How does Tik Tok's agency operation generally cooperate? Is it reliable?

Outsourcing, agency operation, etc. They are all emerging businesses in recent years, mainly because the aggregation effect of Internet traffic pools is becoming more and more prominent. Enterprises also understand that where there is customer traffic, there are a large number of developable customers who all want to share in these traffic pools. However, the advantages of many traditional enterprises are production and offline sales, and the experience of Internet marketing and promotion is limited, which leads to unsatisfactory results in their own operation and promotion.

? Why do enterprises look for outsourcing operations? In fact, it is not a helpless choice for enterprises to find outsourcing operations, generally for the following reasons.

? 1, cost consideration. If you want to run a corporate account or platform well, you need many people, such as planning, art design, video, copywriting, operation, customer service and so on. If all these people are recruited, according to the current salary level, second-tier cities also need more than 3w. If you add potential costs such as recruitment, office, hardware and social security. The total cost per month should be at least 40,000-50,000.

? 2. Professional considerations. The formation of a team can be completed in a short time, and the formation of a professional team is a long-term thing. There are many up-and-coming stars making waves behind the Yangtze River, but professionalism depends more on being well informed, seeing more and broadening one's horizons. When the pattern is big, professionalism will naturally get a commission. What makes the project successful is no longer probability, but strength.

3. Effect consideration. The operation and promotion of the enterprise itself depends on trial, exploration and accumulation; The operation promotion of the agency operation company depends on the chain connection, integration, resources and contacts. Everyone in the modern Internet society is not only the spreading point of information and value, but also the amplifying point. This society is no longer about how many physical assets you have, but how many resources you have and how many links you have. It doesn't matter who owns these resources, but who can use them.

? However, many enterprises still have concerns about the agency operation, and the main concern is whether the agency operation company is reliable. Next, I'll give you a brief analysis. You must watch it seven times to find a partner.

? First, look at qualifications. Check whether the other party's business license and tax registration certificate are true and complete. At the same time, we must pay attention to its business scope and whether the business it promotes is within the legal business scope.

Second, look at the case. For an enterprise with business operation, there must be partners and cooperation cases, so that the other party can send some cooperation cases to understand the service ability of the enterprise through the previous cases.

Third, look at honor. Generally speaking, enterprises nowadays pay more attention to publicity. If a company has received positive news such as honors, certificates, awards and customer praise, it must vigorously publicize it, so we can also learn about the company through this information. What needs to be reminded here is that we must pay attention to whether there are some black spots in the enterprise, such as negative information such as license revocation, punishment and exposure. If you have such information, you must consider it carefully when you cooperate.

? Fourth, look at the company. At present, social distance is no longer a factor restricting cooperation between people. If allowed, you can go to the company to find out whether the office is actually an independent office, a commercial office or a residential office. Is it a registered company or an established studio or an individual? If it is really not allowed, you can also broadcast the company profile live through video connection.

Fifth, look at personnel. You can also know the real situation of the company through the number of people, working status, working atmosphere and age structure.

? Sixth, look at the operating years. According to statistics, the average life span of Chinese enterprises is 1.9 years, which means that many enterprises will go bankrupt within two years. If an enterprise can survive for about 5 years, it means that the overall operation of the enterprise is better; If an enterprise can survive for more than 10 years, it means that this enterprise must have something extraordinary to support it to survive all the time.

Seventh, look at the company's operation and future planning. The previous points are all about an enterprise's past, and more importantly, its future development. If an enterprise wants to achieve long-term development, the current operating income, business line setting and future development strategy are all the key points to be investigated.

Eighth, compare more. As the saying goes, shopping around is the same as looking for business cooperation, and more comparison is the last word. You may have found a company to investigate, but you are not sure whether you can cooperate, so compare it with several companies. In fact, the market is the best detector, and enterprises that cannot adapt to the development of the market will eventually be eliminated. Therefore, after comparing several enterprises, you will not only have a clear understanding of the advantages and disadvantages of each enterprise, but also be more skilled in finding partners. I wish you find the right partner soon.