Huang Guoqing's Media Reports

TCM health care and beauty is health care and beauty through TCM theory. As early as the Spring and Autumn Period and the Warring States Period, there was a record of beauty and health preservation of traditional Chinese medicine, which came down in one continuous line with the traditional Chinese medicine of the motherland and has a long history. As early as the Warring States Period, 12 kinds of beauty-related drugs were recorded in the famous book Shan Hai Jing. Since then, the works of traditional Chinese medicine in each period have involved some methods of beauty care. Nowadays, Chinese medicine beauty and health care can stand in the diversified field of beauty and gradually go abroad. Huang Guoqing let the world know the charm of Chinese medicine beauty and health care.

From p>1981 to 1988, Huang Guoqing, who was less than 3 years old, was an obstetrician and gynecologist in Wuhan Central Hospital. Due to overwork, her eyes and retina took off early and she had to leave her beloved post.

In p>1989, unwilling to continue to recuperate at home, she attended the first batch of training courses for plastic surgeons in China. Although she could not achieve the goal of being a cosmetic doctor due to personal eye problems, her desire to start a career drove her to try.

Since she has been living in a family of traditional Chinese medicine since her marriage, she has naturally heard and witnessed many traditional health preserving methods. "Why can't I do something about beauty and health preserving in traditional Chinese medicine?" Huang Guoqing told this idea to her husband Li Yongkang, who is also proficient in medicine.

founded the first Yongkang Chinese medicine beauty salon. During this period, Huang Guoqing pondered and realized the essence of TCM health preservation. God helps those who help themselves. One day, a customer with cyst-like acne on his face found Huang Guoqing. Huang Guoqing used his own figured-out needling method to stitch around the acne one by one, and soon saw the effect. The patient's illness was cured, and there were no potholes on his face after healing. The magical beauty of traditional Chinese medicine quickly made Huang Guoqing stand firm in the beauty industry.

Today, Huang Guoqing holds many titles, such as Chairman of Yongkang International Beauty Group, Standing Committee of Hubei Federation of Industry and Commerce, President of Hubei Beauty Cosmetics Chamber of Commerce and so on. Because of Huang Guoqing's persistence in innovation, he did not lose the traditional Chinese medicine beauty, and promoted the traditional Chinese medicine beauty to modern Chinese medicine beauty, which was recognized by the market and attracted widespread attention at home and abroad at that time.

In the summer of p>1993, a friend from the Japanese beauty industry came to China and found Huang Guoqing in Wuhan, questioning that the beauty formula of Chinese medicine contained toxic elements. The Japanese friend said, "Your Chinese medicine beauty formula comes from the ancient court. The beauty formula contains mercury, and the beauty freckle formula contains lead, doesn't it?"

Huang Guoqing said that this is true, but things are not static. Traditional Chinese medicine has been promoted to a new level. By using modern bioengineering technology, the effective components of traditional Chinese medicine are extracted and the essence of traditional Chinese medicine beauty is removed, forming a unique formula of modern Chinese medicine beauty. After that, she opened the lids of all the traditional Chinese medicine masks one by one, and then took out a little and put it in her mouth to eat. At first, Japanese friends thought that Huang Guoqing was joking. Later, Japanese friends really took it, convinced that there was no poison in the formula of Huang Guoqing beauty mask.

The news of "discussing swords" with Japanese friends soon spread like wildfire, and the market benefits also increased significantly. In 1994, Huang Guoqing and his wife established Yongkang Institute of Traditional Chinese Medicine and established their own production base for making beauty products. Its beauty and health products have won many national patents and foreign patents, and the enterprise has been approved as an enterprise with "self-import and export rights".

In p>1996, Huang Guoqing opened Yongkang Chinese Medicine Beauty Branch to Germany, and cured the common "orange peel pattern" of European women with Chinese medicine beauty methods, which became a sensational news at that time. On New Year's Day, 1998, the International Beauty Organization of San Diego held an international beauty forum in Geneva. At that conference, Huang Guoqing gave a speech entitled "Acupuncture and Beauty Treatment of Orange Peel", which won wide acclaim from European countries and laid a good foundation for Yongkang International Group's beauty products to open the international market. Up to now, China Yongkang Group has opened more than 1,2 beauty branches at home and abroad, including more than 1 in the European Union.

The enterprise has become the leader in the beauty and health care industry of traditional Chinese medicine. In the future, it will take building a century-old international brand of Yongkang as the biggest goal, continue to increase scientific research strength, strengthen education and training, and face the gratifying situation of the spring breeze of traditional Chinese medicine beauty. As an excellent private entrepreneur, Huang Guoqing used his own beauty school of traditional Chinese medicine to cultivate professional and technical beauty talents of traditional Chinese medicine. Because Chinese cosmetologists are different from ordinary beauticians, they need not only profound theoretical knowledge of Chinese medicine, but also solid Chinese cosmetology technology, and young practitioners in the beauty industry are afraid of difficulties, so it is difficult to keep a calm mind to study and study. This situation will hinder the development of Chinese medicine cosmetology, and she hopes that more Chinese medicine cosmetology enterprises will infiltrate into the process of personnel training and spread the Chinese medicine cosmetology well.

According to incomplete statistics, Ms. Huang Guoqing invested 1.3 million yuan to resettle more than 26, laid-off sisters to start businesses, and Yongkang Traditional Chinese Medicine Beauty Vocational Training School trained more than 3, beauty talents; More than 5 people have been exempted from tuition fees by donating money to study (more than 45, yuan has been donated to study); Help more than 2, people start businesses and get rid of poverty and get rich; Donated more than 6, yuan for the disabled in the community. We provided 8 free trainings for female employees such as Wuhan Iron and Steel Company, First Metallurgical Company, Hannan District Trade Union and Wuchang District Trade Union, encouraged women in the new era to do a good job in role transformation and psychological adjustment, and participated in many public welfare activities such as the Healthy Mom Competition organized by the Provincial Women's Federation, providing a stage for social intellectual women to show their personal charm. The donation reached more than 98, yuan in people's activities in Sichuan disaster areas and more than 5, yuan in Yushu disaster areas in Qinghai. It is reported that Li Yongkang's entry into the beauty industry benefited from the inspiration of a Japanese skin patient. In less than a month, he helped a Japanese who was looking for ways to get rid of facial chloasma to solve the problem. "Why don't you set up a clinic specializing in Chinese medicine?" The Japanese patient's words just struck a chord in Li Yongkang's hope to carry forward Chinese medicine.

In the 198s, the beauty industry in China was in its infancy, and there were no clinics and beauty salons for traditional Chinese medicine. In 1986, Li Yongkang and his wife, Huang Guoqing, gave up the golden rice bowl in the hospital and went south to open a Chinese medicine beauty salon. Li Yongkang is both a doctor and a beautician, and the characteristic selling point of traditional Chinese medicine has solved the Pifu problem for many customers. In 1992, Li Yongkang, who earned the first bucket of gold, returned to China with the latest beauty information along the coast, and opened Yongkang Chinese Medicine Beauty Salon in Bagongfang, focusing on problem skin treatment projects. "At that time, customers trusted Chinese medicine, especially ancestral secret recipes, and were highly respected in the beauty industry!"

In p>1996, Mr. and Mrs. Li Yongkang, who were on vacation in Yunnan, met a German friend by chance. This German friend who worked as a media opened a window for Yongkang to go abroad. It is reported that in the mid-199s, due to cultural differences and poor communication, foreigners knew little about TCM, and even misunderstood it. Huang Guoqing gave his English version of the book "Beauty Guide of Traditional Chinese Medicine for Beautiful Your Face" to a German friend. This friend is very interested in the common "orange peel pattern" of European women described in the book. Huang Guoqing said that the disease can be cured by cupping, herbs, acupuncture and other modern Chinese medicine beauty treatments. In January, 1998, the International Beauty Organization of San Diego held an international beauty forum in Geneva. Under the recommendation of that German friend, Huang Guoqing gave a speech entitled "Acupuncture and Beauty Treatment of Orange Dermatitis". This speech won wide acclaim and laid a good foundation for Yongkang International Group's beauty products to open the international market.

keep pace with the times, arm yourself to improve the competitive strength (from Hubei Federation of Industry and Commerce)

The rapid growth of these outstanding entrepreneurs is the key for Hubei beauty industry to accelerate its development and take the lead in rising in central China. They are the wealth of this industry and the backbone to promote the development of the industry. The decision-making ability, management level and innovative thinking of industry managers determine the success or failure of an enterprise and also affect the development of Hubei beauty industry. This new industry needs new ideas, and our runners need to arm themselves and improve their competitiveness, so as to withstand the competition in the industry and not be afraid of foreign wolves. The growth of industry managers needs their own efforts, but also needs suitable soil and environment.

TCM beauticians took to the international forum (from Hubei today)

In September p>25, the Austrian Beauty Association held an annual training meeting. At the meeting, an elegant and well-read oriental girl talked about "Discussion on Clinical Beauty of Traditional Chinese Medicine", which sublimated modern beauty of traditional Chinese medicine to a magical realm because it was integrated into the splendid culture of traditional Chinese medicine for 5, years, and won warm applause from time to time.

At that time, the question of Huang Guoqing's innovation in modern Chinese medicine cosmetology caused social doubts, including some international friends. In the summer of 1993, a Japanese beauty friend came to China and found Huang Guoqing in Wuhan, suspecting that China's beauty formula contained toxic elements. Huang Guoqing asked the Japanese friend why he was so sure. Japanese friends say that your formula comes from ancient palaces. The formula of beauty care contains mercury, and the formula of beauty spot removal contains lead. Isn't it?

Huang Guoqing said that what you said is true, but things are not static. Traditional Chinese medicine has been promoted to a new level. By using modern bioengineering technology, the effective components of traditional Chinese medicine are extracted and the essence of traditional Chinese medicine beauty is removed, forming a unique formula of modern Chinese medicine beauty.

When the traditional Chinese medicine beauty encounters "modernity" (from the enterprise edition of Beauty Fashion News)

In Old Tang Book, it was said that Yang Guifei was "peerless in beauty" and Bai Juyi called her "if she but turned her head and smiled, there were cast a hundred spells and and the powder and paint of the Six Palaces faded into nothing", and her unique magic weapon was called "Ruby Cream". This secret recipe is to grind almond, egg white and calomel together, steam and add a little borneol and musk to use. Then do you know what calomel is? It is called lead and mercury. Therefore, for traditional Chinese medicine beauty, what we have to do is to get rid of its dross and keep its essence. Only when modern techniques are used to better interpret it can TCM cosmetology develop better.

since 1996, we have combined modern bioengineering technology with the theory of modern Chinese medicine, and infiltrated the field of bioengineering into the production process of preparing cosmetics, mainly the extraction of carbon dioxide and ultrasonic drying. We put more emphasis on the word "modern" in foreign propaganda (including abroad), so as to better integrate with the international community. For example, jade whitening mask powder is made of ancient prescriptions with thousands of years of clinical experience. However, in the processing technology, we used two methods. One is the traditional processing. This medicine needs to be soaked for 12 hours and then extracted after 12 hours. The second is the purification of bioengineering technology, so as to avoid the residue of heavy metals such as lead and mercury in raw materials, leaving only some components we need. According to another example, the compound Chinese medicine cosmetics that we listed in 21 are formulated according to the monarch, minister and assistant of Chinese medicine, such as aloe, which has anti-aging and moisturizing functions. If used unilaterally, it is to cut aloe into pieces and stick it directly on the face. This method is definitely wrong, because there are many flocculent things in it that are irritating to human skin, so it is necessary to extract carbon dioxide. These methods and equipment are not available in ancient times.

Ten famous enterprises in Candle Photo Yingshanhong (from Beauty Fashion)

As a large group, Yongkang International Beauty Group has been advocating Chinese medicine beauty culture as its business philosophy since its establishment, and has been committed to promoting Chinese medicine beauty culture for a long time. Yongkang has comprehensively improved its brand strategy through various means. Huang Guoqing said that this year, we practiced our own beauty culture concept through a series of measures, such as participating in the beauty fair, setting up a "five-diagnosis and health-care special class of traditional Chinese medicine" and launching a brand-new essence of nourishing yin cream. What makes us especially happy is that Yongkang's influence in society has been expanded by helping outstanding migrant workers in Wuhan hold wedding celebrations. For us, as a big enterprise, we should give back to the society to realize the social value of the enterprise.

Yongkang: Continuation and Sublimation of Traditional Chinese Medicine Beauty (from Beauty Fashion)

SPA beauty clubs are gradually paying attention to the introduction of beauty instruments and appliances, which is simply to provide better services for customers who pay attention to quality of life. Yongkang's traditional Chinese medicine beauty has always been promoted and continued in combination with common problems of modern people. It is reported that in 21, "fumigation bed of Tibetan incense and cypress" was introduced with unique originality and heavy acupoint meridian therapy —— guided by TCM health preserving theory, the essence of herbs was decocted and its thermal and pharmacological effects were used to directly fumigate 163 acupoints of human body, stimulating the nervous system of human body, dredging meridians, regulating qi and blood, improving the blood circulation of human body and comprehensively improving the immunity of human body, thus achieving the special effects of health preserving and beautifying.

Huang Guoqing, a strong woman who is happy to be a doctor (from the editorial department of business leaders)

As an excellent private entrepreneur, Huang Guoqing believes that the self-discipline of enterprises is to start from themselves and always produce and sell their products and services with a highly responsible attitude towards society and consumers. "Yongkang Beauty Group can achieve rapid development in just a few years, which has a lot to do with the company's adherence to self-discipline. We always put the responsibility to society in the first place, regard products as the image of enterprises, and produce cosmetics according to pharmaceutical standards. Today, Huang Guoqing has many titles. But she said that over the years, she still likes to be called Dr. Huang ...

Women's Congress is a "wise woman" (from medical beauty)

Some people say that a woman's most precious thing is her age, and the other is her appearance. Huang Guoqing thinks that a young and beautiful woman may not be successful in her career and happy in life, but only her own quality, ability and personality charm can make a woman full of competition here.

The quality of outstanding female entrepreneurs in Hubei Province and the advantages and disadvantages of female leaders in their work Huang Guoqing thinks that "an entrepreneur's sense of responsibility is necessary, because it is not only responsible for the enterprise and employees, but more importantly, it should put social responsibility first, so for more than 2 years, we have always regarded products as corporate image in Yongkang. To produce cosmetics according to pharmaceutical standards. Another entrepreneur must also be far-sighted and know people well, so that the enterprise will become bigger and stronger. As a female leader, I think we have the advantage of being soft in external communication and internal management. We should pay more attention to being emotional for women. Although the enterprise has been developing continuously in recent years, there are also many difficulties, such as rising raw materials, rising labor costs, intensified competition in the industry and changes in the market environment. In this regard, I also use a fashionable word to say that it is reform and innovation, and it is my habit of operating enterprises in recent decades to meet difficulties. Perseverance is the spiritual guidance of my entrepreneurship. "

Huang Guoqing, Party Secretary and Director of Provincial Quality Supervision Bureau, came to Enshi for investigation. Wang Haitao, secretary of the State Party Committee and director of the Standing Committee of the State People's Congress, Yang Chenqing, member of the Standing Committee of the State Party Committee and Minister of Propaganda, and Zhang Yu, vice governor, exchanged views with Huang Guoqing on the work of rejuvenating the state through quality, food safety and special equipment safety.

Huang Guoqing inspected the technical equipment of the state quality measurement inspection and testing center, the construction of the national selenium-enriched product quality inspection center, the operation and quality management of special equipment in Enshi cigarette factory, and the preparation of the quality inspection center for special products in Wuling Mountain, Hubei Province.