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Course introduction of Yantai Net Star Computer Training School
Market prospect:
Graphic design is closely integrated with commercial activities, and has a wide range of employment in China, which is closely linked with various industries. It is also the cornerstone of other design categories (such as web design, display design, three-dimensional design, film and television animation, etc.). ).
Graphic designer salary and treatment department, one of the top ten high-income jobs in China. At present, the average monthly salary of an excellent graphic designer is about 2000-3000 yuan. If you are qualified for higher positions, such as the head of design department and the director of creative department, the average monthly salary will generally not be less than 5000-8000 yuan. If you are tired of working for others, once you have the qualities and skills required by excellent graphic designers, you can set up your own design studio with basic computer equipment, which is not only a shortcut for personal entrepreneurship, but also a desirable lifestyle.
Enrollment target: junior high school, senior high school, technical secondary school, equivalent to high school education or above, interested in computer design.
Training goal: Through the study of computer professional design software, professional design theory, computer art design and other professional courses, students can hold graphic design major, graduate smoothly, get employment, and engage in advertising design, printing and other related professional and technical work.
Graduation certificate: "Graphic Designer" certification issued by the Ministry of Information Industry and the Ministry of Labor and Social Security.
Directional Employment: Our school has established long-term cooperative relations with dozens of advertising companies, professional design companies such as decoration, film and television, printing and publishing houses and large and medium-sized Chinese and foreign enterprises in Yantai, and regularly holds supply and demand meetings between employers and students. The school will sign an employment training agreement with each student to ensure that graduates get satisfactory employment placement in many ways.
First, the intensive training of artistic foundation.
1, sketch is the basis of all plastic arts.
The purpose of teaching is to clarify the basic concept of sketch, master various forms of sketch, and improve aesthetic and modeling ability.
Teaching content and progress: still life sketch, learning basic modeling elements such as composition, perspective, proportion, light and shade, space and so on.
Evaluation requirements: Complete two still life sketches.
Step 2 color
Teaching purpose: to understand the color law, improve the color feeling, and master the ability of using color to express space and structure.
Teaching content and progress: still life sketch
The exam needs to complete two still life colors.
3. Form composition is the training of design thinking.
Teaching purpose: to understand the basic elements such as spatial form, plane, spatial tone and color perception, and to form design thinking and thinking.
Teaching books: plane composition, color composition and three-dimensional composition.
Teaching content and progress * * * Plane composition, color composition and three-dimensional composition for 2 weeks.
1, learn the law of formal beauty, the basic composition of points, lines and planes, and various forms of plane composition;
2. Learn color elements, color contrast, color psychology, color harmony, etc.
3. Learn three-dimensional elements and forms, materials and technical elements, and practice procedures.
The assessment requires the completion of a set of plane, color and three-dimensional composition assignments.
Second, learn to design software.
Teachers combine theory, practice and software application to guide and improve students' application ability.
1.[Photoshop cs]: The world's largest image processing software, including the comprehensive application of image processing, editing, channels, layers and paths, the correction of image colors, the use of various special-effect filters, and the production of special-effect characters. Flexible use of layer style, volume deformation, fade-in and fade-out and mask to produce ever-changing image special effects.
2. [CorelDraw]: By integrating all aspects of CorelDRAW's design and web page functions into the existing design scheme, vector illustrations, designs and images are made. Design magazines, newsletters, color pages, manuals, product packaging, logos, web pages and others.
3. [LLUS trator CS]: Learning graphic drawing, packaging and making publicity pages will make it easier for you to design LoGo and cl, and you will become a designer in less than one month. Learning on the basis of photoshop is even more powerful, and the efficiency is doubled.
4. [frrrhand]: No matter the design of personal works, the production of company logo and posters, it can be easily completed and applied to advertising, printing and other industries.
5. [Pagemaker]: Learn the basic rules, usage and skills of typesetting design, toolbox, the use of shortcut keys, menu functions and operation skills, the matters needing attention in the output of publications, books, pictures and films, and advanced professional typesetting methods for newspapers and magazines.
6.【AutoCAD】; Use basic operations, tools and commands, and skillfully use software to draw indoor and outdoor buildings.
7。 3D MAX: learn basic operations; Learn modeling, materials and lighting; Make indoor and outdoor decoration renderings; The drawing of the effect diagram, etc.
8. [Lighting Cape]: Four panels, namely, model transfer, material addition, lighting, light and shadow tracking, light energy transmission, lighting, material and fast, are arranged to make real shadows and delicate rendering effects.
9.【VR】; Production materials and lighting can reflect strong authenticity, materiality and superiority.
Third, the study of design theory (free to choose the second major-interior design or website design)
Design thinking training
Understand the basic elements such as spatial form, plane, spatial tone and color perception, and form design thinking and thinking.
1, learn the law of formal beauty, the basic composition of points, lines and planes, and various forms of plane composition;
2. Learn color elements, color contrast, color psychology, color harmony, etc.
3. Learn three-dimensional elements and forms, materials and technical elements, and practice procedures.
4. Introduction to graphic design: Learn more about graphic design and related content, and establish design concepts. Instructions for print advertisers, advertisements and related contents, strategic points and processes of advertising creativity.
5. Color theory and related contents: Learn more about the role and value of color in graphic design, color perception and feeling, color harmony theory, color collocation order and color collocation transmission, functional value of color in advertising, application law of color in advertising design and inheritance and innovation of color design.
6. Method and sequence of color design. According to the different colors used in graphic design, this paper explains the methods and procedures of color design, the application of color in advertising design, packaging and decoration, and the application of color in commercial environment. Students can customize the color design.
7, advertising copy design: understand the role of advertising copy in advertising design, and how to use advertising copy, the significance and speculation of copy design, the types and characteristics of copy design, the types of copy design, the arrangement and combination of copy design.
8. Advertising Illustration Design: Understand the role of advertising illustration in advertising design and how to use it, the functional value of advertising illustration, the forms and characteristics of advertising illustration, the design standards of advertising illustration and the design standards of characters in advertising illustration.
Professionally explain the specific process requirements and working skills of graphic design industry, and master professional theoretical knowledge.
1. Layout design skills: principle/form/plane composition/three-dimensional composition/practice understanding layout.
Basic rules of composition/picture, appreciation of graphic creativity, and skills of layout design.
2. The design and production process of printed matter
1) Classification of printed matter: enterprise sample books/brochures/magazines/publications/single pages, etc.
2) prepress treatment of printed matter:
Printing type/printing equipment type/common sense/paper opening/four-color printing/spot color
Operation method of printing/counting/angle/paper weight/bleeding/overprint imposition
And matters needing attention.
3) Post-press technology: knowledge of bronzing, laminating, glazing, UV, gluing and film cutting.
4) Printing process: design sample /CMYK manuscript/proofreading/film/printing proofreading.
Text/color/machine printing/finished products
3. Design and process of packaging advertisement
4, plane color:
Basic color learning/color application technology in graphic design/different expressions of various colors/training sense of space/three-dimensional sense/color sense.
5.VI design /CIS conceptual design:
Corporate image recognition, VI: MI design, including corporate design logo, standard text, etc.
6. Current situation of inkjet production industry
Inkjet production technology/photo production technology, the present situation, technology and methods of inkjet industry.
Newspaper advertisements/outdoor media/TV media
7, media advertising design and workflow
8. Creative strategies and creativity
It is the knowledge of creative design thinking, advertising positioning, advertising planning, market positioning and effect analysis of excellent advertising works.
9. Expression and communication
Good communication between designers and customers, conveying image, concrete and clear design scheme to customers.
10, advertising employment direction:
This paper introduces the future development trend of advertising industry and the requirements of Qingdao advertising company for graphic design talent recruitment.
1 1, excellent case analysis and operation, using big advertisements to explain, analyze and practice cases,
Creativity/production integrates creativity, design skills and printing technology into the case.
Cultivate design experts and experts
Fourth, practical and applied learning.
1, hardware knowledge and industrial equipment: computer basics, virus prevention, monitors, printers, scanners,
Mo inkjet printer and other commonly used equipment of advertising companies, master the completion process of advertising works from material, scanning, computer processing to printout.
2. Printing process: film production, proofing, inkjet printing, PS printing, screen printing, exhibition board production, bronzing and laminating.
Knowledge of UV molding, viscose and die cutting.
3, professional design posters, books, business cards, product packaging, corporate LoGo, corporate VI.
4. Comprehensive application and practice of main software in practical work.
5. Point number, angle, paper weight, bleeding, overprint and imposition of printed matter.
6. The media spread newspapers, outdoor advertisements and TV media.
7, special craft gifts, clothing, drinks, daily necessities, cosmetics, handbags, packaging boxes, publicity.
Handwriting, desk calendar, wall calendar design and production, printing, binding, UV light, frosting.
Such as process production.
Remarks: 100% graduates will be assigned jobs after signing the employment agreement.
Class hours: 12 (52 weeks) Monday to Saturday.
Tuition: 7800 yuan. Textbook fee: paid in.
One-year interior design course double high class training course
Prospect analysis of interior decoration design;
The real estate industry has always been a pillar industry of the national economy. In the 11th Five-Year Plan, the "Rise of Central China" is defined as a national strategy. The real estate and architectural decoration industry is an important part and vanguard of the grand strategy of the rise of central China, and the architectural decoration industry has ushered in unprecedented development opportunities. On the one hand, the great development of architectural decoration industry and the acceleration of urbanization have rapidly expanded the total demand for decorative design professionals, and there are nearly 500 decorative enterprises in Yantai alone; On the other hand, the cultivation of architectural decoration talents is relatively backward, and the quality of talents in the industry is generally low. Among the existing employees in the building decoration industry, the proportion of technicians and senior technicians is less than 1%, and the number of people holding vocational qualification certificates or building vocational skills post certificates is less than 5%. In the next 10 year, there will be about10.5 million technical and management personnel who need training, with an average annual increase of about10.5 million. These factors have caused a serious shortage of practical professional design talents. Therefore, it is particularly important to implement the training project of skilled talents in architectural decoration industry. It is precisely because of the imbalance between supply and demand of talents that the market of interior designers has been rising all the way. Designers with real talent and practical learning have always been the pursuit of major companies. At present, it is normal to see designers with an annual income of 554.38 million yuan in Shandong Province. In this environment, if we seize the rare opportunity of social development, take interior design as the long-term career development direction in the future, and take the lead in professional competition through systematic professional study, with an annual salary of 654.38+ 10,000, it is foreseeable to have a house and a car.
Enrollment target: junior high school, senior high school, vocational high school, technical secondary school (equivalent to high school education or above), interested in computer design industry.
Training objectives: Through the study of computer professional design software, professional design theory, computer art design and other professional courses, students can master the interior design major, graduate smoothly, find employment, and engage in related professional and technical work such as interior design and architecture.
The first stage: professional art theory course
1 Sketch is the foundation of all plastic arts.
The purpose of teaching is to clarify the basic concept of sketch, master various forms of sketch, and improve aesthetic and modeling ability.
Teaching content and progress: still life sketch, learning basic modeling elements such as composition, perspective, proportion, light and shade, space and so on.
Evaluation requirements: Complete two still life sketches.
2 colors
Teaching purpose: to understand the color law, improve the color feeling, and master the ability of using color to express space and structure.
Teaching content and progress: still life sketch
The exam needs to complete two still life colors.
Formal composition is the training of design thinking.
Teaching purpose: to understand the basic elements such as spatial form, plane, spatial tone and color perception, and to form design thinking and thinking.
Teaching books: plane composition, color composition and three-dimensional composition.
Teaching content and progress * * * Plane composition, color composition and three-dimensional composition for 2 weeks.
1, learn the law of formal beauty, the basic composition of points, lines and planes, and various forms of plane composition;
2. Learn color elements, color contrast, color psychology, color harmony, etc.
3. Learn three-dimensional elements and forms, materials and technical elements, and practice procedures.
The assessment requires the completion of a set of plane, color and three-dimensional composition assignments.
The second stage: professional courses
First, the training of design thinking.
Understand the basic elements such as spatial form, plane, spatial tone and color perception, and form design thinking and thinking.
Teaching books: plane composition, color composition and three-dimensional composition.
Teaching content and progress * * * Plane composition, color composition and three-dimensional composition for 2 weeks.
1, learn the law of formal beauty, the basic composition of points, lines and planes, and various forms of plane composition;
2. Learn color elements, color contrast, color psychology, color harmony, etc.
3. Learn three-dimensional elements and forms, materials and technical elements, and practice procedures.
4. Introduction to graphic design: Learn more about graphic design and related content, and establish design concepts. Instructions for print advertisers, advertisements and related contents, strategic points and processes of advertising creativity.
5. Color theory and related contents: Learn more about the role and value of color in graphic design, color perception and feeling, color harmony theory, color collocation order and color collocation transmission, functional value of color in advertising, application law of color in advertising design and inheritance and innovation of color design.
6. Method and sequence of color design. According to the different colors used in graphic design, this paper explains the methods and procedures of color design, the application of color in advertising design, packaging and decoration, and the application of color in commercial environment. Students can customize the color design.
7, advertising copy design: understand the role of advertising copy in advertising design, and how to use advertising copy, the significance and speculation of copy design, the types and characteristics of copy design, the types of copy design, the arrangement and combination of copy design.
8. Advertising Illustration Design: Understand the role of advertising illustration in advertising design and how to use it, the functional value of advertising illustration, the forms and characteristics of advertising illustration, the design standards of advertising illustration and the design standards of characters in advertising illustration.
9. hand drawing
Second, painting.
Learn drawing methods, norms and standards, and master the drawing methods of decoration construction plan, elevation, section, local detail, axonometric drawing and node drawing.
Teaching books: Architectural Drawing and Drawing Recognition, and Unified Specification for Architectural Drawing.
Teaching content and progress
1, basic drawing methods and specifications,
2. Draw building plans, elevations and sections.
Third, decorative materials and technology.
Understand and be familiar with the classification and application scope of building decoration materials; Understand the construction technology and process of architectural decoration engineering and decorative structure.
Textbooks Building Decoration Engineering Materials and Building Decoration Engineering Construction
Teaching content and progress: characteristics, application scope and construction technology of cement, stone, ceramics, glass, plate, paint, fabric, plastic, metal, lamps, sanitary ware, adhesive and other materials.
Fourthly, interior design theory.
Teaching purpose: to understand the concept, development trend and research scope of interior design, and to learn the functional division of interior space, ergonomics and interior display design with examples.
course content
And the progress in the first, second and third stages.
1, interior design concept, development trend and research scope;
2, indoor space and interface processing, functional zoning;
3. Interior design and ergonomics;
4, indoor lighting, lighting and color processing;
5. Indoor furniture, furnishings and greening;
6. Indoor environmental psychology. Interior design of living space, combined with examples to explain and train.
(The topic is residence or villa, choose one) Public space environment design, combining example explanation with training.
(The topic is office, hotel or shopping mall, choose one)
Verb (abbreviation of verb) Architectural drawing (AutoCAD)
Drawing software: learn basic operations; Use of tools; Clever application of indoor and outdoor architectural drawing software.
Independent tool notebook
Teaching content and progress 1, learning software operation, tools and commands,
2. Learn to draw construction drawings by computer.
The evaluation needs to complete a set of building plans, elevations and sections. (computer drawing)
Six, the production of renderings (3D MAX)
Three-dimensional design software: learn basic operations; Learn modeling, materials and lighting; Make indoor and outdoor decoration renderings; The drawing of the effect diagram, etc.
Independent tool notebook
Textbook "3D MAX Foundation and Example Course" and "The Road to Mastering Architectural Rendering"
course content
And progress 1, learning software operations, tools and commands,
2. Learn to draw renderings with computers and render them with Lights cape.
Seven. Post-rendering processing (Photoshop)
Image processing software: basic operation learning; Skillful use of software for graphic processing; Post-production method of effect diagram
course content
And progress 1, learning software operation, tools and commands, weekly1;
2, learning computer renderings post-processing, the second week.
The evaluation needs two computers for post-processing. (One for indoor environment and one for outdoor landscape)
Eight, interior design theme
Complete the design of living space environment independently.
Bring your own tool notebook, sketch book, drawing board, drawing paper, drawing pencil, pen (black ink pen) and ruler.
Textbook "Interior Design Dataset"
course content
And learn the complete interior design process such as design scheme, design description (including material, technology and cost analysis), concept map, construction drawing and effect map.
The third stage: theoretical courses of interior design specialty.
1, Ergonomics:
Study human physiology, psychology, environmental psychology and anthropometry. Whether the design drawings are beautiful or not depends on the size. How to make the house you designed feel comfortable is closely related to ergonomics.
2, building decoration materials:
Have a systematic and comprehensive understanding of various materials used in construction. If you don't know the materials, you won't design. Any interface is made of materials.
3, building decoration structure:
Understand the drawing and construction knowledge of construction drawings. Whether your design is reasonable or not and whether it can become a reality depends on your understanding of construction. As a designer, you should have a certain understanding of the structure!
4. Budget quotation:
Use excel software to make budget quotation for the project. Learning to quote and making reasonable quotations is a big obstacle for you to successfully talk about customers!
Stage 4: Practical Application Learning
The mission of the school is to be responsible for all students, to think about their future, to ensure that every penny is worthy of parents, and to reassure parents who send students to our school. The school promises students to find jobs after graduation, adopts the policy of long-term follow-up service and implements the policy of returning to the furnace. First of all, ensure that the employer is a reputable company, and each student has a tracking service card after employment, including employment information such as the employer's situation, the nature of work, and the treatment of work. After the school sends the students to the unit, it should pay a return visit to the students regularly. The school is responsible for re-arranging jobs for students who are dismissed because of poor skills and the closure of the employer.
Term tuition: full-time term 12 months, tuition fee of 7,800 yuan, teaching material fee: paid-in.
Graduation certificate: "Interior Designer" certificate issued by Ministry of Information Industry and Ministry of Labor and Social Security.
Directional Employment: Our school has established long-term cooperative relations with dozens of advertising companies, professional design companies such as decoration, film and television, printing and publishing houses and large and medium-sized Chinese and foreign enterprises in Yantai, and regularly holds supply and demand meetings between employers and students. The school will sign an employment training agreement with each student to ensure that graduates get satisfactory employment placement in many ways.
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