Business Administration Course Description

How to write a description of business enterprise management education

College-level study of business administration major, based on political theory and economic theory. Basic courses and theoretical study of widely applicable management majors are the main focus. Those who have passed the junior college degree should be able to engage in basic work of a management nature and general business activities. The study at the undergraduate level of business administration major is to further expand the study of management theory and management knowledge on the basis of specialist knowledge, increase the skills and methods that must be mastered in middle and high-level management work, and improve the work adaptability of undergraduate self-study candidates.

Business administration graduates mainly have the following employment directions:

(1) General traditional management positions

Since the professionalism is not very strong, in talent In the market, business administration graduates with no or insufficient experience applying for general traditional management positions will be strongly impacted by graduates from other majors with technical backgrounds and certain management experience. The theories taught in class are generally abstract and must be combined with actual work to be effective. lt;BRgt;lt;BRgt;Companies generally arrange for new employees with management expertise to receive corresponding training at the grassroots level in order to accumulate the experience required to enter management. This is a transitional period, and the corresponding salary standards are also very low. The monthly income of newcomers in private enterprises is generally below 1,500 yuan, and the salary standards offered by foreign-funded enterprises will not exceed 3,000 yuan. There may be a huge gap between this reality and the career expectations of many graduates. Many graduates choose to leave because they cannot accept it.

(2) Marketing positions

The market demand for marketing positions is large, the entry requirements are low, and high-end marketing positions are rich in income, so countless job seekers have joined the competition for marketing positions. The quality of operations and sales in modern business society determines the rise and fall of an enterprise to a considerable extent. Developing China needs marketers with specialized product knowledge.

Compared with practitioners in other majors, Duzhixiu Career Consultants pointed out that graduates of business administration can perform better in the fields of market management and project planning related to marketing. The intensified competition in the industry places higher and higher demands on the professional quality and professional skills of sales personnel. Duzhixiu career consultant recommends that graduates and prospective graduates may choose to enter a leading company in a certain industry based on their career positioning and interests, and conduct in-depth research on the sales model, sales channels, and classic marketing cases of the industry. , purposefully cultivate personal psychological endurance and interpersonal communication skills.

(3) Human resources management positions

At present, domestic universities do not offer human resources management majors, while business administration has a professional course. However, this year, domestic enterprises have continued to increase their demand for human resources managers, who play a huge role in the company's external strategy and internal construction. Generally, large and medium-sized enterprises have a human resources department within the enterprise, which is responsible for corporate recruitment, employee training, performance appraisal, personnel scheduling and other related matters.

Salaries for human resource management positions are relatively high. In the developed eastern coastal areas, new employees in the human resources department of larger companies can generally earn more than 3,000 per month, and senior human resource management managers can earn more than 3,000 per month. Income generally fluctuates between 10,000 and 20,000. Senior managers in human resources management positions are more likely than ordinary managers to grow into professional managers and enter the ranks of high-level, high-paying jobs.

Of course, competition for good jobs is also fierce. Duzhixiu Career Consultant recommends that prospective graduates who are interested in engaging in human resources management may make good use of the school's internship arrangements and try to get internships in the human resources departments of some large companies to familiarize themselves with daily work processes such as recruitment and assessment, as well as some simple And practical work skills. Newcomers who have worked for one year can consider obtaining the nationally recognized "Assistant Human Resources Manager" qualification certificate to contribute to their personal career development.

(4) Logistics management positions

Logistics, after material resources and human resources, is known as the "third source of profit". The function of logistics is to transfer products from the place of production to the place of consumption, thereby creating location utility. The quality of logistics management directly affects the quality of products and services and the economic benefits of the enterprise.

The demand of industrial and commercial enterprise management to reduce logistics costs has been transformed into a demand for logistics management talents. Logistics management talents are listed as one of the 12 types of talents in short supply, with a market demand of more than 6 million. Logistics management is divided into two categories: internal logistics management of enterprises and logistics management of third-party logistics companies. This is a position that pays more attention to management experience. Generally, the salary of newcomers varies greatly depending on the industry they serve. However, the salary level of senior logistics operation managers is significantly higher than that of other general management positions. The annual salary can reach Between 100,000 and 200,000.

Study Guide for Industrial and Commercial Enterprise Management Major

Industrial and Commercial Enterprise Management major is a new major created after the subject adjustment of the self-study examination. This major is established to cultivate specialized talents engaged in industry, commerce and other types of enterprise management under the conditions of the socialist market economy. After professional study, those who pass the exam should systematically master modern management theories and have extensive knowledge. Be familiar with the basic skills and scientific methods of various types of management and be competent in corporate management work.

How to describe the Industrial and Commercial Enterprise Management major?

The Industrial and Commercial Enterprise Management major is a new major created after the adjustment of self-study examination subjects. This major is established to cultivate specialized talents engaged in industry, commerce and other types of enterprise management under the conditions of the socialist market economy. After professional study, those who pass the exam should systematically master modern management theories and have extensive knowledge. Be familiar with the basic skills and scientific methods of various types of management and be competent in corporate management work. 1. The training objectives of the industrial and commercial enterprise management major. In order to meet the requirements of the industrial and commercial enterprise management professional training objectives, self-study candidates who choose the industrial and commercial enterprise management major should have the spirit of patriotism and collectivism, have good moral sentiments, abide by laws and regulations, and love and love society. Willing to engage in various management tasks and have a sense of responsibility. Diploma-level study in business administration, focusing on political theory and economic theory. Basic courses and theoretical study of widely applicable management majors are the main focus. Those who have passed the junior college degree should be able to engage in basic work of a management nature and general business activities. The study at the undergraduate level of business administration major is to further expand the study of management theory and management knowledge on the basis of specialist knowledge, increase the skills and methods that must be mastered in middle and high-level management work, and improve the work adaptability of undergraduate self-study candidates. 2. Curriculum for the Industrial and Commercial Enterprise Management Major 1. Course Classification College Examination Courses: (l) Marxist Theory and Moral Education Course: Principles of Marxist Philosophy, Introduction to Marxist Theory, Legal Basis and Ideological and Moral Cultivation. (2) Applied basic courses: advanced mathematics (-), college Chinese (professional). English(1). (3) Basic courses of disciplines: political economics (finance and economics), basic computer applications, basic accounting, introduction to national economic statistics, introduction to economic law (finance and economics), corporate accounting, and Chinese tax system. (4) Professional courses: Introduction to business management, production and operation management, marketing, human resources management (1), international business management. Independent undergraduate examination courses: (1) Political theory course: *** Introduction to thought. (2) Applied basic courses: English (II) or Japanese (II) or Russian (II), probability theory and mathematical statistics (economics and management), linear algebra (economics and management). (3) Basic courses: computer application in management systems, management principles, international trade theory and practice, financial theory and practice, financial management, and organizational behavior. (4) Professional courses: business strategy, quality management (1), business management consulting.

What are the professional courses in business administration?

The main courses for undergraduate students in business administration: management, microeconomics, macroeconomics, management information systems, statistics Science, accounting, financial management, marketing, economic law and business management, human resources management, and corporate strategic management.

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Business Administration major: Business Administration major (English: Institute & Business Administration) is a discipline that studies the basic theories and general methods of economic management of industrial and commercial enterprises, mainly including the operation of enterprises. Strategy formulation and internal behavior management. The business administration major is highly applicable. Its goal is to carry out effective enterprise management and business decisions based on the basic theories of management and economics and by using modern management methods and means to ensure the survival and development of enterprises.

Sun Yat-sen University MBA: Sun Yat-sen University MBA was established in 1985. It is one of the earliest colleges in China to specialize in business administration education and research, and is also a famous business school with national influence. Since its establishment, Sun Yat-sen University MBA School has become an important base for cultivating high-quality professional managers and entrepreneurs in China, relying on the profound cultural tradition and academic heritage of Sun Yat-sen University.

Sun Yat-sen University MBA certification ranking:

In 2013, the second one in the country (the first in South China) to obtain three international certifications: AACSB, EQUIS, and AMBA

2010- In 2016, it ranked third in the "China's Most Influential MBA Ranking" for the sixth consecutive year

In 2014, the CUHK Business School MBA was awarded the title of "China's Most Socially Responsible MBA"

In 2016, the CUHK MBA program ranked 98th in the world in the global MBA program rankings of The Economist, and was the only business school in mainland China selected.

Introduction to Business Administration majors

1. Mathematics, statistics, computer applications, e-commerce, international business management, economics, management studies 2. Business administration majors belong to management science A major category in .

This category includes many majors, mainly including: business administration, marketing, accounting, financial management, international business, human resources management, auditing, asset evaluation, property management, and cultural industry management. wait.

In recent years, more and more colleges and universities have begun to recruit students under the "Business Administration Category". After students enroll, they will be divided into specific majors according to their interests.

3. The previous name of business administration was enterprise management.

This major has a wide range of knowledge. Students learn many courses in economics and management. The main courses include economics, management, business management, financial management, human resources management, and accounting. , statistics, computers, etc., it is a comprehensive cross-science that spans natural sciences, engineering sciences, technical sciences, and humanities and social sciences.

This major mainly cultivates management talents who can independently engage in management of various departments.

What are the main courses in Business Administration

Main disciplines in Business Administration: Economics, Business Administration

Main courses: Management, Microeconomics, Macroeconomics Economics, management information systems, statistics, accounting, financial management, marketing, economic law and business management, human resources management, and corporate strategic management.

Main practical teaching links: including course internship and graduation internship, which are generally arranged for 10-12 weeks.

Years of study: four years

Degree awarded: Bachelor of Management

Training objectives: This major cultivates knowledge in management, economics, law and business management and ability, and are senior professionals in the discipline of business administration who can engage in management, teaching, and scientific research in enterprises, institutions, and government departments.

Training requirements: Students in this major mainly study the basic theories and knowledge of management, economics and business management, receive basic training in business management methods and techniques, and have the basic ability to analyze and solve business management problems. ability.

Graduates should acquire the following knowledge and abilities:

1. Master the basic principles of management, economics and the basic theories and basic knowledge of modern enterprise management;

2. Master the qualitative and quantitative analysis methods of enterprise management;

3. Have strong basic abilities in language and written expression, interpersonal communication, and analysis and solution of corporate management problems;

4. Be familiar with the relevant guidelines, policies and regulations of my country's enterprise management as well as the practices and rules of international enterprise management;

5. Understand the theoretical frontiers and development trends of this discipline;

6. Master the basic methods of literature retrieval and data query, and have preliminary scientific research and practical work capabilities.

Description of the Industrial and Commercial Enterprise Management major

The Industrial and Commercial Enterprise Management major is a new major created after the discipline adjustment of the self-study examination. This major is established to cultivate specialized talents engaged in industry, commerce and other types of enterprise management under the conditions of the socialist market economy. After professional study, those who pass the exam should systematically master modern management theories and have extensive knowledge. Be familiar with the basic skills and scientific methods of various types of management and be competent in corporate management work.

1. Training objectives for the major of business administration , have good moral sentiments, abide by laws and regulations, love and be willing to engage in all kinds of management work, and have a sense of responsibility.

College-level study in business administration, focusing on political theory and economic theory. Basic courses and theoretical study of widely applicable management majors are the main focus. Those who have passed the junior college degree should be able to engage in basic work of a management nature and general business activities. The study at the undergraduate level of business administration major is to further expand the study of management theory and management knowledge on the basis of specialist knowledge, increase the skills and methods that must be mastered in middle and high-level management work, and improve the work adaptability of undergraduate self-study candidates.

2. Curriculum of Industrial and Commercial Enterprise Management

1. Course classification

College examination courses:

(l) Marxist theory and moral education courses: "Principles of Marxist Philosophy", "Introduction to *** Theory", "Legal Basis and Ideological and moral cultivation”.

(2) Applied basic courses: "Advanced Mathematics (-)", "College Chinese (College)". "English (1)".

(3) Basic subject courses: "Political Economics (Financial and Economics)", "Basics of Computer Applications", "Basic Accounting", "Introduction to National Economic Statistics", "Introduction to Economic Law (Financial and Economics)" ”, “Business Accounting”, “Chinese Tax System”.

(4) Professional courses: "Introduction to Business Management", "Production and Operation Management", "Marketing", "Human Resources Management (1)", "International Business Management".

Independent undergraduate examination courses:

(1) Political theory course: "Introduction to *** Thought".

(2) Applied basic courses: "English (2)" or "Japanese (2)" or "Russian (2)", "Probability Theory and Mathematical Statistics (Economic and Management)", "Linear Algebra ( Economics and Management)”.

(3) Basic courses: "Computer Application in Management Systems", "Principles of Management", "International Trade Theory and Practice", "Financial Theory and Practice", "Financial Management", "Organization Behavioral Science".

(4) Professional courses: "Enterprise Business Strategy", "Quality Management (1)", "Enterprise Management Consulting".

What are the core courses of the business administration major?

Advanced mathematics, linear algebra, probability theory and mathematical statistics, management principles, microeconomics, macroeconomics, technical economics , management information system, statistics, accounting, intermediate accounting practice, financial management, operations research, marketing, economic law, introduction to modern corporate system, business management, corporate finance, human resources management, corporate strategic management, etc.

Graduates should possess the following knowledge and abilities:

1. Master the basic principles of managerial economics and the basic theories and knowledge of modern enterprise management;

2 , master the qualitative and quantitative methods of analyzing management issues;

3. Master the basic knowledge of company strategy formulation and business operation;

4. Have strong language expression and interpersonal communication , the basic ability to acquire, analyze and solve practical problems in management;

5. Understand the theoretical frontiers and developments of this discipline;

6. Master the basics of literature retrieval and data query methods, and have certain scientific research and practical work capabilities.

(7) Business Administration Course Description Extended Reading:

Development Prospects:

Business Administration Covers a wide range of knowledge, including economics (microeconomics, macroeconomics), accounting, statistics, finance, securities investment, financial management, management, human resource management, operations research, and marketing wait.

Therefore, its employment scope is also very wide, and it can be engaged in accounting, finance (banks and securities companies), company managers, marketers, etc. According to previous graduates, they are mainly engaged in sales, accounting, securities and other industries.

Detailed introduction to the Business Administration major

Business Administration major

(Study length: four years; Degree awarded: Bachelor of Management)

The business administration major is an applied discipline that cultivates modern enterprise management talents. This major has professional directions such as real estate management, investment economics, and marketing.

Training objectives: Have basic theories and basic knowledge in management, economics, accounting and law, have strong verbal and written expression skills, interpersonal communication skills, and the ability to analyze and solve actual economic management problems of enterprises. Basic abilities, this major cultivates business management talents with a solid foundation and strong adaptability to meet the development needs of industrial and commercial enterprises in the new century.

Main courses: Management, Microeconomics, Macroeconomics, Statistics, Management Information Systems, Accounting, Financial Management, Marketing, Economic Law, Human Resources Management, Finance and Taxation, Currency Banking, international business, operations management, engineering project management, corporate strategic management, etc.

Graduation destination: After graduation, you can find employment in various industrial and commercial enterprises (companies), financial institutions and *** economic management departments. You can obtain graduate degrees in economics and management, and you can obtain professional qualification certificates such as asset appraiser, real estate appraiser, certified public accountant and tax accountant, cost engineer, and ISO9000 certification.

What are the core courses of business administration

Core courses: Advanced Mathematics, Linear Algebra, Probability Theory and Mathematical Statistics, Principles of Management, Microeconomics, Macroeconomics, Technical Economics Science, management information systems, statistics, accounting, intermediate accounting practice, financial management, operations research, marketing, economic law, introduction to modern corporate system, business management, corporate finance, human resources management, corporate strategic management, etc.

Main practical teaching links: including course internship and graduation internship, generally arranged for 11-12 weeks.

Main disciplines: mathematics, statistics, computer applications, e-commerce, international business management, economics, and management.

(9) Extended reading of business administration course description:

Professional classification:

1. Strategic management

Also known as Enterprise strategic management is the highest level of decision-making management, including determining strategic goals, developing and executing strategic plans to achieve goals. The so-called "strategic" has a larger and longer-term meaning than "tactical".

2. Management

It is a science that studies the laws of human management activities and their applications. It focuses on using some tools and methods to solve management problems, such as using operations research, statistics, etc. for quantitative and qualitative analysis. Management is defined as the process by which managers accomplish activities efficiently and effectively with and through others.

3. Psychology

In summary, it is the science that studies human psychological phenomena, psychological processes and their development laws in the management process. It is a branch of industrial psychology that applies psychological knowledge to analyze, explain, and guide individual and group behaviors in management activities.

The purpose is to maximize people's enthusiasm, improve organizational structure and leadership performance, improve the quality of work and life, establish healthy and civilized interpersonal relationships, and achieve the purpose of improving management level and developing production.