes, and is usually broadcast only on TV. Most variety shows invite live audiences to participate in video recording, but there are also live programs. This article is a model essay of variety show planning book compiled by me. Welcome to see it.

variety show planning book model essay 1: planning scheme of large-scale campus entertainment talent show

purpose and purpose of the first section

We are a youthful and energetic young generation, we dare to challenge and express ourselves, we are positive and confident, and we are invincible. This is a stage to show ourselves, and this is a stage to realize our dreams!

Our aim is: to find new people with dancing skills, to provide a stage for young and dreamy students to express themselves and realize themselves, to increase opportunities for cultural and artistic exchanges among universities in Jinan, to show the positive mental outlook of modern college students and to improve their comprehensive quality in an all-round way. Enrich the TV screen and enliven the audience's life, so as to achieve the purpose of increasing social and economic benefits.

Our slogan is: I am the master of my youth, and I will show my dance!

program orientation: a dance talent show entertainment program that shows the elegance of college students.

Section II Audience and Market

According to rough statistics, in a year, the sum of students' winter and summer vacations, weekends and holidays is nearly 18 days, accounting for about 5% of the whole year. In these more than 18 days, most students basically spent their time at home. Therefore, holding such programs during the holidays can get more audiences. Of course, most young friends are also very fond of such entertainment programs, and they can relax and entertain themselves after work. Planning and founding this column is based on this understanding.

It should be said that in terms of TV viewing and audience participation, college students are the main body and have a special position in society. Their participation in the program and watching the program will certainly lead other family members to pay attention to such programs and form a certain audience. This is extremely beneficial to open up the viewing market and the column management market.

according to the bottom of the model, college students in our province are more enthusiastic about participating in and watching entertainment programs on Brother TV, but this kind of program has not been launched in our city, and everyone has a warm response. They are eager to have similar programs broadcast on this station, so the market prospect is promising and it is very gratifying for the operation of future columns.

Section III Forms and Procedures

1. Forms

This column combines all links organically in the form of live broadcast in the studio, using the method of central host and sub-host. The performance of the host requires cheerfulness, liveliness, wit and fun, and has certain affinity and performance desire. The whole program is full of high spirits, lively rhythm, internal and external integration, and the whole program is interesting after viewing.

The contestants are required to register voluntarily, participate in location video and live competition after selection and training. Weekly champion, monthly champion and season champion are judged by the audience and guests. Players who hold the annual championship finals at major festivals or at the end of the year and get better rankings can become dancers of our art troupe and participate in various parties and foreign performances held by our station.

2. Procedures

(1) Grouping

1. Players who participate in the competition by one person in a single group

2. Players who participate in the competition by two or more people in a multi-person group

can participate individually or in a multi-person group.

(2) Procedures

1. Happy free dance

Participants are free to play, choreograph and show freely, which fully shows their own dance style, dance skills, innovative consciousness and creative talent. Divide the best creation award, the best body award, the best cooperation award of the group, etc. Do extra points each.

2. Challenge dancers

The way of duel is decided by drawing lots, and they are divided into two groups to win points.

3. Make a wonderful show.

Show one's special skills, especially artistic talents other than dancing. Such as singing, performing and playing.

4. A famous teacher and a great apprentice

The dance teacher will train them in a unified way, learn a unified dance, and compete the students' learning acceptance. Separate the best students and the worst students, and implement a bonus system.

Section IV Packaging and Publicity

It is a very important means to strengthen the self-promotion and promotion of this column. It is recommended to promote yourself at least three times a day. In order to embody personality and characteristics, this column must work hard on packaging. For example, the title design should be bright, attractive and fashionable, and the film flowers should be short, delicate and infectious. The packaging of the host should be synchronized with the program, the image and personality should be positioned, and there should be a sense of advance. All kinds of subtitles should be considered as artistic creation, adding atmosphere and characteristics to the packaging of the whole program and forming style. After the opening of the column, we should gradually improve, improve and perfect the structure, constantly change the content and activities, and make constant progress.

For the contestants, according to their own characteristics, please ask the relevant image design studio to make the program colorful.

this column is published once a week, and each period is 6 minutes. It is suggested that it be premiered at 15: every Saturday, replayed at 15: the next day and 17: the next Wednesday, and special programs of holiday series and cold and summer series can be set up.

this column is equipped with telephone hotline and voice mail, and the participation items of the audience in front of the TV set are increased during the program, so as to expand the viewing level and improve the viewing rate.

Section 5 Operation and Operation

This column is a large-scale variety entertainment program, and its organization work, directing work and filming work are relatively heavy, and the basic funds for producing columns are also relatively large. In order to persistently run the column well, encourage column creation, arouse everyone's work enthusiasm, and at the same time strive for economic benefits and make contributions to this station. It is planned to adopt the following modes:

1. Producer responsibility system.

Calculate the cost, be responsible for its own profits and losses

Give authority and take responsibility

2. Quasi-production responsibility system.

calculating cost, linking revenue and expenditure

giving authority and funding approval

3. Contractor responsibility system.

Determine the goal, decouple income from expenditure

Allocate funds for production, and have clear rewards and punishments

4. The general director is responsible for the system.

Appropriation for production and approval of funds

Half bonus, rewarding diligence and punishing laziness

According to the experience of various places, combined with the situation of our station, we need to apply to the station for a 5-minute advertising time. In addition, on-site decorative advertisements, prizes and gifts collection can also be developed as advertising resources, with a small investment in exchange for greater economic returns.

based on the consideration of students' daily study and life, the column group suggests shooting and live broadcasting on weekends, planning and preparing, training personnel and post-production on Mondays and Fridays, and staff can be switched in peacetime. If they don't rest, they can consider paying holiday overtime allowance.

Section VI Equipment and Personnel

This column takes our 8m2 studio as the main venue. Considering that the necessary training and rehearsal are needed before the live broadcast of the column, other venues are needed. In addition, there are location shooting in the column, and the production volume is also large, so the following requirements are put forward for the use of equipment:

1. The studio (including large screen and five-channel video recording system, sound, lighting, etc.) is used for 2 days per week (1 day for rehearsal and 1 day for live broadcast).

2. The meeting room or small activity room is used as a training place, 2 days a week.

3. The use of the synthesis production room (including one 265 editor) is 4 days a week (one day of which is used for making promotional films).

4. nonlinear subtitle stunt machine (especially needed for column packaging).

5. two sets of cameras and pickup microphones for location shooting (two groups, two groups of people working).

6. The production of dance beauty and the design and production of scenery props.

The composition of the daily staff of this column is as follows:

Director (directing interior and exterior shooting and directing broadcasting)

2 editors (on-site directing and editing promotional films, etc.)

2 training teachers

Several people

Photographing

5 people (full-time 2 people) < p

production

1 person

drama

2 people

host

location host

2 people

producer

1 person

manager (external marketing)

1 person

.

Section VII Budget Estimation and Development of Advertising Resources

This chapter is abbreviated and hereby explained.

model essay on variety show planning book 2: anhui tv's 2XX entertainment program planning plan

Part I:

1. Positioning of the entertainment market

Although the entertainment era belonging to China has hit like a storm, its influence is far-reaching, and it still cannot be underestimated today. But the momentum is fierce, and the wind of imitation follows. Satellite TV stations all over the country are pursuing ratings, and if one goes out, hundreds will go out. Poor consideration is given to the aesthetic fatigue of ordinary people and the guidance of national party and government principles.

Therefore, in view of the economic crisis in the second half of 2XX, and the accompanying impact, the domestic employment situation is serious and there are a large number of employed people. Pass? Work? The topic goes with the trend, creating a brand-new large-scale variety show dedicated to promoting Anhui's great development, talent introduction mechanism in great construction, and the fashion of sunshine operation and application, perfectly presenting the personal charm of Anhui's elite in the workplace, creating a harmonious and powerful Anhui with entertainment and literature and art.

judging from the development situation in 2XX, the alternative draft storm set off by TV means should be said to be unmatched by other media. Compared with Zhejiang Satellite TV's "I Love to Remember Lyrics", Hunan Satellite TV's "Everyday Up" activity, "Charming Anhui? Talent show show show can make an unexpected sensation and guide a new wave of popularity. Creating a win-win new high in ratings and marketing is the constant goal of this program, but it also invisibly increases the color of the party and government. It should be a cultural phenomenon that anhui tv can't be ignored as a TV media in 2XX, and it is also a new TV form for businesses to win over-value advertising returns.

second, in-depth analysis of the background

with the attack of the global financial crisis, the employment situation is more and more serious, especially the employment situation of college students today. I remember Wen Jiabao once said that the employment of college students is not only related to livelihood, but also related to dignity. Energetic, so ambitious; Empty and knowledgeable, but without social experience, the heart is higher than the sky. This is the impression given by job seekers at present. Therefore, how to lower the social status of contemporary college students, participate in social practice, experience life, really improve their comprehensive quality, give full play to their talents, and display their talents in an appropriate position has become a focus of social concern. Many college students don't have the courage to liberate their nature and experience life and play different roles, while some college students suffer from the lack of stage to display their talents outside textbooks. As a platform that the media should provide, college students are excellent, and they can never learn without experience, innovation and ideas. It is urgent to change the social view and give college students a true understanding.

Third, analysis of planning motives

Let many job seekers (college students) know more about themselves and society, so as to give themselves a correct position. Let many enterprises provide platforms to show their inherent cultural literacy and talent introduction mechanism. Let Anhui contribute to the promotion of national image, the rapid rise of central China and the introduction of talents.

Part II: About Charming Anhui? Talent show show show Program Settings

1. Program Name: Charming Anhui? Talent show show show

II. Program category: entertainment variety show

III. Program theme: show the charm of quasi-workplace elites, highlight the corporate culture atmosphere, witness the sunshine mechanism of talent introduction, and paint the blueprint for Anhui's rapid development.

fourth, the program goal: to show talents and highlight the theme of the column by looking for a job.

5. Program content: A number of job seekers and several guests in each session launch events around the questions in the interview.

VI. Features of the program: Taking college students' job hunting as the playing element of each story and taking job seekers as the characters, it is more interactive and participatory.

VII. Features of the program: It is more unique to show some popular elements of today's college students through interesting events based on the characteristics of the guests.

VIII. Program style: civilized, healthy, relaxed and interactive.

Nine, the host's serial style: humor and wit.

X. Audience: Mainly aimed at college students and their affected families, relatives and friends.

Xi. Program duration: 6 minutes

XII. Monoepisode program composition: events consisting of multiple job seekers and employing guests in each period are generated.

XIII. Broadcast time: every Saturday at 7: 4

XIV. Broadcast times: once a week, and replayed the next day.

XV. Number of episodes: one episode per week

XVI. Production method: joint university shooting or location shooting.

XVII. Copyright: All other units of the planner and producer shall not publicize/record without permission.

XVIII. mode of cooperation: well-known enterprises make the title of the program, and other units assist in shooting.

XIX. Program Studio: Studio Hall of Anhui TV Station (No.355, Tongcheng South Road)

Part III

1. Source of project funds:

Government financial subsidies+sponsorship of hiring companies+related advertising fees+information fees

2. Activity form: "Charming Anhui? Talent show show show is a large-scale regional talent selection and exhibition activity that selects specific people regardless of gender. The participants are mainly interviewed, taking into account other elements such as image temperament, dancing and singing talent, etc. The activity will fully display the comprehensive quality of the candidates and finally select the most potential elite who will satisfy the company. The written test is the premise and the interview is the key. Select talents in happiness and find wages in happiness. This is an encounter between Bole and Maxima, and it is also a manifestation of generate's wit and wisdom.

III. Members of the event:

a, applicants (3-5 people)

b, interviewers (4-6 people)

c, audience (3-4 people)

d, hosts (2 people, one male and one female, tentative special hosts Wang Lifen and Bing Lin.

2 Live broadcast of the interview process between the applicant and the employer,