Main Responsibilities of Market Development Manager Position

The market development manager is responsible for selecting and deciding on the establishment of external projects within the scope of the company's authorization, and reporting to the company's supervisor for approval. The following are the main responsibilities of the market development manager position that I have compiled.

Main responsibilities of the market development manager position 1

Responsibilities:

1. Responsible for actively expanding corporate major customers, brand cooperation projects and Recruit investment and franchise projects, establish good corporate customer relationships, and lead the team to achieve the company's performance goals;

2. Accurately grasp the company's brand positioning and target customer group characteristics, integrate various media resources, and update product materials in a timely manner and information from various publicity channels to promote the brand image and expand target customers;

3. Timely collect and feedback customer information and market conditions, fully understand the market status, put forward rational suggestions, and adjust each stage in a timely manner Promotion and marketing plan;

4. Maintain good communication and coordination with other support departments, effectively communicate customer needs and wishes, integrate and make full use of resources, and complete the early and late stages of various project tasks. Follow-up work;

5. Responsible for the management, assessment and training of the entire team.

6. Responsible for formulating and executing annual, quarterly and monthly marketing plans and budgets;

Job requirements:

1. Male or female, college or above Educational qualifications; more than 3 years of marketing work experience, preference will be given to those with experience in investment promotion or corporate customer marketing.

2. Love marketing work, have strong interpersonal skills, have certain social experience and experience in public activities, and have strong communication and expression skills;

3. Be familiar with the market Have good cognitive ability in marketing; have creative thinking ability and event planning ability;

4. Have excellent leadership, team building and management abilities.

5. Those with high-end enterprise customer resources will be given priority

Main responsibilities of the market development manager position 2

Responsibilities:

1. Mining High-quality offline traffic venue resources, such as shopping malls, office buildings, communities, transportation hubs, etc.;

2. Maintain local relationships with deep cultivation sites, obtain schedule and price advantages, and increase the usage rate of Linhuiba products;

3. Fully understand the resource situation, assist in business development and solve the relevant needs of merchants;

4. Provide timely feedback on market conditions to help revise the company's market strategy.

Job requirements:

1. Candidates with relevant channel, marketing and local promotion experience will be given priority

2. Hard-working and willing to learn;

3. Outgoing personality, good at communication, and responsible;

4. Excellent collaboration skills, cooperate with the work of the sales department;

5. Have a strong sense of goal , complete tasks on time and in quantity.

Main Responsibilities of the Market Development Manager Position 3

Responsibilities:

1. Conduct business development and establish cooperation channels in the responsible areas; assist the Operations Director according to the company’s The developed intelligent network-enabled printing system designs innovative business plans and marketing plans.

2. Understand industry trends, formulate cooperation plans, independently complete business negotiations, establish and maintain business cooperation relationships, effectively promote cooperation progress and provide cooperation solutions.

3. Responsible for market research and demand analysis, and formulating the company's market work plan and specific implementation plan.

4. Maintain customer relationships and classify and accumulate customers.

5. Implement marketing plans and market expansion.

Qualifications:

1. More than one year of management experience in marketing and project development; experience in marketing plan planning and marketing team management is preferred.

2. Have strong insight and analysis ability into the market, have a certain sense of development, market expansion ability, and strong execution ability.

3. Have a good work attitude, strong ability to withstand pressure and team spirit, and strong language expression skills.

4. Familiar with basic knowledge of marketing, business management, negotiation skills, etc.; familiarity with campus logistics services and printing service industries is preferred.

Main responsibilities of the market development manager position 4

1. Customer development and channel expansion

1) Formulate franchise plans based on the company’s overall goals and the actual situation of the area in charge Participate in the formulation of sales targets and payment collection targets for each region;

2) Based on the annual sales targets and annual marketing plans of the franchise department, formulate and implement annual work targets for market expansion and market development;

3) Participate in the formulation of franchise management systems and operational procedures;

4) Responsible for the implementation of market network planning and new market store opening plans;

5) Assist regional franchisees in completing New store expansion and new store openings.

2. Daily management of franchisees

1) Responsible for the contract signing and management of the company’s franchisees, and regular market maintenance of franchisees;

2) Follow up Observe the sales performance and status of newly opened stores, communicate with franchisees and new store managers in a timely manner, and solve difficult problems with dealers and terminal stores;

3) Cooperate with the general manager of the marketing department to formulate and complete franchisee ordering plans , assist the department in completing matters related to the ordering meeting;

4) Implement the company's franchise policy, implement terminal training and guidance;

5) Execute business negotiations with the franchisee's channel, and help customers Establish good communication relationships with shopping malls, street shops and other owners;

6) Maintain customer relationships with franchisees and track and feedback customer issues;

7) Implement regional franchisee sales policies , guide franchisees to implement the company's marketing strategy;

8) Supervise and manage franchisees' terminal retail (store image, products, personnel), and maintain the company's brand image in the local market.

3. Brand development

1) Comprehensive analysis of the regional market in charge, and reasonable layout of market brand distribution;

2) According to the company’s annual brand development goals, Carry out brand expansion judgment and publicity capabilities for the area in charge.

Main responsibilities of the market development manager position 5

Responsibilities:

1. Develop new merchants and maintain old merchants, and establish long-term and stable regional merchant relationships with merchants ;

2. Understand and formulate personalized marketing plans based on merchants’ needs, negotiate with merchants and reach cooperation;

3. Implement the company’s marketing strategies and policies to achieve performance goals;

4. Ability to quickly identify problems and continuously optimize strategies and plans.

5. Handle complaints, feedback, suggestions, etc. from merchants in a timely manner to improve merchant satisfaction.

2. Have affinity, strong interpersonal communication skills, and logical thinking ability;

3. Love sales work, be serious and responsible, hard-working, passionate about work, and motivated ;

4. Strong ability to withstand pressure and be able to independently be responsible for the sales and promotion work of a region.