Are Liu Guifu and Luk Fook Jewelry owned by the same company?

Not one family.

Liuguifu Jewelry: Liuguifu Jewelry Co., Ltd. is a large-scale comprehensive jewelry enterprise in China. It is a group jewelry enterprise integrating design, research and development, sales, and operation.

Lukfook Jewelry: Lukfook Jewelry belongs to Lukfook Group. Lukfook Group was listed in Hong Kong in May 1997. It is mainly engaged in the procurement, design, wholesale and trademark of various yellow and platinum jewelry, gold jewelry and jewelry. Licensing and retail business.

Extended information:

The rise of China's jewelry industry first started in Chaozhou, Guangdong. Many people who were first engaged in the jewelry industry would add the word "zhou" in front of their brands because jewelry This industry attaches great importance to brands. Doing so can enhance the reputation of your own brand.

In the short term, giving a name similar to the famous brand or using a similar LOGO can make customers quickly associate and recognize the brand. The connotation thus generates the desire to buy, which saves a lot of costs of building a new brand to a certain extent, but this is not a long-term solution.

Many people now mistakenly believe that these jewelry stores are brother companies and belong to the same group. If a customer purchases a product from one of these brands, and the product is fake, the customer will not trust all these brands with similar names. Similar to the "barrel effect", the consequences of this joint judgment are very serious.

Luk Fook Jewelry-Group Profile

Luk Fook Jewelry-Group Profile