LinkedIn’s entry into China

On February 24, 2014, LinkedIn launched a new simplified Chinese beta version and officially launched the Chinese name - "LinkedIn", aiming to provide better localized services for Chinese users. At the same time, LinkedIn and Sequoia China have established a joint venture with Broadband Capital to jointly explore business in China.

Shen Boyang, the former founder of Nuomi.com, serves as LinkedIn's global vice president and president of China, reporting directly to LinkedIn CEO Jeff Weiner. At the event, Shen Boyang announced that the number of LinkedIn users in China has exceeded 5 million. As a result, following the official release of the simplified Chinese beta version on February 25 this year, LinkedIn has taken another step towards realizing its mission of building an international platform for China's 150 million professionals.

LinkedIn’s entry into China: half globalization, half entrepreneurial

LinkedIn’s entry into China adopted a cooperative investment approach and introduced two local VCs from China, one of which is Sequoia Capital, while LinkedIn USA holds a large share, two VCs hold a Chinese share, and the Chinese entrepreneurial team holds a small share. The Chinese team has an independent joint-stock system with five shareholders, including LinkedIn founder Reed Hoffman, LinkedIn CEO Jeffrey Weiner, Shen Nanpeng, Tian Suning, Shen Boyang.

Talking about the difference from traditional recruitment websites, Shen Boyang believes that in the workplace, only 10% of people are working very hard to find a job, and 90% of people are content with their jobs, but with better opportunities When people in their 90s see it, they will take a look. "Let headhunters and company HR find you and give you opportunities, will you not take them? Often these people who are 'passive' and waiting for jobs are of higher quality than those who are 'actively' looking for jobs. Opportunities will come to you on LinkedIn You are subverting the traditional headhunting industry."