Can it be snowed in the countryside of Youyulidayao?

Billboards erected on the organic planting base of Gaotian Ancient Road. (Image courtesy of local villagers)

Pay the money to become a member first, and then return it one after another within one year. The development of "offline" can be upgraded and get greater returns ... This year, in Taiyuan, Shanxi, an organic miscellaneous grain marketing model called "Gaotian Ancient Road" attracted the attention of many investors.

In fact, this marketing model was exposed by the media as illegal fund-raising and pyramid selling a few months ago, but in fact, the operation of the project has never stopped.

Recently, this website has been receiving reports from people in the industry, saying that this kind of organic miscellaneous grains is just a gimmick, and the so-called 800,000 mu organic planting base does not exist at all.

News replay: "Gaotian Ancient Road" organic miscellaneous grains store is suspected of pyramid selling.

In April this year 10, a media in the provincial capital made an unannounced visit to the marketing place of "Gaotian Ancient Road" according to the complaints and reports of consumers, and unveiled its mystery with the article "Organic miscellaneous grains shop in Gaotian Ancient Road is suspected of pyramid selling".

At that time, during an unannounced visit, a manager of Wangxing, a franchise store in Gaotian Ancient Road, said that if they became members, they could receive some miscellaneous grains products such as oats, linseed oil and oat vinegar for free.

According to the reporter, their star members are divided into four grades. The fee paid by a one-star member is 4000 yuan. "As a one-star member, you can get a refund every four days. You can get about 140 yuan every month through corporate finance, and about 60 yuan every month through bank cards. You can get about 200 yuan a month. " Manager Wang also constantly assured reporters that all the money paid will definitely be returned within one year.

Two-star members pay 8000 yuan. The reporter learned that two-star members can refund their money every two days, also through bank cards and finance. Pay back all the money within one year.

The fee paid by Samsung members is 10000 yuan. "Samsung members get a 2 1 day refund every month. In a year and a half, we will gradually return the money to 10000 yuan through finance, and we will also put 4000 yuan into the bank card. " Manager Wang claimed that Samsung members can not only get back the 10000 yuan they paid, but also get an extra 4000 yuan. "The fee paid by a four-star member is 12000 yuan. In two years, we will return 18000 yuan through finance, and we will also put 6000 yuan into the bank card. " From this point of view, four-star members can get 12000 yuan in addition to the principal.

When explaining their joining bonus mode, Manager Wang said that the above four star bonus modes are static. If you want to get more bonuses, developing offline is the fastest way to get a five-star promotion, which is the so-called dynamic bonus model. "You just need to introduce the product to more people and let more people become members. At that time, the rebate will not be less than if you set up a four-level card. This is the way to get the biggest dividend. " Manager Wang said that she is now a five-star member except the sales manager.

At that time, the Industrial and Commercial Bureau of Taiyuan City, Shanxi Province clearly replied to the reporter: 1 and "Gaotian Ancient Road" were suspected of illegal fund-raising; 2. Upgrading the salesperson to a five-star member is a typical pyramid scheme.

Reporter's investigation: Where are hundreds of thousands of acres of organic planting bases?

The exposure of the media did not stop the crazy marketing of "Gaotian Ancient Road". On the contrary, it attracted more and more members to join in a more intuitive and attractive way and rhetoric. In order to win the trust of its members, Gaotian Ancient Road has organized members to visit its so-called "300,000 mu organic planting base" many times.

In mid-September, the reporter followed the delegation to Youyu County, Shuozhou City. On the edge of the farmland of ordinary people in Lidayao Township, the tour guide with the group took a megaphone to explain to the members who had been inspecting. Shanxi Gudao Agricultural Science and Technology Co., Ltd. (hereinafter referred to as Gudao Company) has more than 300,000 mu of organic planting base in Lidayao Township, Youyu County, Shanxi Province.

Pointing to the crops that can be seen in front of her eyes, she drew a big circle and said that this is the organic planting base of Gudao Company10.2 million mu, and there are more than 200,000 mu of organic planting bases there. Gudao Company will develop a total of more than 800,000 mu of organic planting bases. Oats and flaxseed planted in the ground are all organic miscellaneous grains, which can cure many diseases and are particularly good for human body.

However, recently, the reporter learned from a government official in Lidayao Township, Youyu County that the township has 75,000 mu of cultivated land and about 42,000 mu of cultivated land for miscellaneous grains. Not as exaggerated as the hundreds of thousands of acres advertised by Gudao Company.

As we all know, the production and processing of organic food should strictly follow the production, collection, processing, packaging, storage and transportation standards of organic food, and it is absolutely forbidden to use chemically synthesized pesticides, fertilizers, hormones, antibiotics and food additives.

When the reporter visited the local people, he got a surprising fact: everyone here has never had any form of cooperation or agreement with Gudao Company. They can plant land at will and sell it to whoever they want. Moreover, in the process of planting, farmers are still applying chemical fertilizers, such as nitrophosphate, phosphate fertilizer and diamine, which are all commonly used chemical fertilizers.

This matter was confirmed by reporters in Lin Jiabao, Weijiabao, Ma Bao, Xigou and other villages. A farmer even bluntly said: "What is the organic cultivation of Gudao Company? I don't understand, and no one asked. We don't care who the buyer is, whoever offers the highest price will give it to him. "

When the reporter visited the local villagers, he also learned that the price of oats grown by local people is not high. Last year, the purchase price was about 1.5 yuan. In the past, farmers could not be sold to feed animals. Flaxseed is flax. Last year, the purchase price was about 2 yuan a catty. The retail price of good linseed oil is about 15 yuan per catty. In the organic products of Gaotian Ancient Road, the price of oats per 400g is 28 yuan.

Profits have increased tenfold!

Where do 300,000 members come from?

Although suspected of illegal pyramid schemes, the offline operation of "Gaotian Ancient Road" is still in full swing.

Open Baidu and search for "Gaotian Ancient Road". In Jiji.com and 58 Tongcheng.com, the recruitment information of "Gaotian Ancient Road" can be seen everywhere. In Pingyang Road, Taiyuan City, there is even an organic restaurant called "Gaotian Ancient Road". The reporter asked if there was an organic miscellaneous grain shop in Gaotian Ancient Road. The other party replied that there are many counties, the largest number of Yuncheng, no stores in Taiyuan, and studios in the community.

The other party warmly invited reporters to visit and inspect their studios. In its beautiful studio, the "organic" products of "Gaotian Ancient Road" are filled, and the well-dressed salespeople open the video to introduce the development process of "Gaotian Ancient Road". "Gaotian Ancient Road" is the name of an organic restaurant and part of the ancient road company. Gudao Company has successively acquired Shanxi Jinxikou Agricultural and Sideline Products Co., Ltd., Shanxi Cezanne Oasis Beverage & Food Co., Ltd., Shanxi Chenfeng Food Co., Ltd. and other companies. There are more than 800,000 mu of organic planting bases of Gudao Company in Lidayao Township, Youyu County, Shanxi Province. Now 330,000 mu has been planted, and more than 500,000 mu has not been started. It is also said that the products are not for takeaway, but only for members. From 20 12 to now, the membership has exceeded 300,000.

Where do these 300,000 members come from? We have no way of knowing.

However, villagers in several local villages have confirmed that since the planting began in spring, the vehicles that come to visit have not been broken. Every day from morning to afternoon, there are buses with local or foreign license plates from Tianjin, Shanxi and Shandong, with as many as 20 vehicles a day.

"These fields are planted by ourselves. I wonder what they came to see? " Lao Zhao, a villager in Lin Jiabao village, looked at the field path where cars came and went, worried: "These cars came and went, which affected the safety of our farmers."

In fact, whether on the Internet or in the crowd, doubts about the "Gaotian Ancient Road" continue to ferment. What kind of company is this? Where is its 800,000 mu organic base? Is its marketing model legal? Why is it still popular after being questioned for a long time

The website advocates that safety is beneficial to people and has broad development prospects.

On the official website of Gaotian Ancient Road, it is described as follows: In order to ensure the safety of products and the rapid and sustainable development of enterprises, with the strong support of Youyu County Party Committee and government, especially under the specific guidance of Youyu County Technical Supervision Bureau, the company established a 200,000-mu miscellaneous grain planting base in Beiling, Shahukou Tourist Area of Youyu County, and obtained the national organic certification.

Regarding the location of planting base, its expression is quite vague. "Located on the mountain ridge at the junction of Shanxi and Mongolia, it is separated from Liangcheng County in Inner Mongolia by the ancient Great Wall", which is completely different from the tour guide telling the members that it is near Lidayao Township.

The altitude is high, the sunshine time is long, the temperature difference between day and night is large, the land is vast and sparsely populated, and there is no industrial pollution source within 50 kilometers of Fiona Fang ... After demonstrating the safety of its raw grain, Gaotian Ancient Road claims that the company hires experts to give farmers free technical guidance in spring sowing, field management and autumn harvest every year, and issues excellent varieties of 10 tons or more to farmers every year, which is higher than the market purchase price1after autumn.

In addition, in the processing of miscellaneous grains, the company also said that under the specific guidance of Youyu County Technical Supervision Bureau, the company has invested more than 4 million yuan in research and development, technological innovation and equipment purchase of miscellaneous grains. The instant powder series products of miscellaneous grains without any pigment and chemical additives have been mass-produced, and the international leading whole-germ naked oat rice series production line has been fully listed, with leading technology in China. At the same time, the company's "60,000-ton finishing production line construction project" has been approved by the Shanxi Provincial Department of Agriculture and the National Development and Reform Commission. In addition, as a national miscellaneous grain processing project, it has passed the evaluation of the expert group.

However, for many awakened investors, this seemingly safe and promising project is actually a bottomless pit. In the end, it is not only the hard-earned money saved by investors, but also their trust and confidence in food safety supervision of functional departments.

When will the mystery of "Gaotian Ancient Road" be unveiled? This website will continue to track.